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It’s Not the Field, It’s the PlayersOctober 12, 2011Moderated by Paige Finkelman, General Manager, Enterprise 2.0 Conferen...
Today’s Program<br />It’s Not the Field, It’s the Players<br />Walton Smith, Principal, Booz Allen Hamilton<br />	Steve Ra...
Take your average peewee football team<br />
Photo courtesy of Flickr user brunkfordbraun<br />Add a state of the art football stadium … with all the amenities <br />
Result: Six Time Super Bowl Champion Steelers!!!<br />Photo courtesy of Flickr user brunkfordbraun<br />
It doesn’t work with football and it definitely doesn’t work with Enterprise 2.0 … <br />
“It’s clear why this approach doesn’t work in football; why won’t it work with Enterprise 2.0?” <br />
Because you’re building a community, not a an ERP system <br />
“What does considering People and Process add to my solution?”<br />
Technology is just the tip of the iceberg – the part that everyone pays attention to<br />It’s everything underneath that ...
“Even the most advanced E2.0 platform with all of the latest features still is not enough?” <br />
You can’t build a community via memos, directives and iPad giveaways<br />
“Why should I let employees talk about non-work activities?”<br />
You can’t take the social out of social media<br /><ul><li>Lower the barrier to entry
Learn new skills in a “safe” place
Work shouldn’t be boring
Small talk has its place in the real world and online
No different than sports leagues, team-building exercises, and corporate retreats
Fallacy of bad behavior</li></li></ul><li>“How does technology fit into this?”<br />
It’s still about getting work done<br /><ul><li>Get “into the flow”
Integrate into existing processes
Use existing policies
The tools are a means to an end</li></ul>Photo courtesy of Flickr user General Wesc<br />
Keep it Simple Stupid (KISS)<br /><ul><li>Make it fast
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"It's Not the Field, It's the Players" Enterprise 2.0 Webinar

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These are the slides from the "It's Not the Field, It's the Players" webinar that I and Walton Smith (@walton3) gave on October 12th. (http://steveradick.com/2011/10/10/enterprise-2-0-success-is-about-the-players-not-the-field/).

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"It's Not the Field, It's the Players" Enterprise 2.0 Webinar

  1. 1. It’s Not the Field, It’s the PlayersOctober 12, 2011Moderated by Paige Finkelman, General Manager, Enterprise 2.0 Conference<br />
  2. 2. Today’s Program<br />It’s Not the Field, It’s the Players<br />Walton Smith, Principal, Booz Allen Hamilton<br /> Steve Radick, Lead Associate, Booz Allen Hamilton<br />Discuss today’s program on Twitter: #e2conf<br />
  3. 3. Take your average peewee football team<br />
  4. 4. Photo courtesy of Flickr user brunkfordbraun<br />Add a state of the art football stadium … with all the amenities <br />
  5. 5. Result: Six Time Super Bowl Champion Steelers!!!<br />Photo courtesy of Flickr user brunkfordbraun<br />
  6. 6. It doesn’t work with football and it definitely doesn’t work with Enterprise 2.0 … <br />
  7. 7. “It’s clear why this approach doesn’t work in football; why won’t it work with Enterprise 2.0?” <br />
  8. 8. Because you’re building a community, not a an ERP system <br />
  9. 9. “What does considering People and Process add to my solution?”<br />
  10. 10. Technology is just the tip of the iceberg – the part that everyone pays attention to<br />It’s everything underneath that we so often forget about<br />
  11. 11. “Even the most advanced E2.0 platform with all of the latest features still is not enough?” <br />
  12. 12. You can’t build a community via memos, directives and iPad giveaways<br />
  13. 13. “Why should I let employees talk about non-work activities?”<br />
  14. 14. You can’t take the social out of social media<br /><ul><li>Lower the barrier to entry
  15. 15. Learn new skills in a “safe” place
  16. 16. Work shouldn’t be boring
  17. 17. Small talk has its place in the real world and online
  18. 18. No different than sports leagues, team-building exercises, and corporate retreats
  19. 19. Fallacy of bad behavior</li></li></ul><li>“How does technology fit into this?”<br />
  20. 20. It’s still about getting work done<br /><ul><li>Get “into the flow”
  21. 21. Integrate into existing processes
  22. 22. Use existing policies
  23. 23. The tools are a means to an end</li></ul>Photo courtesy of Flickr user General Wesc<br />
  24. 24. Keep it Simple Stupid (KISS)<br /><ul><li>Make it fast
  25. 25. Make it reliable
  26. 26. Make it accessible
  27. 27. Identify features to help members do their jobs
  28. 28. Involve the community</li></li></ul><li>“How do we know if our<br />implementation is successful?”<br />
  29. 29. Quantitative vs Qualitative<br /><ul><li>Use measurable metrics based on business needs – success is not “40k unique users per month” or “10 new blog posts per week”
  30. 30. Build metrics and planning into entire process
  31. 31. Include all stakeholders in definition of success</li></ul>Photo courtesy Flickr muppet.wikia.com<br />
  32. 32. “This seems like a lot to do –<br />how long will it take?”<br />
  33. 33. It’s a Long Road Ahead <br /><ul><li>What’s your funding planin year 2? How about year 5?
  34. 34. Once the initial champions are gone, will the community continue on?
  35. 35. What happens when the original champions leave?
  36. 36. How do you keep the community members interested over the long-term?</li></li></ul><li>Where can I learn more?<br />Connect with us in Santa Clara! <br /><ul><li>http://www.boozallen.com/santa-clara-enterprise-2011</li></ul>Implementing Enterprise 2.0 at Booz Allen: The Series<br /><ul><li>http://billives.typepad.com/portals_and_km/2010/01/implementing-enterprise-20-at-booz-allen-the-series.html</li></ul>Case Study: Implementing E2.0 in the Federal Government<br /><ul><li>http://www.chessmediagroup.com/resource/case-study-implementing-e2-0-in-the-federal-government/</li></li></ul><li>Submit Your Questions<br />Walton Smith, (@walton3 on Twitter)Principal, Booz Allen Hamilton<br /> Steve Radick, (@sradick on Twitter)Lead Associate, Booz Allen Hamilton<br />Paige Finkelman, <br /> General Manager, Enterprise 2.0 Conference<br />Discuss today’s program on Twitter: #e2conf<br />
  37. 37. Hope to see you at Enterprise 2.0 Santa Clara<br />Nov. 14-17, 2011<br />e2conf.com <br />Thank You!<br />

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