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The evolution of Health 2.0 in our data-driven world calls for a shift in the way health organizations locate and communicate with their target audiences. While health challenges abound in local communities and on a global scale, so does the potential within the communication tools and technology that we hold. During this first of its kind summit, health communicators within the GLOBALHealthPR network from across the globe converge to present data and reveal insight from a global listening program which spanned  countries, assessing the impact and conversation around a specific global health pandemic, malaria. The IHSMS team discuss the implications for the data found and offer insight into strategies for using digital tools to benefit national and international healthcare organizations today.