Words are no longer sufficient in delivering the search results users are looking for, particularly in relation to image search. Text and languages pose many challenges in describing visual details and providing the necessary context for optimal results. Machine Learning technology opens a new world of search innovation that has yet to be applied by businesses.
In this session, Mike Ranzinger of Shutterstock will share a technical presentation detailing his research on composition aware search. He will also demonstrate how the research led to the launch of AI technology allowing users to more precisely find the image they need within Shutterstock’s collection of more than 150 million images. While the company released a number of AI search enabled tools in 2016, this new technology allows users to search for items in an image and specify where they should be located within the image. The research identifies the networks that localize and describe regions of an image as well as the relationships between things. The goal of this research was to improve the future of search using visual data, contextual search functions, and AI. A combination of multiple machine learning technologies led to this breakthrough.