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The Game: Penetrating the Secret Society of Pickup Artists, By Neil Strauss

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The Game: Penetrating the Secret Society of Pickup Artists is a non-fiction book written by investigative reporter Neil Strauss as a chronicle of his journey and encounters in the seduction community.

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The Game: Penetrating the Secret Society of Pickup Artists, By Neil Strauss

  1. 1. WRITER, JOURNALIST WINNERJAMES JOYCE AWARD Literary & Historical Society of University College Dublin (UCD, 2010) 7-TIMEBEST SELLING AUTHOR
  2. 2. THE GAME (September 2005, HarperCollins Publishers) Penetrating The Secret Society of Pickup Artists Since its publication, The Game has become perhaps the most famous, controversial, and feared book in recent memory. New York Times and Rolling Stone journalist Neil Strauss reveals the bizarre world of the pick-up artists (PUAs). In the process, Strauss—once a self-described average frustrated chump (AFC)—finds not only the dating success that has eluded him his whole life but also an alter ego known as Style, the king of the PUAs and leader of the underground seduction community. All seems perfect; at least until he meets his match, a valkyrie-like rock guitarist name Lisa. ✓ Over 2,500,000 copies sold worldwide ✓ New York Times Best Seller for 4 months ✓ #1 on Amazon.com ✓The #2 most stolen book at Barnes Noble, behind only the Bible ✓ In the Amazon.com Top 500 for five years straight ✓ Published in over 40 countries and translated into over 30 languages—an international #1 best seller ✓Single-handedly created the pickup industry: generates hundreds of millions of dollars in revenue per year
  3. 3. NEIL’S BODY OF WORK New York Times Best Seller New York Times Best Seller Film adaptation currently in pre-production Los Angeles Times Best Seller New York Times Best Seller ReganBooks’ most successful graphic novel New York Times Best Seller New York Times Best Seller New York Times Best Seller Optioned by Team Downey New York Times Best Seller Coming in October 2014
  4. 4. THE MYTH OF PARSIFAL vs. THE GAME PARSIFAL One of the cornerstone myths of Western civilization, set in the Court of King Arthur. Written in the thirteenth century by Wolfram Von Essenbach. Also known as Parzival and Percival. A story about a fool raised in isolation by his mother, ignorant of the ways of men, courtship, and chivalry. He has a noble heart and is born to be a hero, but he is not aware of it. One day he comes across some knights. He thinks they’re angels and begs to be taken under their wing. The knights teach him the rules of knightly conduct. They also teach him the arts of knighthood. These include challenging the idea of marriage, in which he realizes that he must not be “given” a wife, but must “earn” her. He becomes Sir Parsifal. Through a series of adventures and misadventures battling various knights, Parsifal eventually proves himself as a legendary knight, becoming praised in King Arthur’s court as one of the greatest of the knights and outshining even his mentors. The world at the time is suffering and can only be healed if someone shows compas- sion for The Grail King, who has been wounded, by speaking to him from the heart. Parsifal finds the king and wants to ask him,“What ails you?” But he has learned from the knights to not ask unnecessary questions and not speak to elders. So he says nothing. In the morning, Parsifal awakes and the castle and king are gone. He has blown his chance to save the world. He spends the next five years searching for them, until he is able to redeem himself by rejecting the knightly rules and asking the question from the heart. He leaves the court of King Arthur behind to become the spiritual ruler of the land. This moral is that in life, one must act not from the head but the heart. And the laws are not dictated by others, but come from within. The journey was not ultimately to defeat other knights, but to become a man and to find himself. The uniqueness and nobility he saw in the knights were within him all along. He just needed the experience and confidence to be capable of recognizing that and bringing it out. THE GAME Perhaps the most iconic book on dating of the last fifty years, with millions of copies sold internationally. Written in the twenty-first century by Neil Strauss. A true story, with a narrative inspired by Parsifal. A story about a fool raised by his mother and a mostly absent father, ignorant of the ways of men, courtship, and social behavior. He has a good heart and will become a leader, but he is not aware of it. One day he comes across a secret society of pickup artists. He thinks they’re the answer to all his problems and begs to be taken under their wing. The pickup artists teach him the rules of courtship and seduction. They also teach him the arts of The Game. This is a remarkably sophisticated method of earning the heart of any single woman. He is renamed Style. Through a series of adventures and misadventures with various women, Style eventually proves himself as a legendary pickup artist, being voted #1 in the world and outshining even his mentor. The nightspots of the world are literally becoming overrun with pickup artists, followers of Style and his mentors. Many are not so noble of heart, and plot against Style. He meets someone he truly loves, but he has been trained as a pickup artist to not commit to one person and to not show interest first. So he says nothing. In the morning, Style loses Lisa. He has blown his chance at love. Despondent, he searches for her, and is finally able to redeem himself by rejecting the rules of The Game and asking her from the heart to be with him. He leaves the pickup artists behind for a life of love. This moral is that in life, one must act not from the head but the heart. And the rules are not dictated by others, but come from within. The journey was not ultimately to bed various women, but to become a man and to find himself. The uniqueness and self-assurance he saw in the pickup artists were within him all along. He just needed the experience and confidence to be capable of recognizing that and bringing it out. 1 2 3 4 5 6 1 2 3 4 5 6
  5. 5. AN INDELIBLE IMPRINT ON POPULAR CULTURE 2,500,000+ Views Neil Strauss on Jimmy Kimmel Live! with Jessica Alba, showing them some of the broader strokes of pickup. 2,100,000+ Views Neil Strauss’s personal YouTube page has had a robust following since its inception in 2007. 1,000,000+ Views Neil Strauss on The View, talking about pickup and his journey in The Game. TV shows and movies that have had references to The Game or to the pickup artist community
  6. 6. “The funniest book I have read all year.” — Tony Parsons “Neil Strauss has it all figured out. When it comes to the mating dance, Strauss knows how to lead.” — Chicago Sun-Times “It lays out the art and science of seduction, the often bitter feuds among different schools of thought and the startling news that successful mackin’ can be learned.” — Associated Press “Compulsive reading.” — The Times “Strauss is a superstar… a stunningly explicit book.” — The Times (London) “This is one hugely entertaining book. I loved every page. And I will never let Neil Strauss within fifty feet of my wife.” — Esquire “To call it a book would be an understatement. I prefer to think of it as the Bible.” — The Sunday Mercury “Probably the most important self-help book you’ll ever read.” — Sunday Sport “A George Plimpton for the 21st Century.” — Maxim “An engaging and hilarious read…empowering.” — Pop Matters “Strauss is either a sex god or the anti-Christ, depending on your perspective.” — The Daily Express “The books everyone’s talking about.” — GQ “The single guy’s bible.” — The Daily Express “The first time the alphabet of male seduction has been painstakingly translated and written down.” — The Observer “Entertaining.” — Newsweek “Touching and witty, four stars.” — Time Out (New York) “A fascinating window into a world that Strauss has brought up from the underground. It’s impossible to put down.” — Calgary Herald
  7. 7. THE GAME ALL OVER THE WORLD

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