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The Power of Empathy

Stanford Graduate School of Business Marketing Professor Jennifer Aaker explores the value of harnessing empathy to design products and improve the performance of employees.

–Empathy, understanding how others think and feel, is what connects us
–New technology like virtual reality is making it even easier to teach empathy

For more from Professor Aaker, watch these videos:
–How to Use Humor to Improve Creativity, Health, & Relationships:
–Why It Matters to Have Purpose in Your Life: