1. SERIES5
CHARACTERS
SoraiaFerreira,Ph.D.
STORYSD.COM

3. Introducon
AboutStorySD
OtherStorySDeBooks
ConnectandInteractwithUs
Episode67-IntroduconSeries5–Characters
Episode68-CharacterName
EEpisode69-CharacterPhysicalAppearance
Episode70-CharacterWardrobe
Episode71-CharacterLanguage
Episode72-CharacterVoice
Episode73-CharacterBehavior
Episode74-CharacterHabitsandBeliefs
Episode75-CharacterHopesandDreams
EEpisode76-CharacterTalentsandAbilies
Episode77-CharacterFears
Episode78-CharacterSecrets
Episode79-Hero(Archetype)
Episode80-Mentor(Archetype)
Episode81-ThresholdGuardian(Archetype)
Episode82-Herald(Archetype)
EEpisode83-Shapeshier(Archetype)
Episode84-Shadow(Archetype)
Episode85-Ally(Archetype)
Episode86-Trickster(Archetype)
Episode87-ConclusionSeries5–Characters
RecommendedResources
AboutSoraiaFerreira,Ph.D.
BBibliography
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Contents

4. 1
StorySDisatransmediastorytellingprojectwhosefocusison
transmediastorytelling,businessstorytelling,contentmarke ngand
digitalmedia.Itwasbornin2017withtheaimtohelpprofessionals
toimplementstorytellingtotheirbusinesses.Studentscanalso
benefitfromthisproject.
EEachweekanewepisodeisreleasedinthreedifferentformats:
podcast,videoandtranscrip on.Ifyouwishtodivedeeperona
parculartopic,youcangotoStorySD.comandaccesshundredsof
recommendedresourceslikearcles,books,podcastsandvideos.
SStorySDtakesyouonajourneyasifyouwereaseaexplorer,looking
todiscovernewworlds,likethePortuguesedidsixcenturiesago.The
pathisfullofunknowndangerousanduneasywatersbutyou’llgain
toolstoachieveyourbusinessgoals.Jointhisadventurebyvising
StorySD.comandsubscribingtoournewsle er.
TThiseBookincludestheStorySDepisodesreleasedbetweenJune14
andNovember1,2018.Theseepisodeswereoncharacter
development.
Ifyouhaveanyquesons,youcanreachmeat
soraia.ferreira@yellow.pt.
#KeepMovingForward
SoraiaFerrreira
AboutStorySD

5. 2
OtherStorySDeBooks

6. 3
ConnectandInteractwithUs

7. 4
#67IntroduconSeries5–Characters

8. 5
their:physicalappearance,quirksofbehaviororthought,habits,
beliefs,hopesordreams,talentsandabilies,insecuries,secrets,
andlies.
#68CharacterName

9. 6
#69CharacterPhysicalAppearance

10. 7
#70CharacterWardrobe

11. 8
Inabusinessse ng,thewardrobeisalsoimportant.
EventhoughI’vebeentoDisneyacoupleof mes,Ineverrealized
howrelevantthecasttagswere.Forexample,theyonlyhavethefirst
nameofthecastmember.Theyhavedifferentcolorsandflagssoyou
canknowthelanguagestheyspeak.Castmembersalsohavepins
represen ngdifferentsituaons.
#71CharacterLanguage
Languagecangiveyouraudiencealotofinformaonaboutyour
characters.Thechoiceofwords,thespecificaccentscanallbe ed
uptotheplot.
Acoupleofyearsago,IwatchedadocumentaryaboutaBrazilian
tribethatlivedingroupsoftentotwentyalongtheriverbanksinthe
BrazilAmazonregion.
IInoneofthescenes,thetribewasinsideaclassroomlearningmath.
ThisturnsouttobeasurprisinglydifficulttaskbecausetheIndians
onlyknewthenumbersone,twoandmany.Theword"one"could
alsomean"afew",while"two"couldbeusedtoreferto"notmany".
TheIndiansdidn’thavethenumberthree,fourorfiveintheir
vocabularysodoingasimplemathcountof5+5=10provedtobe
verydifficult.Theywereunabletounderstandtheconcept.
IInthebusinessse ng,payclosea en ontothewordsand
acronymsyouuseinyourcommunicaons.

12. 9
#72CharacterVoice
UncleScroogeandhisnephewswereoneofthecartoonsIusedto
watchwhenIwasakid.
IrememberUncleScroogehavingaMoneyBinwherehestoredallhis
money.InsidetheMoneyBin,therewasamoneyswimmingpool.
DivingintoitwasoneofUncleScrooge’sfavoritethings.
TThewritersusedthisdailyswimtofulfillthestorytellingrule“show,
don’ttell”.ThisbehaviorshowcasesoneofUncleScrooge’smain
characteriscs.Hedoesn’tlikespendingmoney.Infact,hesavesall
hispennies.
#73CharacterBehavior

13. #74CharacterHabitsandBeliefs
10

14. #75CharacterHopesandDreams
11
#76CharacterTalentsandAbilies

15. Talentsandabiliescanbeexploredinyourstorysomakesureto
giveitsomethought.
#77CharacterFears
12

16. #78CharacterSecrets
13
#79Hero(Archetype)

17. 14

18. #80Mentor(Archetype)
15
#81ThresholdGuardian(Archetype)

19. Obi-Wanusestheforce.TheStormtroopersletthempass.Lukeand
Obi-WanenterthecanteenandmeetHanSoloforthefirst me.The
bandisassembledandthisgalaccadventurebegins.
Inthisstory,theStormtroopersplaytheroleofthethreshold
guardiansbecausetheytrytostopthehero.
#82Herald(Archetype)
Theheraldusuallybringsachallengetothehero.Itcanalso
announcethecomingofasubstan alchange.
In2018,ElonMuskwenttoSXSW inAusn,Texastospeakabouthis
currentprojectsnamelyhislife’sgoal:totakehumankindtoMars.
There’ssllalongwaytogobutsomeimportantmilestoneshave
alreadybeenachieved.
AAttheendofhistalk,oneofthequesonshegotviaTwierwas:
“Mars,howcanwehelp?”
ElonMuskhasbeenannouncingchangeformanyyearsnow.Hehas
beenoneoftheheraldsofoursociety.
#83Shapeshier(Archetype)
Theshapeshierprimarycharacteriscistobringdoubtand
suspensetoyourstory.
16

20. #84Shadow(Archetype)
17

21. characterisanexcellentexampleofashadowarchetype.Heisreally
evil,notlikeDarthVaderevil,butadifferenttypeofevilbecausehe
isasadist.
Ifyouwatchtherelaonshiphehaswiththemaincharacters,
secondarycharacters,andhisbrother,you’llgettoknowhisdifferent
layers.
#85Ally(Archetype)
#86Trickster(Archetype)
18

22. #87ConclusionSeries5–Characters
19

23. YoucanfindallStorySDepisodes-Series5at
h ps://storysd.com/episodes/characters/
Episode67–IntroduconSeries5–Characters
Book-Wonderbook:TheIllustratedGuidetoCreangImaginave
FiconbyJeffVanderMeerandJeremyZerfoss
Episode68-CharacterName
Project-LegoKronkiwongiProject
EEpisode69-CharacterPhysicalAppearance
Series-HarryPo er
Episode70–CharacterWardrobe
Resource-DisneyNameTags
Episode71–CharacterLanguage
Series-GameofThrones
Episode72–CharacterVoice
RResource-FlightA endantsSouthwestAirlines
Episode73-CharacterBehavior
Book-CreangCharacterArcsbyK.M.Weiland
Episode74–CharacterHabitsandBeliefs
Documentary-JoséandPilar
Episode75-CharacterHopesandDreams
BBook-Grit:The PowerofPassion and Perseverance byAngela
Duckworth
20
RecommendedResources

24. Episode76-CharacterTalentsandAbilies
Book-TheFutureofHumanitybyMichioKaku
Episode77-CharacterFears
Book-Originals:HowNon-conformistsChangetheWorldbyAdam
Grant
Episode78-CharacterSecrets
BBook-Why?:WhatMakesUsCuriousbyMarioLivio
Episode79–Hero(Archetype)
Book-TheWriter'sJourney-MythicStructureforWritersby
ChristopherVogler
Episode80–Mentor(Archetype)
Book-LeonardoDaVincibyWalterIsaacson
Episode81-ThresholdGuardian(Archetype)
BBook-When:TheScien ficSecretsofPerfectTimingbyDanielH.
Pink
Episode82–Herald(Archetype)
Book-ElonMuskbyAshleeVance
Episode83–Shapeshier(Archetype)
ShortFilm-PussinBoots-TheThreeDiablos
Episode84–Shadow(Archetype)
SSeries-OutlanderbyDianaGabaldon
Episode85–Ally(Archetype)
Resource-StuffedGiraffe-Ritz-CarltonHotels
Episode86–Trickster(Archetype)
Movie-Shrek
Episode87–ConclusionSeries5–Characters
Movie-MenofHonor
21

25. SinceIcanremember,Iwasalwayscompletedfascinatedbystories.
EventhoughIwastakingaBusinessAdministraonDegree,my
colleaguesknewmeas“thegirlwhobingewatchesmovies”!
IcompletedmyPh.D.inDigitalMedia–AudiovisualandInteracve
ContentCreaon,a erdoingseveralcoursesaroundtheworld
connectedtothedifferentaspectsoffilmmaking.
IhIhavecreatedandproducedstoriesinmanyformatsbutsince2010,
myfocushasbeenontransmediastorytellingprojectslikeTravelPlot
PortoandStorySD.
Iloveteachingandspeakingaboutstorytellingandtothisday,I
con nuetobeknownas“thegirlwholovesstories”!
#KeepMovingForward
SoraiaFerreira
AboutSoraiaFerreira,Ph.D.
22

26. 23
[SXSW].(2019,Feb25).ElonMuskonHumanLifeBeyondEarth|
SXSW [VideoFile].Retrievedfrom
h ps://www.youtube.com/watch?v=tAiaxgaJN7A
Anderson,D.K.(Producer)&Docter,P.(Director).(2001).Monsters,
Inc.[Mo onPicture].USA:BuenaVistaPictures.
BBadalato,B.(Producer),Teitel,R.(Producer)&Tillman,G.(Director).
(2002).MenofHonor[Mo onPicture].USA:FoxSearchlight
Pictures.
Barks,C.(1952).UncleScrooge[Cartoon].
Clements,R.(Producer),Musker,J.(Producer),Clements,R.(Director)
&Musker,J.(Director).(1989).TheLileMermaid[Mo onPicture].
USA:BuenaVistaPictures.
DDelVecho,P.(Producer),Buck,C.(Director)&Lee,J.(Director).
(2013).Frozen[Mo onPicture].USA:WaltDisneyStudios.
DiBonaventura,L.(Producer),DeSanto,T.(Producer),Murphy,D.
(Producer),Bryce,I.(Producer)&Bay,M.(Director).(2017).
Transformers:TheLastKnight[Mo onPicture].USA:Paramount
Pictures.
Gabaldon,D.(1991).Outlander.DelacorteBooks.
HHemwall,G.(Producer),Nocifora,A.(Producer),Baiers,A.(Producer)
&Danton,J.(Producer).(2017).StarTrekDiscovery[Television
Series].USA:CBSTelevisionStudios.
Hilburn,S.(2012).Midas&Medusa:AVeryBriefAffair[Online
image].Retrievedfrom
h p://mythfolklore.blogspot.com/2018/02/midas-and-medusa.html
Bibliography

27. 24
Isaacson,W.(2018).LeonardoDaVinci.Simon&SchusterUK;First
Edion.
Kurtz,G.(Producer)&Lucas,J.(Director).(1977).StarWars:Episode
IV–ANewHope[Mo onPicture].USA:20thCenturyFox.
Marshal,F.(Producer)&Spielberg,S.(Director).(2008).IndianaJones
andtheKingdomoftheCrystalSkull[Mo onPicture].USA:
ParamountPictures.
MMendes,M.(Director).(2010).JoséePilar[Documentary].
Norman,R.(Director).(2017).America’sGotTalent.USA:NBC.
Osborne,B.M.(Producer),Jackson,P.(Producer),Walsh,F.
(Producer),Sanders,T.(Producer)&Jackson,P.(Director).(2001).The
LordoftheRings[Mo onPicture].USA:NewLineCinema.
Rowling,J.K.(1997-2007).HarryPo erSeries.Bloomsbury
Publishing.
SShay,G.(Producer),Hudson,T.(Producer)&Hui,R.(Director).(2012).
PussinBoots:TheThreeDiablos[Short].USA:ParamountHome
Entertainment.
VanderMeer,J.(2013).Wonderbook:TheIllustratedGuideto
CreangImaginaveFicon.HarryN.Abrams;FirstPrin ngedion.
Vogler,C.(2007).Writer'sJourney:MythicStructureforWriters.
MichaelWieseProducon;ThirdEdion.
WWarner,A.(Producer),Lipman,D.(Producer),Williams,J.(Producer),
Adamson,A.(Director),Asbury,K.(Director)&Vernon,C.(Director).
(2004).Shrek2[Mo onPicture].USA:DreamWorksPictures.
Bibliography

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Weiland,K.M.(2016).CreangCharacterArcsWorkbook:The
Writer'sReferencetoExcep onalCharacterDevelopmentand
CreaveWring.PenForASwordPublishing.
Bibliography

29. #KEEPMOVINGFORWARD
STORYSD.COM