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© 2010 - 2014 Constellation Research, Inc. All rights reserved.
1
How the Cloud changes
EVERYTHING
in Social Business
Holg...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
22
52% of the Fortune 500
firms since 2000 are gone
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
3
Disruption Slide
• Project based
• Globalization
• New s...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
4
5 Fundamental Tech Trends
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
55
The Cloud Shift is under way
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
6
What’s Cloud?
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
7
The Fundamentals of Computing
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
8
The functional separation of Social
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
9
The Evolution Of Social Software
9
Alan Lepofsky
@alanle...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
10
Social
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
11
Social Business
Outcomes are the anchor(s):
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
12
Social Reality
…
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
13
…
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
14
Digital Business
Digital Business is Here
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
15
Richer user experience
and user productivity
Rapid IT
i...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
16
5 Generations of Digital Proficiency Matter!
Digital Na...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
17
Data is the base of business – but exploding…
Source: I...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
18
The rise of the No-Design Databases
Implications
• No m...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
19
Building blocks of next gen social business
networks
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
20
Next Generation Social Tools
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
21
Next Generation Social Business Apps
SOCIAL
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
22
The People Aspect
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
2323
Next Steps
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
24
How to get started
Intelligent
Assistance
Ueber Social
...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
25
What will your enterprise be?
Cautious Adopters (50%) M...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
26
So for 2014…
• Does your enterprise have a cloud strate...
© 2010 - 2014 Constellation Research, Inc. All rights reserved.
27
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Holger Mueller - How The Cloud changes Everything in Social Business

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Holger Muller - VP & Principal Analyst - Constellation Research

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Holger Mueller - How The Cloud changes Everything in Social Business

  1. 1. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 1 How the Cloud changes EVERYTHING in Social Business Holger Mueller Principal Analyst & VP Constellation Research
  2. 2. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 22 52% of the Fortune 500 firms since 2000 are gone
  3. 3. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 3 Disruption Slide • Project based • Globalization • New stakeholders • Goliath vs start-up • Public/ private /hybrid • Regulation/ deregulation • Business process outsourcing • Pace of obsolescence increasing faster than the rate of adoption • Consumer tech ahead of enterprise • Digital divide closing around the world • Connected ubiquity drives new adoption models • Changing workplace norms • Distributed nature of work • New work force models • Mixed generations • Aging workforce • Global talent • Temporary talent • Loss of faith in capitalism • Commodity shortages • Political instability • Sustainability and environmental focus • Economic crisis • Price spikes Macro conditio ns Workpla ce dynamic s Business Models Pace of tech adoption Organizations face massive and unprecedented levels of change1. Macro economic forces 2. Dynamic work force 3. New business models 4. Disruptive tech adoption
  4. 4. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 4 5 Fundamental Tech Trends
  5. 5. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 55 The Cloud Shift is under way
  6. 6. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 6 What’s Cloud?
  7. 7. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 7 The Fundamentals of Computing
  8. 8. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 8 The functional separation of Social
  9. 9. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 9 The Evolution Of Social Software 9 Alan Lepofsky @alanlepo
  10. 10. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 10 Social
  11. 11. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 11 Social Business Outcomes are the anchor(s):
  12. 12. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 12 Social Reality …
  13. 13. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 13 …
  14. 14. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 14 Digital Business Digital Business is Here
  15. 15. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 15 Richer user experience and user productivity Rapid IT implementation and optional higher quality deployment More frequent cycles of innovation Minimal upgrade hassles Access to the “always- on” SaaS tools regardless of location Subscription pricing Anytime scalability and dynamic capacity The Cloud Is The Innovation Platform
  16. 16. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 16 5 Generations of Digital Proficiency Matter! Digital Natives Digital Immigrants Digital Voyeurs Digital Holdouts Digital Disengaged
  17. 17. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 17 Data is the base of business – but exploding… Source: Intel 2012 (!) Source: frontrage.com, Data June 29th 2014 BigData in the Cloud is the only option to get hold of (some of the) relevant data for Social Business.
  18. 18. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 18 The rise of the No-Design Databases Implications • No more “What do you want to do?” • But: “Just ask!” 3 Types of NDDB: • Hadoop et al • In memory columnar • Specfic design e.g. MongoDB, Neo4J
  19. 19. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 19 Building blocks of next gen social business networks
  20. 20. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 20 Next Generation Social Tools
  21. 21. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 21 Next Generation Social Business Apps SOCIAL
  22. 22. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 22 The People Aspect
  23. 23. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 2323 Next Steps
  24. 24. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 24 How to get started Intelligent Assistance Ueber Social Software Agents Apps Get apps such as continuous sentiment, n- dimensional and temporal social graph, no more traditional feed. Tools Solve Identity, Security & Permissions Access Get your BigData in the Cloud BigData All in the Cloud © 2014 HMCC . All rights reserved.
  25. 25. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 25 What will your enterprise be? Cautious Adopters (50%) Market Leaders (5%) Fast Followers (15%)Laggards (30%) Incremental Transformational Reactive • Can we transform our business models? • What outcomes can we transform? • How do we go to market first with this? • How do we make this easy to consume? • Will this truly differentiate our offerings? © 2011 - 2014 R Wang & Insider Associates, LLC. All rights reserved. • What happens if our competition goes first? • How long can we wait to adopt? • Can we learn from first mover mistakes? • How do we scale this faster and cheaper? • Do we really need to do this? • Can we quantify the market demand? • Can we wait for this to commoditize? • Is this more than a trend? • What type of integration is required? • Are there security and safety risks? • Do we really need to disrupt our business? • Will customers really want this? • How long can we wait for commoditization? • How much longer can we put this off? • Has the trend moved beyond mainstream? Proactive
  26. 26. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 26 So for 2014… • Does your enterprise have a cloud strategy? • Does your company have a BigData strategy? • Personal Study • How does BigData work and matter for your enterprise • Prepare to craft a cloud based social business strategy for 2015
  27. 27. © 2010 - 2014 Constellation Research, Inc. All rights reserved. 27

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