SMM:Social Media Marketing (Nepal)

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If you want a significant exposure in your target market, Social Media Presence is compulsory in today's scenario. This particular slide provides you essential information on how and why you do Social Media Marketing. Also is gives you a brief introduction about our company which is actively involved in enhancing the Social Media Presence of the top most brand in Nepal.

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SMM:Social Media Marketing (Nepal)

  1. 1. What is social media marketing? Why social media marketing? Who are the players? How they do it?
  2. 2. Social media marketing Forms of Internet marketing designed to increase brand awareness, visibility and to inherently sell products and services over the Web.
  3. 3. Social media tools to name few……
  4. 4. Monthly active users now total nearly 850million 20% of all page views on the web are on Facebook 2.7 billion “likes” per day
  5. 5. Contains profiles of fortune 500 executives and leading trepreneurs 2 new members join every second
  6. 6. 100 million active Twitter users log in at least once a day. 34% of marketers have generated leads using Twitter 77 of the world’s 100 largest companies maintain a corporate Twitter account.
  7. 7. Why social media marketing?
  8. 8. Reason #1 “We Don’t have a choice on whether we do Social Media, the question is How Well we Do it.” Erik Qualman.
  9. 9. Your potential customer is a country…
  10. 10. 62% of the Fortune 500have an active Twitter account.
  11. 11. Reason #2 " $$ saved is $$ earned’
  12. 12. Cost comparison CPM the CPM model refers to advertising bought on the basis of impressions. Its essentially tells you how much you will pay per 1000 people to view your ad during the entire campaign. 0 10 20 30 40 50 60 Series 1
  13. 13. Reason #3 92% of people trust recommendations from friends and family when making a purchase decision. This number is up nearly 20% from 2007. http://articles.businessinsider.com/2012-04-15/strategy/31344080_1_ads-consumers-search-engine-results
  14. 14. “Social Media is about the people! Not about your business. Provide for the people and the people will provide for you.” -Matt Goulart
  15. 15. Social Media v/s Traditional Media
  16. 16. An average person is exposed to 3000 advertising message/day
  17. 17. "The real fact of the matter is that nobody reads ads. People read what interests them, and sometimes it's an ad“ -Howard Luck Gossage "People don't buy from clowns." -Claude C. Hopkins "Many a small thing has been made large by the right kind of advertising." -Mark Twain “Either write something worth reading or do something worth writing.” ~ Benjamin Franklin
  18. 18. So…..Understand your customers
  19. 19. Select the message to convey…. The betterthe content, the more integral the network becomes in the visitor experience. If the content is bad, the network is a nuisance, and a reason for visitors to find other places to visit……
  20. 20. Choose your channel wisely To increase awareness For better visibility To persuade And ultimately sell products and services
  21. 21. Whois doingit RIGHT ?
  22. 22. Howare they doingit RIGHT ?
  23. 23. Social Aves Pvt. Ltd. is a Social Media Marketing agency for businesses and organizations.
  24. 24. We have specialized on :  Social Media Services  Campaign/Strategic Services  Lead Generation Services  BTL Services for Offline Activities  Facebook Adds and Application Development  Designs for brands campaigns
  25. 25. Social Aves Pvt. Ltd. Jhamsikhel, Kathmandu, Nepal info@socialaves.com 01-5537595
  26. 26. Thank you!!!

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