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All business is personal. And just as situations in our personal lives sometimes turn sour, business relationships can also leave us wanting to walk out the door without a word — and cancel the last invoice payment before the check can clear the bank.
Not a good strategy.
Despite having suffered headaches and heartburn from unfulfilled promises, unmet expectations, lame excuses, and endless attempts at reconciliation, it’s important to say goodbye like a civil adult.
Dear John: The Best Letter Ever for Kicking Your Agency to the Curb is a very brief guide to help any business cut the ties that bind it to its current marketing agency, land on its feet, and move forward. It even includes sample letters customized to fit three different corporate cultures. We’re sure you’ll find one that applies to you — more or less.
Whether you’re ready to leave that agency today, or just want to scratch that itch that nags you now and then (and who doesn’t have that itch sometimes?), you’ll learn something in Dear John: The Best Letter Ever for Kicking Your Agency to the Curb.