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Leveraging Mobile Apps and Digital
Therapeutics to Improve Behavioral Health
Leanne Mauriello, Ph.D.
Kara Tibbe, MBA
3
Source: American College of Lifestyle Medicine
Lifestyle
Medicine
4
Presentation Objectives
• Express the importance of mobile health as a low-cost and high-value
component of care transformation
• Describe the qualities and outcomes of the top digital health programs for
behavioral health
• Identify how to discern effective and best in class digital health programs
• Employ strategies for embedding digital health programs as part of
behavioral health treatment plan
5
What is Digital Health?
Defining digital health:
Digital health is using any form of app, wearable, software, internet or technology
to better manage health goals and outcomes. Digital health tools can be used alone by an
individual or in conjunction with medication or a medical professional
Defining digital therapeutics:
“Digital therapeutics deliver evidence-based therapeutic interventions to patients
that are driven by high quality software programs to prevent, manage, or treat a broad
spectrum of physical, mental, and behavioral conditions.”
Digital therapeutics can:
• Enhance and support current medical treatments
• Provide patients, providers, and payers with novel therapy options for unmet
medical needs
• Be used independently or in conjunction with other therapies
• Reduce reliance on certain pharmaceuticals or other therapies
• Integrate into medical guidelines and best practices
6
Advantages of Digital Engagement
• Personalized
• Engaging
• Convenient
• Private
• Broad reach
• Cost-effective
• Frequent touchpoints
• Connectivity to other apps & devices
• Continuous data collection and evaluation
Value Proposition of Digital Health
7
Consumer
• Highly engaged in
apps, wearables, and
devices and spend
discretionary budget in
this space
• Empowers consumers
to self-monitor and
change their behavior,
thereby improving their
health
• Interested in social
aspect of being
“connected” and aware
of health trends
Clinician
• Consumers seek advice
and recommendations
from their clinician on
which apps/devices are
best
• Low-cost, scalable way to
extend care provided to
more people and offers
more continuous
interaction/care
• Important in value-based
payment arrangements for
prevention/wellness &
disease management
Payer
• Desire cost-effective,
consumer-centric, and
scalable solutions to
monitor, prevent, and
manage chronic disease
(and reduce cost of care)
• Seek digital solutions as
a way to offer wellness
programming
• Interested in offering
digital solutions to
employers to remain
innovative and
competitive
8
Prevalence of Digital Engagement
• There are over
318,000 Health
Apps
• Over 340
Wearable and
Clinical
Devices
9
Prevalence of Digital Engagement in the United States
• 81% of Americans
own smartphones in
2019, up from 35% in
2011.
• ¾ of U.S. adults now
own a desktop or
laptop computer, with
roughly half owning a
tablet.
• 1 in 5 Americans are
“Smartphone-only”
internet users
Smartphone Prevalence
71%
78%
90%
95%
>30,000
30,000-
49,999
50,000-
74,999
75,000+
Socioeconomic
Status96%
92%
79%
53%
18-29
30-49
50-64
65+
82%
80%
79%
White
Black
Hispanic
Ethnicity
Age
10
Behavioral Health Landscape
Insomnia
Behavioral Health Marketplace
12
Behavioral Health Landscape
13
Behavioral Health and Digital Therapeutics
• Improves care
accountability
• Motivates patient to
reach goals on their
own
• Frequent touchpoints
between care
encounters
• Potential decrease in
office visits opening
access to higher risk
patients
Stand Alone
Digital Tool
+
Remote
Clinician
Support
14
Value of Digital Health as Complement to Care
Clinical
Encounter
• Assess if using apps
• Identify needs and
goals
• Match digital therapy
with treatment plan
Before Clinical
Encounter
• Bridge if delayed
access for low to
moderate risk
• Initial treatment for
low risk
• Engage patient
engagement and
readiness
After Clinical Encounter
• Adjunct to
complement
treatment
• Maintain patient
engagement
• Enhance outcomes
• Maintenance
offering
Benefits of digital therapeutics- testimony from a
director of Care Management
Erica Auger
Director
Care Management
Spectrum Health
https://vimeo.com/361310855
Meditation & Mindfulness / Stress & Anxiety
Sample Headspace Meditation
17
https://youtu.be/c1Ndym-IsQg
14%
decrease in
stress after
10 days of
using
Headspace
21%
increase in
compassion
after 3
weeks of
Headspace
12%
decrease in
stress after 3
weeks of use
among
medical
students
14%
increase in
focus after 4
weeks of
using
Headspace
16%
reduction in
burnout
among
pediatric
nurses after
4 headspace
sessions
57%
decrease in
aggression
after 3
weeks of
Headspace
Headspace Outcomes
headspace.com/science
Substance Abuse
19
Depression, Anxiety, Mental Health
20
Omada Lighthouse
• Mobile program based in Cognitive
Behavioral Therapy and mindfulness
• Evidence based with RCT outcomes
• Combine professional coaching with
interactive exercises, to overcome mental
health challenges
• Embeds intellectual property from former
mental health app Lantern
Depression, Anxiety, Stress
MyStrength
• CBT, motivational interviewing,
Addresses stages of change
recovery, DBT, positive psychology,
brief strategic therapy, ACT,
behavioral activation and
mindfulness
• Integrated coaching feature
• Chronic disease management
MyStrength Outcomes
22
Great user engagement with an
average of 6 MyStrength
sessions being completed in the
first 45 days of use.
In a large case study 74% of
users with sever depression
improved by at least one severity
category on the depression scale
within 6 months.
One study on Economic Impact of
MyStrength showed 4.8X ROI on
physical and behavioral health claims
MyStrength has 7 peer reviewed
publications, 10+ case studies and 14
White Papers
User Testimony
23
MyStrength: Depression, Anxiety and
Stress
“MyStrength has helped me recognize
inspiration, set goals and monitor my
feelings, health and reactions.”
“I know I can turn a negative, depressing
day or event into a calming and learning
event. I can now let go of negative
people which I could not before.”
Headspace: Meditation and Mindfulness
“I can’t even explain how much you have
helped me with a life of 69 years ruled by
depression, anxiety and perfectionism
with only some relief with medications.
Your voice alone is calming and
reassuring and the techniques have
been a meaningful force every day for
me. I have suggested your website to
others as well.”
Counseling and Health Coaching
24
• Lifestyle health
coaching + chronic
disease
management
• Counseling for
Behavioral Health
• Chat, email,
telephonic and
video are all
options for
connecting with a
coach
https://medcitynews.com/2014/10/latest-concierge-service-health-coaches-through-your-smartphone/vida-
healthcare-coach-screenshots/
Vida Outcomes- Clinical trial
25
3.23%
Total body fat
weight lost at 4
months of coaching
28.6%
Of participants in
study achieved a
weight loss of
5% or more total
body weight
49.1% of participants
that recorded high
blood pressure before
the study improved
their BP in 4 months by
one hypertensive
stage
Vetting Digital Health Programs
26
AppScript
27
Received from: IQVIA, AppScript team
https://www.iqvia.com/institute/reports/the-growing-value-of-digital-health
Industry Standard Report: “The Growing Value of Digital Health”
Integration of AppScript into Epic
28
Apps Available in Spectrum Health Formulary
29
Headspace- Stress and anxiety, meditation
Medisafe- Medication adherence and management
MyFitnessPal- Lifestyle management
Lose It!- Lifestyle management
Dr. Gregar’s Daily Dozen- Healthy eating
Pro-Change- Tobacco cessation
Ovia- Ovulation tracker
Clue- Period tracker
Squeezy- Pelvic floor/ bladder control
iUFlow- Bladder control
SpectrumHealthNow- Telemedicine
MyHealth- Patient chart
Patient Prescription
30
Mobile Health Steering Committee
31
• Purpose: Create a formulary of apps, wearables, and digital health programs.
• Multiple stakeholders from across the delivery system and the health plan help to
provide clinical and business review and oversight.
• Process
Celia Egan, MD
Primary Care
Spectrum Health
Benefits of AppScript- user testimonial
https://youtu.be/yD9ksl1NKgU
Current State: AppScript
33
Prescribing Clinicians:
Physician
Physicians Assistant
Nurse/Care Manager
Pharmacist
Dietician
Physical Therapist
Occupational Therapist
Psychiatrist
Social Worker
Tobacco Coach
Health Coach
Mobile Health Roadmap at Spectrum Health
34
• Add more digital behavioral health solutions to our AppScript
formulary
• Partner with payers to offer digital therapies covered by insurance
• Spread use of AppScript across the delivery system including all
behavioral health clinicians
• Integrate data feedback from digital therapies/solutions to inform
clinical care
• Build analytic dashboard to evaluate outcomes
Contact Information
35
Kara Tibbe, MBA
Training and Development Specialist
Kara.Tibbe@spectrumhealth.org
Leanne Mauriello, Ph.D.
Director, Lifestyle Medicine
Leanne.mauriello@spectrumhealth.org
Leveraging Mobile Apps and Digital Therapeutics to Improve Behavioral Health

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Leveraging Mobile Apps and Digital Therapeutics to Improve Behavioral Health

  • 1.
  • 2. Leveraging Mobile Apps and Digital Therapeutics to Improve Behavioral Health Leanne Mauriello, Ph.D. Kara Tibbe, MBA
  • 3. 3 Source: American College of Lifestyle Medicine Lifestyle Medicine
  • 4. 4 Presentation Objectives • Express the importance of mobile health as a low-cost and high-value component of care transformation • Describe the qualities and outcomes of the top digital health programs for behavioral health • Identify how to discern effective and best in class digital health programs • Employ strategies for embedding digital health programs as part of behavioral health treatment plan
  • 5. 5 What is Digital Health? Defining digital health: Digital health is using any form of app, wearable, software, internet or technology to better manage health goals and outcomes. Digital health tools can be used alone by an individual or in conjunction with medication or a medical professional Defining digital therapeutics: “Digital therapeutics deliver evidence-based therapeutic interventions to patients that are driven by high quality software programs to prevent, manage, or treat a broad spectrum of physical, mental, and behavioral conditions.” Digital therapeutics can: • Enhance and support current medical treatments • Provide patients, providers, and payers with novel therapy options for unmet medical needs • Be used independently or in conjunction with other therapies • Reduce reliance on certain pharmaceuticals or other therapies • Integrate into medical guidelines and best practices
  • 6. 6 Advantages of Digital Engagement • Personalized • Engaging • Convenient • Private • Broad reach • Cost-effective • Frequent touchpoints • Connectivity to other apps & devices • Continuous data collection and evaluation
  • 7. Value Proposition of Digital Health 7 Consumer • Highly engaged in apps, wearables, and devices and spend discretionary budget in this space • Empowers consumers to self-monitor and change their behavior, thereby improving their health • Interested in social aspect of being “connected” and aware of health trends Clinician • Consumers seek advice and recommendations from their clinician on which apps/devices are best • Low-cost, scalable way to extend care provided to more people and offers more continuous interaction/care • Important in value-based payment arrangements for prevention/wellness & disease management Payer • Desire cost-effective, consumer-centric, and scalable solutions to monitor, prevent, and manage chronic disease (and reduce cost of care) • Seek digital solutions as a way to offer wellness programming • Interested in offering digital solutions to employers to remain innovative and competitive
  • 8. 8 Prevalence of Digital Engagement • There are over 318,000 Health Apps • Over 340 Wearable and Clinical Devices
  • 9. 9 Prevalence of Digital Engagement in the United States • 81% of Americans own smartphones in 2019, up from 35% in 2011. • ¾ of U.S. adults now own a desktop or laptop computer, with roughly half owning a tablet. • 1 in 5 Americans are “Smartphone-only” internet users Smartphone Prevalence 71% 78% 90% 95% >30,000 30,000- 49,999 50,000- 74,999 75,000+ Socioeconomic Status96% 92% 79% 53% 18-29 30-49 50-64 65+ 82% 80% 79% White Black Hispanic Ethnicity Age
  • 13. 13 Behavioral Health and Digital Therapeutics • Improves care accountability • Motivates patient to reach goals on their own • Frequent touchpoints between care encounters • Potential decrease in office visits opening access to higher risk patients Stand Alone Digital Tool + Remote Clinician Support
  • 14. 14 Value of Digital Health as Complement to Care Clinical Encounter • Assess if using apps • Identify needs and goals • Match digital therapy with treatment plan Before Clinical Encounter • Bridge if delayed access for low to moderate risk • Initial treatment for low risk • Engage patient engagement and readiness After Clinical Encounter • Adjunct to complement treatment • Maintain patient engagement • Enhance outcomes • Maintenance offering
  • 15. Benefits of digital therapeutics- testimony from a director of Care Management Erica Auger Director Care Management Spectrum Health https://vimeo.com/361310855
  • 16. Meditation & Mindfulness / Stress & Anxiety
  • 18. 14% decrease in stress after 10 days of using Headspace 21% increase in compassion after 3 weeks of Headspace 12% decrease in stress after 3 weeks of use among medical students 14% increase in focus after 4 weeks of using Headspace 16% reduction in burnout among pediatric nurses after 4 headspace sessions 57% decrease in aggression after 3 weeks of Headspace Headspace Outcomes headspace.com/science
  • 20. Depression, Anxiety, Mental Health 20 Omada Lighthouse • Mobile program based in Cognitive Behavioral Therapy and mindfulness • Evidence based with RCT outcomes • Combine professional coaching with interactive exercises, to overcome mental health challenges • Embeds intellectual property from former mental health app Lantern
  • 21. Depression, Anxiety, Stress MyStrength • CBT, motivational interviewing, Addresses stages of change recovery, DBT, positive psychology, brief strategic therapy, ACT, behavioral activation and mindfulness • Integrated coaching feature • Chronic disease management
  • 22. MyStrength Outcomes 22 Great user engagement with an average of 6 MyStrength sessions being completed in the first 45 days of use. In a large case study 74% of users with sever depression improved by at least one severity category on the depression scale within 6 months. One study on Economic Impact of MyStrength showed 4.8X ROI on physical and behavioral health claims MyStrength has 7 peer reviewed publications, 10+ case studies and 14 White Papers
  • 23. User Testimony 23 MyStrength: Depression, Anxiety and Stress “MyStrength has helped me recognize inspiration, set goals and monitor my feelings, health and reactions.” “I know I can turn a negative, depressing day or event into a calming and learning event. I can now let go of negative people which I could not before.” Headspace: Meditation and Mindfulness “I can’t even explain how much you have helped me with a life of 69 years ruled by depression, anxiety and perfectionism with only some relief with medications. Your voice alone is calming and reassuring and the techniques have been a meaningful force every day for me. I have suggested your website to others as well.”
  • 24. Counseling and Health Coaching 24 • Lifestyle health coaching + chronic disease management • Counseling for Behavioral Health • Chat, email, telephonic and video are all options for connecting with a coach https://medcitynews.com/2014/10/latest-concierge-service-health-coaches-through-your-smartphone/vida- healthcare-coach-screenshots/
  • 25. Vida Outcomes- Clinical trial 25 3.23% Total body fat weight lost at 4 months of coaching 28.6% Of participants in study achieved a weight loss of 5% or more total body weight 49.1% of participants that recorded high blood pressure before the study improved their BP in 4 months by one hypertensive stage
  • 26. Vetting Digital Health Programs 26
  • 27. AppScript 27 Received from: IQVIA, AppScript team https://www.iqvia.com/institute/reports/the-growing-value-of-digital-health Industry Standard Report: “The Growing Value of Digital Health”
  • 28. Integration of AppScript into Epic 28
  • 29. Apps Available in Spectrum Health Formulary 29 Headspace- Stress and anxiety, meditation Medisafe- Medication adherence and management MyFitnessPal- Lifestyle management Lose It!- Lifestyle management Dr. Gregar’s Daily Dozen- Healthy eating Pro-Change- Tobacco cessation Ovia- Ovulation tracker Clue- Period tracker Squeezy- Pelvic floor/ bladder control iUFlow- Bladder control SpectrumHealthNow- Telemedicine MyHealth- Patient chart
  • 31. Mobile Health Steering Committee 31 • Purpose: Create a formulary of apps, wearables, and digital health programs. • Multiple stakeholders from across the delivery system and the health plan help to provide clinical and business review and oversight. • Process
  • 32. Celia Egan, MD Primary Care Spectrum Health Benefits of AppScript- user testimonial https://youtu.be/yD9ksl1NKgU
  • 33. Current State: AppScript 33 Prescribing Clinicians: Physician Physicians Assistant Nurse/Care Manager Pharmacist Dietician Physical Therapist Occupational Therapist Psychiatrist Social Worker Tobacco Coach Health Coach
  • 34. Mobile Health Roadmap at Spectrum Health 34 • Add more digital behavioral health solutions to our AppScript formulary • Partner with payers to offer digital therapies covered by insurance • Spread use of AppScript across the delivery system including all behavioral health clinicians • Integrate data feedback from digital therapies/solutions to inform clinical care • Build analytic dashboard to evaluate outcomes
  • 35. Contact Information 35 Kara Tibbe, MBA Training and Development Specialist Kara.Tibbe@spectrumhealth.org Leanne Mauriello, Ph.D. Director, Lifestyle Medicine Leanne.mauriello@spectrumhealth.org