Content Club 04: Conversation Company in de praktijk - Stéphan Lam Microsoft Nederland

394 views

Published on

Op donderdag 6 maart 2014 sprak ik op The Content Club (http://contentclub.nl/). Op deze vierde editie was het thema 'Content & Cultuurverandering'­. Ik sprak over hoe Microsoft The Conversation Company in de praktijk tracht te brengen, met daarbij aandacht voor hobbels, hoogtepunten en tips.

Published in: Marketing
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
394
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
3
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Content Club 04: Conversation Company in de praktijk - Stéphan Lam Microsoft Nederland

  1. 1. 78.872 186.057 364.515 50.112
  2. 2. De Conversation Company Steven Van Belleghem
  3. 3. jij op je best
  4. 4. Influencers Participate & Inspire
  5. 5. Pro-active Re-active Influencers Participate & Inspire Plan Ad hoc
  6. 6. >1500 views op SlideShare >60 shares 8 positive conversations with Eva >45.000 followers influencer post @ThomasMarzano: >15000 views Dutch Cowboys
  7. 7. http://www.flickr.com/photos/sarahreido
  8. 8. 40% 28% 32% Negatieve Conversaties 1 2 3 100% 0% Positieve Conversaties 1 2 3 53% 0% 47% Neutrale Conversaties 1 2 3 69% 31% % Tweets beantwoord 1 2
  9. 9. Image by http://www.flickr.com/photos/ericabreetoe/
  10. 10. Go Do’s Image by http://http://www.flickr.com/photos/mwf2005/
  11. 11. Storify

×