Tecc society foundation advisors report

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Presentation of TeccSociety 2013 Results and 2014 Goals

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  • 2013Year in ReviewCircle of Influence Summit partners attendees event success metrics (video, post event connections – results)2014WebsiteMembershipLive EventsStrategic InitiativesAdvisory Group
  • Value Positioning based on Industry Need only event organization focused on technology content and educationLaunched TeccSociety WebsiteMeetings Net / Press Release79 Members/ 49 PartnersInaugural Circle of Influence Summit
  • 2014 Key Success DriversVisibility into Brand AwarenessIncrease Participation Partner DirectoryOrganic Member Growth; “Quality over Quantity”Interactive Live EventsOriginal Content Creation/DistributionLaunch.ITBloggersMembersRelevant Tools/Education for BuyersPositioned as a “Trusted Authority”
  • Why, content creators and web designers…not the latter.
  • Why, content creators and web designers…not the latter.
  • Why, content creators and web designers…not the latter.
  • Tecc society foundation advisors report

    1. 1. 2013 - 2014 Presented by Stephen Nold Confidential 2014 January 31,
    2. 2. Welcome  Brian Cohen - Chair  Stephen Graham  Gagan Nirula  Andrea Bahr  Margaret Pederson  Eric Ly  RD Whitney  Pat Pathade  Todd Zint  Carrie Ferenac  Kenji Haroutanian  Shawn Pierce Confidential
    3. 3. Agenda 2013 Year In Review 2014 Goals  Key Drivers  Website  Members  Live Events  Advisory Board  Strategic Initiatives Questions and Feedback Confidential
    4. 4. 2013 Year in Review  Defined Purpose to Industry  Launched TeccSociety Website  MeetingsNet.com Press Release  79 LinkedIn Members  49 TeccDirect Partners  Inaugural Circle of Influence Summit Confidential
    5. 5. 2014 Key Drivers  TeccSociety  Increase partner directory participation  Organic member growth  Live events  Content creation and distribution  Relevant tools and education for buyers  Positioned as a “Trusted Authority” Confidential 2014 Goals  From visibility to awareness to engagement
    6. 6. Website 2014 2014 Goals New Features Clean Design Streamlined content access Resource library Blogs • Community Influencers, Change Makers • Member Knowledge • On-demand videos (TeccSociety.TV) Confidential Confidential Website • • • •
    7. 7. Website 2014 2014 Goals New Features – Suppliers • Launch.IT Platform • Lead Generation through RFI functionality Website Confidential Confidential
    8. 8. Website 2014 2014 Goals New Features – Buyers Confidential Confidential Website • Home page quick click for TeccDirect • TeccDirect supplier comparison tool • Buyer Resources
    9. 9. Certification Program 2014 Goals Website Confidential
    10. 10. Member Growth 2013  Word of Mouth; Member Referrals 2014 Goals  LinkedIn Community 2014  Continue organic growth and word of mouth  Recruit new members through “walled garden” content access Confidential Members  Member database; value-added services on website
    11. 11. Supplier Partners  Maintain 20 Event Technology Categories  75 Partners (150%)  100 Members (125%) 2014 Goals  Projected 2014 Growth: Members Confidential
    12. 12. Supplier Partners  Tiered TeccDirect Listing Subscriber Model Basic Platinum Foundation Directory Listing ✔ ✔ ✔ Invitation to Live Events ✔ ✔ ✔ Live Event Sponsor Invite Priority ✔ ✔ Organization/Product Promotion ✔ 2014 Goals Value Offerings: ✔ (Launchit Module) ✔ Run of Website/ Advertisement ✔ Price Confidential $495 $1495 $2495 Members Priority “Category Priority” Listing
    13. 13. Supplier Partner Criteria Two positive referrals from customers within the past twelve (12) months.  Confirmed Strategic meeting management best practices including a defined project management plan to ensure goal alignment, scoping, planning and implementation.  Demonstration and evaluation of product and/or service solution with the TeccSociety research team. Confidential Members  2014 Goals TeccSociety Preferred Partner certified program represents suppliers that embody sound business practices, cultivate customer trust and loyalty, and consistently deliver products and services that align with customer goals. There are three requirements for a technology solution provider to achieve the Preferred Partner status:
    14. 14. Live Events  Researching IMEX (International Meeting Exchange in Las Vegas) October 14-16 2014 Goals Signature Tours Circle of Influence Summit Confidential Live Events  2nd Annual in Q4
    15. 15. Advisory Board  Roles  Expectations Influence meeting in November Confidential Strategic Initiatives  Quarterly Conference Calls  Committee Calls  Advisory Meeting – In conjunction with the Circle of 2014 Goals  Advisory Group
    16. 16. Committees  Social media  Membership 2014 Goals  Website  Partners and members  Awards  Education Confidential Strategic Initiatives  Live Events
    17. 17. Focus for Q1  Successful Website re-launch  Preferred Supplier Badge program 2014 Goals  Increase Suppliers within TeccDirectory  Launch It website integration (Content)  Attract reputable “Blogger” contributors  Announce Signature Series & COI Dates/Locations Confidential Strategic Initiatives  Increased brand awareness
    18. 18. Focus for Q2  “Pay wall” markers determined within website (collect emails)  Whitepaper 2014 Goals  Member Database Identified and launched  Mobile APP RFP  Enhanced TeccDirect V3 Strategic Initiatives Confidential
    19. 19. Next Steps  Own an assignment/role  Recommend a technology supplier 2014 Goals  Find another qualified member  Attend an event Strategic Initiatives Confidential
    20. 20. Questions/Feedback Questions/Feedback Confidential

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