Presentation delivered by Doug Fauth of Southern California Edison on 12/7/2011 at The George Washington University at the FedCollege recruiting conference co-organized by RECSOLU and CollegeRecruiter.com.
University Recruitment Strategy Components CAMPUS CAMPUS CAMPUS STUDENT BRANDING RELATIONSHIPS EVENTS TEAMS PROGRAMS ADVERTISING “Target” Schools Targeted Presentations “Pilot” Program New Grad Fall Recruiting Internal Site Partnership Programs Classroom Demo’s Alumni Intern/Co-Op Series Social Media Faculty/Administration Information Sessions Hiring Goals Rotation Programs Advisory Boards Career Workshops Campus Scorecard Peer Advisor Student Organizations Diversity & Inclusion Metrics Diversity & Inclusion HBCU’s On-Campus Interviews Affinity Groups Metrics Posting Strategy Metrics
Action Items Conduct U&CR initial staff assessment by August 5, 2011. Assign “Target” schools to U&CR staff by August 26, 2011. Present 1st draft of U&CR Strategy to Talent Acquisition Manager by September 9, 2011. Start creating system requirements and templates, as well as “look and feel” of RecSolu e-Campus Manager software by September 19, 2011. Develop a 2012 U&CR Operations Budget to include Recruiter Travel, Candidate Travel, Interview Days, On-Campus recruiting, Intern/Co-Op Programming, Target Universities, Branding/Advertising, Collateral, Social media and Professional Memberships by September 30, 2011. Identify and track metrics and measurements related to U&CR for reporting by September 30, 2011. Develop and update web-based candidate/client survey’s by October 7, 2011. Work with Corporate Communications, Human Resources, Talent Acquisition, U&CR and outside vendor (TMP) to start creating and developing a new brand by November 25, 2011.