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your

iDeA
Let’s put your idea through a series of
tests to see if it really is a significant
opportunity.

SJ Sarwan - Training and Quality Centre for Excellence
Always ask yourself..

 Will your idea make a significant change in the world?
 All opportunities are built on a significant change that happened
in the world…
 If your idea isn’t built on top of such a change, it is just an idea.

 Is the change ending?
 True opportunities require long-lasting changes to keep them
visible.
SJ Sarwan - Training and Quality Centre for Excellence
Always ask yourself..

 Are you the right person to capitalize on this change?
 Many people fail simply because they are not a good fit with the
opportunity they have spotted.

 Is this the right time?
 Our lives are complicated. Is your family wholeheartedly in your
pursuit of this opportunity?
 Do you have the free time and the energy you need for this?
 Is the change ending?
SJ Sarwan - Training and Quality Centre for Excellence
Always ask yourself..

 True opportunities require long-lasting changes to keep them
visible.
 Do people care?

 Potential customers and investors may show a polite appreciation
for what you have done, but are they passionately motivated to
back you?
 Are all the essential elements in place?
 Are the stars aligned? Can you bring together – The - right talent,
money, support and customers?
SJ Sarwan - Training and Quality Centre for Excellence
Always ask yourself..

 Is your pitch clearly understood and can be repeated?
 Before your answer repeat your pitch one more time…
 Your idea
 Are your words uplifting? Or easily ignored?

 Be brutally honest.
 Only a very small numbers of ideas are true opportunities.
 Did you get three or more NO’s? THEN Pull the plug.
 If you have five or more YES’s, THEN keep on going…
SJ Sarwan - Training and Quality Centre for Excellence
Always ask yourself..

 The more attention you pay to the details, the more likely you are
to succeed. Here are a few suggestions…
 Polish your pitch

 Testing your idea – Don’t hide yourself, if possible build a working
prototype and let a lot of people play with it. Use their feedback to
make it better.
 Know your audience
 Be open minded when you write. Use active voice.
SJ Sarwan - Training and Quality Centre for Excellence
Always ask yourself..

 Make your pitch easy for others to understand and repeat
 Try more pictures and fewer words
 Use examples

SJ Sarwan - Training and Quality Centre for Excellence

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1.its your i dea

  • 2. Let’s put your idea through a series of tests to see if it really is a significant opportunity. SJ Sarwan - Training and Quality Centre for Excellence
  • 3. Always ask yourself..  Will your idea make a significant change in the world?  All opportunities are built on a significant change that happened in the world…  If your idea isn’t built on top of such a change, it is just an idea.  Is the change ending?  True opportunities require long-lasting changes to keep them visible. SJ Sarwan - Training and Quality Centre for Excellence
  • 4. Always ask yourself..  Are you the right person to capitalize on this change?  Many people fail simply because they are not a good fit with the opportunity they have spotted.  Is this the right time?  Our lives are complicated. Is your family wholeheartedly in your pursuit of this opportunity?  Do you have the free time and the energy you need for this?  Is the change ending? SJ Sarwan - Training and Quality Centre for Excellence
  • 5. Always ask yourself..  True opportunities require long-lasting changes to keep them visible.  Do people care?  Potential customers and investors may show a polite appreciation for what you have done, but are they passionately motivated to back you?  Are all the essential elements in place?  Are the stars aligned? Can you bring together – The - right talent, money, support and customers? SJ Sarwan - Training and Quality Centre for Excellence
  • 6. Always ask yourself..  Is your pitch clearly understood and can be repeated?  Before your answer repeat your pitch one more time…  Your idea  Are your words uplifting? Or easily ignored?  Be brutally honest.  Only a very small numbers of ideas are true opportunities.  Did you get three or more NO’s? THEN Pull the plug.  If you have five or more YES’s, THEN keep on going… SJ Sarwan - Training and Quality Centre for Excellence
  • 7. Always ask yourself..  The more attention you pay to the details, the more likely you are to succeed. Here are a few suggestions…  Polish your pitch  Testing your idea – Don’t hide yourself, if possible build a working prototype and let a lot of people play with it. Use their feedback to make it better.  Know your audience  Be open minded when you write. Use active voice. SJ Sarwan - Training and Quality Centre for Excellence
  • 8. Always ask yourself..  Make your pitch easy for others to understand and repeat  Try more pictures and fewer words  Use examples SJ Sarwan - Training and Quality Centre for Excellence