O teri Report

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O Teri is a Bollywood movie which did not have a big star cast to bank upon and were challenged to create an organic fan base. The objective was simple, to generate a true fan base which will watch the movie.

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O teri Report

  1. 1. Aaj Kuch Sansani Karte Hai We followed the above peg and applied it in all our social media communications
  2. 2. Sansani 1 O Teri Updates
  3. 3. We tried to integrate the weird News with O TERI as our protagonists perform the same profession. We also used the screenshots of the trailers so that users are also synched with the movie.
  4. 4. O Teri News
  5. 5. Aapko Kaisa Lag Raha Hai
  6. 6. Trailer Memes
  7. 7. #MyBossSoSexy
  8. 8. Sansani 2 Song Launch
  9. 9. The makers wanted to launch all the songs online and hence we managed to make it BIG We seeded all the songs on various websites to generate views Just like SANSANI, Every song was a BREAKING NEWS and received good interactions
  10. 10. Teaser Posts
  11. 11. Sansani 3 Milestones
  12. 12. 2 months of campaign made us reach new milestones. These milestones happened on Facebook & Twitter as well.
  13. 13. Posts with Highest Interactions
  14. 14. Posts with Highest Interactions
  15. 15. Posts with Highest Interactions
  16. 16. Sansani 4 Talking About
  17. 17. The talking about of the page remained minimum 25% till the release
  18. 18. Talking About After one week of release
  19. 19. Sansani 5 Twitter Trends
  20. 20. O Teri worked successfully on twitter The movie, within 2 months of campaign trended numerous times
  21. 21. Final Count Facebook Target: 50,000 Achieved: 52,205 Twitter Target: 1000 followers Achieved: 1432

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