Women entrepreneurship in india by sonia verma


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Women entrepreneurship in india by sonia verma

  1. 1. Entrepreneurship and Management of Small and Medium Enterprises WOMEN ENTREPRENEURSHIP IN INDIA - EKTA KAPOOR THE QUEEN OF INDIAN TELEVISION INDUSTRY.
  2. 2. Presented by: Group No. 1 11 Aakashdeep Singh Dukhi 12 Ronald Fernandes 25 Sumaiya Sakhani 26 Urmi Sampat 31 Sonia Verma 53 Aseem Shah
  3. 3. Women Entrepreneurs Concept of Women Entrepreneurs. Definition: Joseph Schumpeter: ´Women who innovate, imitate or adopt a business activity are called women entrepreneurs.µ Reasons for emergence. Features.
  4. 4. Women Entrepreneurs Classification: Chance entrepreneurs Natural entrepreneurs Forced entrepreneurs Benami entrepreneurs Generations: First generation entrepreneurs Modern entrepreneurs Classical entrepreneurs
  5. 5. About Ekta Kapoor As she Quotes. ´Seeing your own production being aired is a great kick and the fact that most of them figure among the top ten TRP rating makes me feel wonderful.´ ² Ekta Kapoor. As Quoted. Ekta is a superb story teller and has fleshed out very real characters in very real situations. Her stories have universal appeal.´ - Sameer Nair, Executive Vice President, Star India. Ekta·s early life.
  6. 6. Multi Faceted Ekta Kapoor Founder Creative Director, Balaji Telefilms. Shobha Kapoor Managing Director, Balaji Telefilms. Ekta Kapoor Coming of age as an Entrepreneur, Creative Head, Managing Director, Producer, Film-Maker«
  7. 7. Balaji the Indian Media Powerhouse About Balaji Telefilms
  8. 8. BLT·s Success: Framework for success: Conceptualization Focus on Content Efficient management Driving channel profits Expert guidance Transforming Challenges into opportunities: Creativity Corporatization Shift to motion pictures Exploring new genres Strategic alliances
  10. 10. Entrepreneurial Style Ekta as an Entrepreneur The Flak What makes Ekta click
  11. 11. Leading figure in the fastest growing entertainment market: Creativity as a discipline Targeted Content Constant Improvisation Exploring New Vistas Strong Management Skilled talent pool Conducive environment Core strengths
  12. 12. Graphics Share of Balaji Telefilms on various channels.
  13. 13. An interview with Ms. Kapoor
  14. 14. TheJourney« Challenges and Failures faced by Ekta Kapoor Challenges and Failures faced by Ekta Kapoor Ekta·s Success Story - A reasoning
  15. 15. Achievements ´Queen of Soap Operasµ award in the late 1990·s with which she ventured into filmmaking. For her entrepreneurial skills and achievements Ekta Kapoor was awarded with ´Ernst Young (EY) Startup Entrepreneur Of The Yearµ award in 2001. She was also awarded with the 6th Indian Telly awards 2006 and also Hall of Fame awards for having contributed colossally to the Indian TV industry. Named as Young global leader 2006 by an affiliate of the Economic Forum Most Promising Entrepreneur 2009 by the Indo ² American Society. She was chosen as the Head of the Confederation of Indian Industries, CII.
  16. 16. Conclusion The modern trend shows that women join hands in enhancing the income of the family. In turn it also changes their personality and living standards. In India the self-employed women account for only 5.2% of the self-employment persons in the countries. Majority of them are engaged in the recognized sector like agriculture, handicrafts, handlooms and cottage based industries. The role of Women entrepreneur in economic development is inevitable. Now-a-days women enter not only in selected professions but also in professions like trade, industry, engineering and media to a very large extent. Women are also willing to take up business and contribute to the Nation's growth. There role is also being recognized and steps are being taken to promote women entrepreneurship. Resurgence of entrepreneurship is the need of the hour. Entrepreneurs like EKTA KAPOOR are not just an inspiration but also set an example of an Independent Indian woman willing to take challenges Head On and set Benchmarks. Undoubtedly and very rightly tagged as the ´Queen of Indian TVµ, more specifically Indian Saas-Bahus.
  17. 17. THANK YOU!! ;)