Close(d) Business Patents Intellectual Property Business Model = Revenue Model Top Down Management Hierarchical Development
Quiz
What are “Open Business Models”? <ul><li>Google  </li></ul><ul><li>Fiat </li></ul><ul><li>Last.fm </li></ul><ul><li>MediaS...
What are “Open Business Models”? <ul><li>A music label that offers their music for free non commercial download but sells ...
A more Open Business Environment? <ul><li>Close to zero transaction costs </li></ul><ul><li>Creates new business opportuni...
Cases in Point <ul><li>Zopa, Prosper </li></ul><ul><li>Sellaband </li></ul><ul><li>Google  </li></ul>
Open (a)Business
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OpenBusiness - Christian Ahlert

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OpenBusiness - Christian Ahlert

  1. 2. Close(d) Business Patents Intellectual Property Business Model = Revenue Model Top Down Management Hierarchical Development
  2. 3. Quiz
  3. 4. What are “Open Business Models”? <ul><li>Google </li></ul><ul><li>Fiat </li></ul><ul><li>Last.fm </li></ul><ul><li>MediaSet </li></ul><ul><li>Drupal </li></ul>
  4. 5. What are “Open Business Models”? <ul><li>A music label that offers their music for free non commercial download but sells commercial licences to filmmakers </li></ul><ul><li>A company that offers its primary service for free, but creates derivative revenue streams? </li></ul><ul><li>A business which gives away its IP? </li></ul>
  5. 6. A more Open Business Environment? <ul><li>Close to zero transaction costs </li></ul><ul><li>Creates new business opportunities </li></ul><ul><li>Barriers to Entry Lower </li></ul><ul><li>Room for Process Innovation </li></ul><ul><li>Forms of Open IP are spreading </li></ul>
  6. 7. Cases in Point <ul><li>Zopa, Prosper </li></ul><ul><li>Sellaband </li></ul><ul><li>Google </li></ul>
  7. 8. Open (a)Business
  8. 9. [email_address]

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