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What is Product Information Management?


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Infographic explaining what Product Information Management is by Stibo Systems.

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What is Product Information Management?

  1. 1. WHAT IS PRODUCT INFORMATION? EXAMPLES OF PRODUCT INFORMATION WHAT IS PRODUCT INFORMATION MANAGEMENT? Product data involves thousands of attributes, hundreds of relationships and millions of records. It exists in silos across the enterprise and is an integral part of real-time business process interactions within and outside the enterprise. CMS Web teams post product details to multiple sales channels from a single repository that may not contain timely information. DIGITAL ASSET MANAGEMENT Multiple versions of product images and videos are managed by creative agencies, often with differing naming conventions. COMMON PRODUCT DATA MANAGEMENT PROBLEMS Most organisations, large and small, struggle to synchronise product data with business systems to ensure enterprise-wide product data accuracy. COMMON DATA MANAGEMENT PROBLEMS INCLUDE THE BENEFITS OF PRODUCT INFORMATION MANAGEMENT PRODUCT INFORMATION MANAGEMENT SYNCHRONISES DATA ACROSS MULTIPLE SOURCES AND SYSTEMS Product data is commonly managed by departmental spreadsheets with little or no data governance processes or collaboration between authors. VALUE OF PIM Product Information Management creates a single trusted source of product data by integrating departmental knowledge into an enterprise-wide asset. Consolidate product data from multiple sources using ETL tools to ensure data is available for enrichment and management. 01 Capture insights about your data and then utilise that knowledge in your data quality processes. 03 Export data and digital assets to all leading e-commerce technology providers such as ERP, CMS, Customer Service systems and more. 05 Configure business processes for content creation, maintenance, approval and publishing. 02 Product data errors lead to unnecessary costs and decreased customer satisfaction. 01 Duplicate information and error-prone processes risk non-compliance with government regulations and industry mandates. 02 Debates over data integrity and accuracy slow a product’s time-to-market. 03 Without centralised information from integrated back-end systems, website content can be inconsistent and out of date. 05 Lack of support for multiple languages, including double-byte, eliminate the possibility for effective global expansion. 04 Manage digital multimedia files and documents, including pictures, sound, video, PDF and desktop publishing documents, with the ability to link these assets to products. 04 WHEN SUCCESS MATTERS PRODUCT INFORMATION IS USED BY... Product teams manage information about products internally before releasing the product to the market. ERP SUPPLIERS The many suppliers in your ecosystem manage information about your products for their own purposes using their own codes and versioning system. Product Categories Facets SKUs Supplier Name Codes Cross References Related Items Attributes Units of Measurement Shipping Dimensions Product Details International Localised Data Customer Reviews Product Descriptions SEO Metadata Descriptions Product Variants Channel-Specific Descriptions Images Videos User Manuals PDF, Microsoft Office Documents CAD Drawings Data Sheets MSDS Sheets List Price Sale Price Promotions Customer-Specific Price Tiered Pricing Pricing Unstructured Product Content Structured Product Content Taxonomy WHY CHOOSE PIM? ERP Ensure the accuracy of product information in the supply chain and publish that information to business systems that require post planning product details. CMS Synchronise online and offline channels to ensure that e-commerce sites appropriately display correct and accurate images, product details, reviews and more. SUPPLIERS Manage data about your products that may require different references or details in supplier systems. DIGITAL ASSET MANAGEMENT Enable all digital assets to directly reference products, services, locations and other types of business entities, no matter where the assets are stored. WHAT IS PIM? The goal of Product Information Management is to cleanse and centralise information about products to feed consistent, accurate and up-to-date information to multiple distribution channels. Product Information Management is an end-to-end system used to centralise, organise, categorise, localise, synchronise and enrich product data according to the business rules or the sales and marketing strategies of your company. Data Acquisition and Cleansing Publication and Syndication Classification and Localisation Processes and Workflows THIS INCLUDES