Chris Johnson Tittle SlideCHRIS JOHNSON
DIGITAL CONTENT &
PRODUCT DIRECTOR
Website Video
Video views in March / Display Views In March
!
Use template from SCA Stats at start
3.3M
MONTHLY USERS
Website Video
Video views in March / Display Views In March
!
Use template from SCA Stats at start
70%
MOBILE UNIQUE BROWS...
Website Video
Video views in March / Display Views In March
!
Use template from SCA Stats at start
1,685,924
VIDEO VIEWS I...
Website Video
Video views in March / Display Views In March
!
Use template from SCA Stats at start
7,947,275
VIDEO VIEWS I...
PREMIUM VIDEO
Ooyala discovery preview +
Pre-roll
NATIVE ADVERTISING!
Website Video
Video views in March / Display Views In March
!
Use template from SCA Stats at start
694,275
MOBILE APP INST...
LIVE STREAMING!
Social Video
Most socially engaged slide here?
1,099,726
VIEWS IN MAY, 2014
2,435,830
MINS WATCHED IN MAY, 2014
From digital ratings
SCA ON FACEBOOK!
• Examples of Facebook video
Twitter Scale slide
SCA ON TWITTER!
VIDEO
VIDEO
VIDEO
thank you
Why would I put a show
on a big heavy rectangle
in your house when I
could put it in your
pocket?
“
”
thank you
Why would I put a show
on a big heavy rectangle
in your house when I
could put it in your
pocket?
“
”
- Jerry Se...
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
SCA Digital Video Experience - May 2014
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SCA Digital Video Experience - May 2014

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A summary of SCA's Digital Video Innovation

Published in: Internet, Technology, Business
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SCA Digital Video Experience - May 2014

  1. 1. Chris Johnson Tittle SlideCHRIS JOHNSON DIGITAL CONTENT & PRODUCT DIRECTOR
  2. 2. Website Video Video views in March / Display Views In March ! Use template from SCA Stats at start 3.3M MONTHLY USERS
  3. 3. Website Video Video views in March / Display Views In March ! Use template from SCA Stats at start 70% MOBILE UNIQUE BROWSERS 7TH LARGEST MOBILE PUBLISHER
  4. 4. Website Video Video views in March / Display Views In March ! Use template from SCA Stats at start 1,685,924 VIDEO VIEWS IN MAY, 2014
  5. 5. Website Video Video views in March / Display Views In March ! Use template from SCA Stats at start 7,947,275 VIDEO VIEWS IN 2014 SO FAR
  6. 6. PREMIUM VIDEO
  7. 7. Ooyala discovery preview + Pre-roll
  8. 8. NATIVE ADVERTISING!
  9. 9. Website Video Video views in March / Display Views In March ! Use template from SCA Stats at start 694,275 MOBILE APP INSTALLS (TO DATE)
  10. 10. LIVE STREAMING!
  11. 11. Social Video Most socially engaged slide here?
  12. 12. 1,099,726 VIEWS IN MAY, 2014
  13. 13. 2,435,830 MINS WATCHED IN MAY, 2014
  14. 14. From digital ratings SCA ON FACEBOOK!
  15. 15. • Examples of Facebook video
  16. 16. Twitter Scale slide SCA ON TWITTER!
  17. 17. VIDEO VIDEO
  18. 18. VIDEO
  19. 19. thank you Why would I put a show on a big heavy rectangle in your house when I could put it in your pocket? “ ”
  20. 20. thank you Why would I put a show on a big heavy rectangle in your house when I could put it in your pocket? “ ” - Jerry Seinfeld

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