Visual principles

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Visual principles

  1. 1. Visual Principles
  2. 2. Visual Design Elements Visual TextElements Elements
  3. 3. Visual Elements• Arrangement• Balance• Color• Legibility• Appeal
  4. 4. Arrangement•AlignmentArachnid Insect
  5. 5. Arrangement• Shape
  6. 6. Arrangement• Proximity Arachnid Insect
  7. 7. Arrangement• Directional
  8. 8. BalanceFormal Balance Informal Balance
  9. 9. The Stroop TestBLUE GREEN YELLOWPINK RED TANGREY BLACK PURPLE
  10. 10. BLUE GREEN YELLOWPINK RED TANGREY BLACK PURPLE
  11. 11. • Box A.• Box B.• Box C.
  12. 12. Warm or Cool?
  13. 13. Warm Cool
  14. 14. Colors in NatureColor Meanings Associated withRed Danger, heat Blood, FireYellow Warmth SunGreen Life, youth Young leavesBlue Cool WaterBrown Age, earth, soil Drying vegetationPaler Colors Distance Atmosphere
  15. 15. PresentationsBlue for presentation slides
  16. 16. • It is polite to say please and thank you
  17. 17. • It is polite to say please and thank you

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