Sussane Knowles - Creating long term behavioural change


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Susanne Knowles is CEO of the Australian Institute of Life Coaches. She holds 3 Masters degrees in Psychology, Education and Business Administration. She has taught Organisational Behaviour and Behavioural Change to MBA students at the Queensland University of Technology.
As a psychologist Susanne has worked with diverse groups in coaching and counselling settings. Today she will share her secrets with you as to what works best with clients to bring about long-term sustained behavioural change.

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  • They change in response to one of the following:Either the pain is too great to stay as things currently are, orThe reward is too great to ignoreUsually the former
  • Feel the fear and still do itEmbrace the change no matter whatSay ‘Yes, I can’ and ‘Yes I will’ Do whatever it takes
  • Act ‘as if’ the change has been made‘I am achieving my goal’ (present tense)Remain positive and committedMany factors (including people) will combine to try to hold you backIt’s easier to give in rather than remain committed to your goal
  • As we know, habits are hard to breakYou may need to move to a different environment whilst you are making the changeSo that others don’t hold you back – want you to return to your old ways
  • Under-confidence – can’t do it – it won’t work – I’m not strong enoughPeople in their environment – are afraid of the consequences – they knew the way things worked – not sure of how the new order will workLack of resources – physical, mental, emotional
  • How often does it occur? Is it pervasive?In what situations?Has there ever been a time when you thought positively about this issue?Apply the reframe to the previous situationsExpand it to every situation in the future
  • As we grow, these change as we interact with and respond to, people and situations outside the family Change any one of them and you change your life.
  • The earth is roundThe sun will rise tomorrowI am a worthwhile human beingI have rightsI have a supportive loving familyI deserve betterI am doing the best I know howBlast your beliefsSays who?How often?
  • PositiveNegative
  • We don’t always act upon themou don’t have to stick to them – you just have to develop the discipline
  • We need to focus on these goals baby steps at firstcelebrate the (even small) wins
  • Anything! Have a go! Get started!
  • – keep doing the new behaviour for 21 days, then it becomes a habitYou need to be good to yourself – not beat yourself up
  • The message is – focus, be persistent, stick to it, and you will achieve long-term change
  • Anything! Have a go! Get started!
  • Sussane Knowles - Creating long term behavioural change

    1. 1. Creating Long-TermBehavioural ChangeSusanne KnowlesM.Ed.St., M.Org.Psych., MBACEO Australian Institute of Life Coaches26th April 2013
    2. 2. Change
    3. 3. Emotions of changeAngerBargainingDepressionDenialAcceptance
    4. 4. Successful Behavioural Change• Long-term• Sustainable –incorporatedintoeverydayactivities
    5. 5. Key Factor 1People don’t changeunless they want toor need to
    6. 6. Key Factor 2Before they changetheir behaviourthey usually have tochange their mindset
    7. 7. In other words:Fake it till you make it:‘Be the change you want to see inthe world’ (Ghandi)
    8. 8. Long-termDo it for 21 days straight-after that it becomes a habit
    9. 9. Working with clients• Identify what’s holdingthem back• ‘Blast’ the belief• Reframe to a more positiveattitude / belief
    10. 10. ‘Blast’ the beliefThis is usually a negativebelief about self and one’svalue or capabilities
    11. 11. Restructuring the mindsetWe all have a set of values andbeliefs, references andexperiences developed fromchildhood
    12. 12. This is who we areValuesBeliefsReferencesExperiences
    13. 13. Values• Espoused values• Values in action
    14. 14. This is who we areValuesBeliefsReferencesExperiences
    15. 15. Beliefs• What do you believe?• How long have you heldthat belief?• Where does it stem from?• How can you blast it?
    16. 16. This is who we areValuesBeliefsReferencesExperiences
    17. 17. References• Who are the people youhang out with?• What books do you read?• What movies do you watch?• Who would you like to inviteto dinner if you could?
    18. 18. This is who we areValuesBeliefsReferencesExperiences
    19. 19. Experiences• What’s been the most powerfulexperience of your life?• How did it shape your life?• What other ‘turning points’ havebeen significant?• What did you learn from them?
    20. 20. Why do we need goals?• We all dreamdreams• Goals providefocus
    21. 21. Goal settingWe need toset goalswhich arerealistic andachievable
    22. 22. To get startedYou do need tobe committedto somethingThere’s no oneright place ortime to start!
    23. 23. To keep going …..Focus and repetitionis the keyYou need to beflexible in changingcircumstances
    24. 24. And continue…..Having achievedthe first goal,then start workon the next
    25. 25. To help people achieve their goalsBecome a LifeCoach• Get qualified• Join a profession
    26. 26. Australian Institute of Life Coaches• Life Coaching course $2,990• Mentoring $1,250• Assessment & Certification $1,250• Total Value $5,490
    27. 27. How much does it cost?Special offer today only forupfront payment $2,990• Life Coaching course $2,990• Mentoring $1,250• Assessment & Certification $1,250• Total Value $5,490