The beginning of our »Munky« trip was made in our retail stores. Our customers were enthusiastic about the originality of the brand, therefore we got firmly determined to introduce the brand to broader public. So we are going to start with distribution in the spring/summer season 2008.
As a distributor, we will dedicate all our efforts to present the fresh, youth-style line to new markets where it will stand beside other famous brands, though yet unknown. Being aware of that, we decided to liaise with the Slovenian celebrities for their endorsement, who are with the greatest pleasure spreading the reputation of the brand and enlarging the group of Munky fans.
During the Vulcano models fashion show on 8 th December, we introduced a part of the summer collection to the audience and they were enraptured.
Last year, we introduced the Drunkn Munky brand to the Slovenian market with great success. But this was only the first step on our path. Slovenia has got 2.022.890 residents only, and we have selected 5 retail stores around the country to display the brand.
Our next move will be to penetrate Croatia and conquer their market with a potential of 4 494 750 people. We are actively seeking suitable stores in which to present the brand, the first step was done made with our franchised outlet in Zagreb.
Aware of the bulk of work ahead of us, we remain to be forward-looking and focused on new markets – of Bosnia and Herzegovina, Serbia, Montenegro and Macedonia in the next two years.