RESTAURANT GROUP IN
    SOCIAL MEDIA
       Mommy, CEO
MARKETING ROADMAP
MARKETING ROADMAP

Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com
MARKETING ROADMAP

Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com

  Embed these sites into Interactive ...
MARKETING ROADMAP

Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com

  Embed these sites into Interactive ...
MARKETING ROADMAP

Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com

  Embed these sites into Interactive ...
MARKETING ROADMAP

Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com

  Embed these sites into Interactive ...
MARKETING ROADMAP

Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com

  Embed these sites into Interactive ...
YOUTUBE
YOUTUBE
Make it Transparent
YOUTUBE
Make it Transparent

Make it Easy
YOUTUBE
Make it Transparent

Make it Easy

  Use a flip camera In-house at the Bar
YOUTUBE
Make it Transparent

Make it Easy

  Use a flip camera In-house at the Bar

  Post it on Google Maps and Reviews (...
YOUTUBE
Make it Transparent

Make it Easy

  Use a flip camera In-house at the Bar

  Post it on Google Maps and Reviews (...
YOUTUBE
Make it Transparent

Make it Easy

  Use a flip camera In-house at the Bar

  Post it on Google Maps and Reviews (...
YOUTUBE
Make it Transparent

Make it Easy

  Use a flip camera In-house at the Bar

  Post it on Google Maps and Reviews (...
FACEBOOK
FACEBOOK
Create Interactive Webpages
FACEBOOK
Create Interactive Webpages

“Like this” button
FACEBOOK
Create Interactive Webpages

“Like this” button

Embed Facebook into Restaurants’ Website
FACEBOOK
Create Interactive Webpages

“Like this” button

Embed Facebook into Restaurants’ Website

Build a “Community” wi...
FACEBOOK
Create Interactive Webpages

“Like this” button

Embed Facebook into Restaurants’ Website

Build a “Community” wi...
FACEBOOK
Create Interactive Webpages

“Like this” button

Embed Facebook into Restaurants’ Website

Build a “Community” wi...
FACEBOOK
Create Interactive Webpages

“Like this” button

Embed Facebook into Restaurants’ Website

Build a “Community” wi...
TWITTER
TWITTER

A Call to Action Tool
TWITTER

A Call to Action Tool

Make it Easy
TWITTER

A Call to Action Tool

Make it Easy

Host a Tweetup!
TWITTER

A Call to Action Tool

Make it Easy

Host a Tweetup!

Who in the Community has a strong Twitter Following?
TWITTER

A Call to Action Tool

Make it Easy

Host a Tweetup!

Who in the Community has a strong Twitter Following?

  Hos...
MEETUP.COM
MEETUP.COM
Groups looking for a Place to Meet
MEETUP.COM
Groups looking for a Place to Meet

Sends out Reminders
MEETUP.COM
Groups looking for a Place to Meet

Sends out Reminders

Create your own “Foodie” group
MEETUP.COM
Groups looking for a Place to Meet

Sends out Reminders

Create your own “Foodie” group

Create a “Brides” group
MEETUP.COM
Groups looking for a Place to Meet

Sends out Reminders

Create your own “Foodie” group

Create a “Brides” grou...
MEETUP.COM
Groups looking for a Place to Meet

Sends out Reminders

Create your own “Foodie” group

Create a “Brides” grou...
MEETUP.COM
Groups looking for a Place to Meet

Sends out Reminders

Create your own “Foodie” group

Create a “Brides” grou...
CAN’T MANAGE WHAT
YOU CAN’T MEASURE


Google Analytics

Twitter Analytics

Meetup.com Anaytics
FINE DINING
Results in “Local Area” Google Search
GOOGLE TOP
“FINE DINING”
GOOGLE’S TOP “DESTIN
  RESTAURANTS”?
OPPORTUNITIES
“DESTIN SEAFOOD”




 We can Compete Where You See Green
WHAT CAN I DO FOR
      YOU?
WHAT CAN I DO FOR
          YOU?
Create a Campaign using
Inexpensive & Free Internet tools
WHAT CAN I DO FOR
          YOU?
Create a Campaign using
Inexpensive & Free Internet tools

Implement an Easy to Duplicate...
WHAT CAN I DO FOR
          YOU?
Create a Campaign using
Inexpensive & Free Internet tools

Implement an Easy to Duplicate...
WHAT CAN I DO FOR
          YOU?
Create a Campaign using
Inexpensive & Free Internet tools

Implement an Easy to Duplicate...
WHAT CAN I DO FOR
          YOU?
Create a Campaign using
Inexpensive & Free Internet tools

Implement an Easy to Duplicate...
www.springwise.com
http://www.springwise.com
http://www.springwise.com
http://www.springwise.com
http://www.springwise.com
http://www.springwise.com
http://www.springwise.com
http://www.springwise.com
THANK YOU FOR
  YOUR TIME

    MOMMY CEO
Ebusinessconsultants 1st ppt
Ebusinessconsultants 1st ppt
Upcoming SlideShare
Loading in …5
×

Ebusinessconsultants 1st ppt

656 views

Published on

Published in: Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
656
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
12
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide






















































  • Ebusinessconsultants 1st ppt

    1. 1. RESTAURANT GROUP IN SOCIAL MEDIA Mommy, CEO
    2. 2. MARKETING ROADMAP
    3. 3. MARKETING ROADMAP Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com
    4. 4. MARKETING ROADMAP Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com Embed these sites into Interactive Campaigns
    5. 5. MARKETING ROADMAP Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com Embed these sites into Interactive Campaigns Video E-mail Marketing, Customers’ Personal Sites, Local Sites
    6. 6. MARKETING ROADMAP Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com Embed these sites into Interactive Campaigns Video E-mail Marketing, Customers’ Personal Sites, Local Sites Non-traditional Social Networks:
    7. 7. MARKETING ROADMAP Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com Embed these sites into Interactive Campaigns Video E-mail Marketing, Customers’ Personal Sites, Local Sites Non-traditional Social Networks: ex. Groupon.com, Evites.com,
    8. 8. MARKETING ROADMAP Popular Social Sites: Youtube, Facebook, Twitter, and Meetup.com Embed these sites into Interactive Campaigns Video E-mail Marketing, Customers’ Personal Sites, Local Sites Non-traditional Social Networks: ex. Groupon.com, Evites.com, Google’s Free Tools for Measurement and Research
    9. 9. YOUTUBE
    10. 10. YOUTUBE Make it Transparent
    11. 11. YOUTUBE Make it Transparent Make it Easy
    12. 12. YOUTUBE Make it Transparent Make it Easy Use a flip camera In-house at the Bar
    13. 13. YOUTUBE Make it Transparent Make it Easy Use a flip camera In-house at the Bar Post it on Google Maps and Reviews (Free!)
    14. 14. YOUTUBE Make it Transparent Make it Easy Use a flip camera In-house at the Bar Post it on Google Maps and Reviews (Free!) Archive it on your Youtube Channel
    15. 15. YOUTUBE Make it Transparent Make it Easy Use a flip camera In-house at the Bar Post it on Google Maps and Reviews (Free!) Archive it on your Youtube Channel Have you heard of Ustream.com?
    16. 16. YOUTUBE Make it Transparent Make it Easy Use a flip camera In-house at the Bar Post it on Google Maps and Reviews (Free!) Archive it on your Youtube Channel Have you heard of Ustream.com? Create your own Restaurants’ (LIVE) Internet Channel
    17. 17. FACEBOOK
    18. 18. FACEBOOK Create Interactive Webpages
    19. 19. FACEBOOK Create Interactive Webpages “Like this” button
    20. 20. FACEBOOK Create Interactive Webpages “Like this” button Embed Facebook into Restaurants’ Website
    21. 21. FACEBOOK Create Interactive Webpages “Like this” button Embed Facebook into Restaurants’ Website Build a “Community” with option to connect through Facebook
    22. 22. FACEBOOK Create Interactive Webpages “Like this” button Embed Facebook into Restaurants’ Website Build a “Community” with option to connect through Facebook Keep tourists inside the community year-round
    23. 23. FACEBOOK Create Interactive Webpages “Like this” button Embed Facebook into Restaurants’ Website Build a “Community” with option to connect through Facebook Keep tourists inside the community year-round Use Facebook and Recipe Clubs
    24. 24. FACEBOOK Create Interactive Webpages “Like this” button Embed Facebook into Restaurants’ Website Build a “Community” with option to connect through Facebook Keep tourists inside the community year-round Use Facebook and Recipe Clubs ex. Tastebook
    25. 25. TWITTER
    26. 26. TWITTER A Call to Action Tool
    27. 27. TWITTER A Call to Action Tool Make it Easy
    28. 28. TWITTER A Call to Action Tool Make it Easy Host a Tweetup!
    29. 29. TWITTER A Call to Action Tool Make it Easy Host a Tweetup! Who in the Community has a strong Twitter Following?
    30. 30. TWITTER A Call to Action Tool Make it Easy Host a Tweetup! Who in the Community has a strong Twitter Following? Host their Tweetup!
    31. 31. MEETUP.COM
    32. 32. MEETUP.COM Groups looking for a Place to Meet
    33. 33. MEETUP.COM Groups looking for a Place to Meet Sends out Reminders
    34. 34. MEETUP.COM Groups looking for a Place to Meet Sends out Reminders Create your own “Foodie” group
    35. 35. MEETUP.COM Groups looking for a Place to Meet Sends out Reminders Create your own “Foodie” group Create a “Brides” group
    36. 36. MEETUP.COM Groups looking for a Place to Meet Sends out Reminders Create your own “Foodie” group Create a “Brides” group Cross-market with Local Businesses increase Referrals
    37. 37. MEETUP.COM Groups looking for a Place to Meet Sends out Reminders Create your own “Foodie” group Create a “Brides” group Cross-market with Local Businesses increase Referrals Ex. they provide the agenda photographers
    38. 38. MEETUP.COM Groups looking for a Place to Meet Sends out Reminders Create your own “Foodie” group Create a “Brides” group Cross-market with Local Businesses increase Referrals Ex. they provide the agenda photographers Increase Reception bookings
    39. 39. CAN’T MANAGE WHAT YOU CAN’T MEASURE Google Analytics Twitter Analytics Meetup.com Anaytics
    40. 40. FINE DINING Results in “Local Area” Google Search
    41. 41. GOOGLE TOP “FINE DINING”
    42. 42. GOOGLE’S TOP “DESTIN RESTAURANTS”?
    43. 43. OPPORTUNITIES “DESTIN SEAFOOD” We can Compete Where You See Green
    44. 44. WHAT CAN I DO FOR YOU?
    45. 45. WHAT CAN I DO FOR YOU? Create a Campaign using Inexpensive & Free Internet tools
    46. 46. WHAT CAN I DO FOR YOU? Create a Campaign using Inexpensive & Free Internet tools Implement an Easy to Duplicate Social Media Program
    47. 47. WHAT CAN I DO FOR YOU? Create a Campaign using Inexpensive & Free Internet tools Implement an Easy to Duplicate Social Media Program Special Pricing with Traditional Advertisers/Partners
    48. 48. WHAT CAN I DO FOR YOU? Create a Campaign using Inexpensive & Free Internet tools Implement an Easy to Duplicate Social Media Program Special Pricing with Traditional Advertisers/Partners Get Google Top Rankings
    49. 49. WHAT CAN I DO FOR YOU? Create a Campaign using Inexpensive & Free Internet tools Implement an Easy to Duplicate Social Media Program Special Pricing with Traditional Advertisers/Partners Get Google Top Rankings Following 8 examples found at springwise.com (my favorite blog)
    50. 50. www.springwise.com
    51. 51. http://www.springwise.com
    52. 52. http://www.springwise.com
    53. 53. http://www.springwise.com
    54. 54. http://www.springwise.com
    55. 55. http://www.springwise.com
    56. 56. http://www.springwise.com
    57. 57. http://www.springwise.com
    58. 58. THANK YOU FOR YOUR TIME MOMMY CEO

    ×