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Native Apps vs. Responsive Web: Which Will Win?

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Native Apps vs. Responsive Web: Which Will Win?

  1. 1. © SOURCEBITS 2015. A GLOBO COMPANY. Which Will Win? VS Responsive WebNative Apps
  2. 2. © SOURCEBITS 2015. A GLOBO COMPANY. Cost Speed to Deploy Outside Oversight Platforms & Devices Internet Smartphone Features Audience Usage Marketing YOUR MOBILE PRESENCE DEPENDS ON MANY FACTORS
  3. 3. © SOURCEBITS 2015. A GLOBO COMPANY. Responsive Web Native Apps DEVELOPMENT COST
  4. 4. © SOURCEBITS 2015. A GLOBO COMPANY. Native Apps Browsers 80% 20% AUDIENCE USAGE
  5. 5. © SOURCEBITS 2015. A GLOBO COMPANY. Responsive Web Native Apps • App store approval 
 for every update • Faster, wider audience reach since one browser fits all
 • Greater speed & flexibility of deploying updates/bug fixes SPEED TO DEPLOY
  6. 6. © SOURCEBITS 2015. A GLOBO COMPANY. The App StoreThe Google 
 Play Store 2 week 
 review process publish 
 whenever OUTSIDE OVERSIGHT (THE APP STORES)
  7. 7. © SOURCEBITS 2015. A GLOBO COMPANY. 1 app for all iOS iPad Android Other Responsive Web Native Apps PLATFORMS & DEVICES
  8. 8. © SOURCEBITS 2015. A GLOBO COMPANY. Mobile internet requiredCan run locally Responsive WebNative Apps PLATFORMS & DEVICES
  9. 9. © SOURCEBITS 2015. A GLOBO COMPANY. Responsive WebNative Apps Accelerometer Camera GPS X SMARTPHONE FEATURES X
  10. 10. © SOURCEBITS 2015. A GLOBO COMPANY. Simpler, cheaper 
 marketing Additional app 
 marketing strategy Responsive Web Native Apps MARKETING
  11. 11. © SOURCEBITS 2015. A GLOBO COMPANY. Chocolate Chip IU is an easy framework for packaging 
 responsive websites to look like native apps. Offers: Try it here: http://chocolatechip-ui.com/ CHOCOLATE CHIP UI
  12. 12. © SOURCEBITS 2015. A GLOBO COMPANY. Which Wins For You? SUMMARY
  13. 13. © SOURCEBITS 2015. A GLOBO COMPANY. At Sourcebits, we can build either. Or both. Get in touch to find out more. info@sourcebits.com CONTACT US

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