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Skaitmenine tv funding

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Startup pitch on StartupJam Baltics'10

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Skaitmenine tv funding

  1. 1. E-commerce startup skaitmenineTV.lt Vytautas Ledzinskas Owner UAB “Skaitmeninė LT”
  2. 2. Main product – set-top box
  3. 3. E-shop skaitmenineTV.lt
  4. 4. Digital channels (FTA) <ul>Current main analogue channels (FTA): TILL Oct., 2012 </ul>
  5. 5. What is needed, how to connect <ul>Even very old TV set is suitable for digital TV watching if to acquire set-top box </ul>
  6. 6. Number of potential customers <ul>1 000 000 households (and TV sets) in LT 500 000 households are watching TV using “simple” antenna and free-to-air (FTA) channels Approx. 400 000 households still watch analogue TV and have older TV set at home </ul>
  7. 7. Advantages (1/2) <ul><li>Good domain name
  8. 8. Supported target portals: </li><ul><li>www.skaitmenine.lt - Dec.,2006, approx. 20 000 unique visitors per month
  9. 9. (fully owned portal, my blog)
  10. 10. www.tv24.lt - Feb.,2007, approx. 230 000 unique visitors per month
  11. 11. (partly ownership, TV guide online) </li></ul><li>Good SEO using www.skaitmenine.lt
  12. 12. Big governmental campaign about analogue TV switch over (ASO) (valued approx. 3mio EUR) </li></ul>
  13. 13. Advantages (2/2) <ul><li>Comfortable design
  14. 14. First and only one specialized e-shop with digital terrestrial TV (DTT) equipment
  15. 15. Low number of goods – 4 STBs and several antennas and cables
  16. 16. Simple purchasing / delivering system </li></ul>
  17. 17. Additional financing needs <ul><li>Marketing strategy creation
  18. 18. Marketing campaign organization
  19. 19. Advertisement spaces / instruments purchasing
  20. 20. Later – trade name branding campaign </li></ul>
  21. 21. Thank you for your attention <ul>???????? Klausimai Questions Вопросы Pytania </ul><ul>Contacts Vytautas Ledzinskas [email_address] +370-687-87360 Skype: ledzin </ul>

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