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Blockchain, The Next Frontier of CRM

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Blockchain is an emerging technology for organisations to almost instantaneously make and verify transactions, streamlining business processes, saving money, and reducing the potential for fraud.

This session introduces Blockchain as a Service (BaaS) in Microsoft Azure in the context of public entities and government institutions that manage CRM-based citizen portal. We will explore how to build a secured data structure and create a digital transaction ledger that is shared between customers (citizens) and businesses (public entities, government institutions, organizations). By combining the openness of the internet with the security of cryptography, the BaaS solution provides everyone with a faster, safer way to perform peer-to-peer financial transactions in Dynamics 365.

Published in: Technology
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Blockchain, The Next Frontier of CRM

  1. 1. AGENDA BaaS: Blockchain as a Service in Azure Digital Ledger Smart Contracts Cryptlets Blockchain for Customer Relationship Management CRM Portal Integration Business Applications besides Fintech
  2. 2. Stefano Tempesta
  3. 3. Blockchain
  4. 4. Yap Island
  5. 5. Data Structure
  6. 6. Asymmetrical Cryptography Pattern
  7. 7. Physical Transaction
  8. 8. Digital Transaction
  9. 9. Digital Transaction: Ledger
  10. 10. Decentralized Ledger
  11. 11. References https://en.wikipedia.org/wiki/Rai_stones https://www.youtube.com/watch?v=J-ab9was1p0 https://www.cbinsights.com/research/what-is-blockchain-technology
  12. 12. Azure Blockchain as a Service
  13. 13. Blockchain for CRM
  14. 14. https://azure.microsoft.com/en-us/blog/accelerating- the-adoption-of-enterprise-blockchain/

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