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TCS – Encouraging SFA use
                 Sudhir Singh Rajput
Presented By:-
                  Himanshu Shukla
Client Challenges

    Creating and Sustaining Loyalty of a
        demanding customer base



Sustaining Profitability in highly competitive
     and rapidly changing environment



 Building and managing complex customer
               information
Technology Support By TCS
TCS offer CRM solutions across the following industry
  verticals :-

    Banking and Financials
                                      High Tech
          Services


      Insurance Utilities             Telecom


      Healthcare and Life
           Sciences                     Retail

                                Travel, Transport and
   Automotive Manufacturing
                                     Hospitality
Retail :- Merchandising Solutions
              Current Challenges

 Intensifying Competition, Expanding
  Boundaries, Complex Global Supply Chain, and fickle
  customer loyalty


              What TCS provides


 Adapt to the changing dynamics in merchandising
  planning and execution
 Self & Space Planning
RFID
            Current Challenges

Traceability and Real time control to Retailers


             What TCS provides

Access real time, consistent and accurate
 information through its RFID technology
Supplier Relationship Management

             Current Challenges
 Changing Consumer Demands, Eroding brand loyalty
  and complex supply networks.
 Increase Efficiencies and find ways to get the right
  products in the right place at right time.

              What TCS provides

 Enable companies to synchronize supply with demand
  and leverage strategies sources to achieve cost
  efficiency as well as customer satisfaction.
Multi Channel Retailing
              Current Challenges
 Need to integrate and synchronize operations across
  retail value chains and optimize every touch point to
  deliver seamless customer experience

              What TCS provides

 By leveraging people, technology, process and
  infrastructure
 Enabling cross channel inventory management to
  synchronize
Retail Stores
               Current Challenges

 Need to realize efficiencies across chains
 Enhancing the quality of service
 Advanced merchandising strategies


               What TCS provides

 Seamless service to their customers
 Implement Smart store technology
Supply Chain
                Current Challenges
 Dynamic supply network to respond to unique customers
  requirements
 Supply chain Planning, Procurment, Inventory
  optimization, warehouse management, logistics distribution, and
  transportation
 Retailers can improve efficiencies and enhance productivity
                 What TCS provides

 Transformation and integrated demand and replacement planning
  to warehouse management
 Retail companies manage seamless supply networks
 Cost effective
Master Data Management
                 Current Challenges
 Mergers and acquisitions and the opening up of new markets and
  sales channels
 Data stored in disparate system
 Data synchronization is rapidly becoming imperative
 Accurate view of business

                  What TCS provides
 Works with retailers across globe to help them gain a consistent
  view of their customers, suppliers, products, and employees
 Data strategy and consulting
 Data integration and product information management
 Master data management solutions
Travel Transport and Hospitality
                  Current Challenges
   Expanding globally
   Creating an agile IT architecture
   Customers acquisition and interaction lifecycle
   Increasing portfolio of products and services
   Innovate new business model and improve competitiveness
   Green initiatives

                   What TCS provides
   New transformational programme
   Modernization
   Re-engineering
   E-commerce
   Loyalty management solution
   Specialized flight system
Airlines
              Current Challenges
 Sustaining and surviving crises
 Making uniqueness in enhancing customers experience
 Network airline and cargo traffic


              What TCS provides

 Airline service delivery platform
 Simulators and airlines massage adapters
 Strong domain understanding
Hospitality
                   Current Challenges
   Guests expect personalized, differentiated and holistic experiences
   Developing an effective and balanced distribution
   Centralized operations and management
   Providing greater transparency to owner and franchisee
    stakeholder group


                   What TCS provides
 Our global network delivery model
 Travel and hospitality innovation lab
 Various tools, frameworks, methodologies and best practices
Alliance
   Oracle

     Sap


     Atg

Salesforce.com
Tcs crm

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Tcs crm

  • 1. TCS – Encouraging SFA use Sudhir Singh Rajput Presented By:- Himanshu Shukla
  • 2. Client Challenges Creating and Sustaining Loyalty of a demanding customer base Sustaining Profitability in highly competitive and rapidly changing environment Building and managing complex customer information
  • 3. Technology Support By TCS TCS offer CRM solutions across the following industry verticals :- Banking and Financials High Tech Services Insurance Utilities Telecom Healthcare and Life Sciences Retail Travel, Transport and Automotive Manufacturing Hospitality
  • 4. Retail :- Merchandising Solutions Current Challenges  Intensifying Competition, Expanding Boundaries, Complex Global Supply Chain, and fickle customer loyalty What TCS provides  Adapt to the changing dynamics in merchandising planning and execution  Self & Space Planning
  • 5. RFID Current Challenges Traceability and Real time control to Retailers What TCS provides Access real time, consistent and accurate information through its RFID technology
  • 6. Supplier Relationship Management Current Challenges  Changing Consumer Demands, Eroding brand loyalty and complex supply networks.  Increase Efficiencies and find ways to get the right products in the right place at right time. What TCS provides  Enable companies to synchronize supply with demand and leverage strategies sources to achieve cost efficiency as well as customer satisfaction.
  • 7. Multi Channel Retailing Current Challenges  Need to integrate and synchronize operations across retail value chains and optimize every touch point to deliver seamless customer experience What TCS provides  By leveraging people, technology, process and infrastructure  Enabling cross channel inventory management to synchronize
  • 8. Retail Stores Current Challenges  Need to realize efficiencies across chains  Enhancing the quality of service  Advanced merchandising strategies What TCS provides  Seamless service to their customers  Implement Smart store technology
  • 9. Supply Chain Current Challenges  Dynamic supply network to respond to unique customers requirements  Supply chain Planning, Procurment, Inventory optimization, warehouse management, logistics distribution, and transportation  Retailers can improve efficiencies and enhance productivity What TCS provides  Transformation and integrated demand and replacement planning to warehouse management  Retail companies manage seamless supply networks  Cost effective
  • 10. Master Data Management Current Challenges  Mergers and acquisitions and the opening up of new markets and sales channels  Data stored in disparate system  Data synchronization is rapidly becoming imperative  Accurate view of business What TCS provides  Works with retailers across globe to help them gain a consistent view of their customers, suppliers, products, and employees  Data strategy and consulting  Data integration and product information management  Master data management solutions
  • 11. Travel Transport and Hospitality Current Challenges  Expanding globally  Creating an agile IT architecture  Customers acquisition and interaction lifecycle  Increasing portfolio of products and services  Innovate new business model and improve competitiveness  Green initiatives What TCS provides  New transformational programme  Modernization  Re-engineering  E-commerce  Loyalty management solution  Specialized flight system
  • 12. Airlines Current Challenges  Sustaining and surviving crises  Making uniqueness in enhancing customers experience  Network airline and cargo traffic What TCS provides  Airline service delivery platform  Simulators and airlines massage adapters  Strong domain understanding
  • 13. Hospitality Current Challenges  Guests expect personalized, differentiated and holistic experiences  Developing an effective and balanced distribution  Centralized operations and management  Providing greater transparency to owner and franchisee stakeholder group What TCS provides  Our global network delivery model  Travel and hospitality innovation lab  Various tools, frameworks, methodologies and best practices
  • 14. Alliance Oracle Sap Atg Salesforce.com