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Smau Milano 2018 Gianluca Mirante - HKTDC

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Hong Kong, ecosistema dell’innovazione. Opportunità per le startup italiane

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Smau Milano 2018 Gianluca Mirante - HKTDC

  1. 1. HONG KONG, ecosistema dell’innovazione. OPPORTUNITA’ per le startup italiane
  2. 2. Gianluca Mirante Director, Italy, HKTDC
  3. 3. Hong Kong per il business
  4. 4. Di cosa parliamo oggi? Hong Kong-Italia: i legami economici Asia e Cina: i mercati delle opportunità Perché Hong Kong HKTDC a supporto delle aziende italiane
  5. 5. Hong Kong-Italia: l’interscambio commerciale Statistics include goods only Source: Hong Kong Census and Statistics Department 0 5 10 15 200620082010 2012 2014 2015 2016 7.53 8.73 8.17 9.17 10.15 9.26 9.41 Hong Kong-Italy Total Trade (US$b)
  6. 6. Statistics include goods only Source: Hong Kong Census and Statistics Department Hong Kong-Italia: l’interscambio commerciale 0 5 10 2014 2015 2016 Export Import
  7. 7. Hong Kong-Italia: l’interscambio commerciale Italy is HK’s 18th largest trading partner 2017 • Bilateral Trade: USD 9.4 billion • HK’s total export to Italy: USD 3.3 billion • HK’s total import from Italy: USD 6.1 billion 0.1%
  8. 8. Presenza italiana a Hong Kong Accordo contro la doppia tassazione Hong Kong escluso dalla black list italiana Presenza di 300 aziende italiane a Hong Kong Oltre 4.900 buyer e 560 espositori italiani alle fiere di HKTDC 2016/17
  9. 9. Opportunità in Asia e Cina – Lo scenario Cina e Asia crescono più velocemente dei paesi avanzati e della media mondiale
  10. 10. Opportunità in Asia – ASEAN in crescita GDP 2018: +5,2%* Classe media: 150 milioni, 25% della popolazione Mercato sempre più importante per i beni consumo *Asian Development Bank estimate
  11. 11. Opportunità in Cina 2a economia al mondo GDP 2017: +6.9% Ai vertici mondiali per il commercio: 2007-2017: +8.9% Mercato di beni di consumo considerevole: reddito procapite urbano 2007/2017: +8.1%
  12. 12. La Cina – 13th Five Year Plan L’innovazione è il principale driver Spesa in R&D in crescita : 2.1% del GDP (RMB1.4 trillion) nel 2015 2.5% of GDP(RMB34.9 billion in 1995) entro il 2020 Miglioramento della velocità della rete e espansione dell’ economia online Penetrazione banda larga: fissa 70% e mobile: 85% entro il 2020 15,46 milioni di imprese private: richiesta di tecnologia e servizi
  13. 13. Perché Hong Kong? Hong Kong «comprende» il mercato cinese e asiatico Minimizzare i rischi Reali profitti Individuare personale qualificato Identificare partner commerciali corretti Semplificare la burocrazia
  14. 14. Perché Hong Kong? Tassazione semplice e contenuta Factors: Total tax rate Time taken to comply with tax obligations No. of tax payments Post-filing procedures Ease of Paying Taxes Rankings 2018 (PwC + World Bank) Country Ranking Qatar 1* UAE 1* Hong Kong 3 Ireland 4 Bahrain 5 Singapore 7 Korea 24 Taiwan, China 56 Thailand 67 Japan 68 Malaysia 73 Indonesia 114 India 119 China 130  Qatar and UAE are tied at No.1
  15. 15. Perché Hong Kong? Hong Kong punta su innovazione e la tecnologia Carrie Lam, Chief Executive of the HKSAR Government at HKTDC Hong Kong Electronic Fair (13 Oct 2017) …innovation and technology improve people’s livelihood and help power future economy. The Government would adopt the right policies, invest the necessary resources and connect with talents and renowned research institutions in the face of the highly competitive global environment and fast advances in the Chinese mainland…
  16. 16. Perché Hong Kong? Un mercato internazionale per tecnologia e innovazione Tech commercialisation R&D capabilities Overseas tech companies’ gateway to mainland market Asia’s IP trading hub World-class technology fair Innovation oriented ecosystem
  17. 17. Perché Hong Kong?
  18. 18. Perché Hong Kong? All’avanguardia in tema di cowork spaces
  19. 19. Perché Hong Kong? Angel and Venture Groups Startups Incubator and Cowork Spaces StartmeupHK Startit.Asia HK service provider Partnership e supporto di professionisti esperti
  20. 20. Perché Hong Kong? Success Stories
  21. 21. Perché Hong Kong? Greater Bay Area – Guangdong/Hong Kong/Macao/ Hong Kong - Shenzhen Joint Development ->maggiori possibilità per I&T nell’area
  22. 22. Perché Hong Kong? Hong Kong-Zhuhai-Macao Bridge Il ponte sull’acqua più lungo del mondo (55 Km)
  23. 23. HKTDC a supporto delle aziende italiane Chi siamo? Assists international companies and investors to explore and enter new markets on the Chinese mainland and throughout Asia Facilitates Chinese outbound investment in both mature and emerging markets Connects businesses worldwide with Hong Kong partners, including product suppliers and services providers Provides market intelligence 50 offices globally, including 1 office in Milan and 13 on the Chinese mainland
  24. 24. HKTDC a supporto delle aziende italiane Come operiamo? 50 offices globally, including 1 office in Milan and 13 on the Chinese mainland Gennaio 2015, Fiera di Vicenza Maggio 2016, Verona Fiere Ottobre 2016, ICE Febbraio 2018, MIDO-ANFAO Settembre 2017 - EMI/SME Maggio 2018, VeronaFiere/Vinitaly
  25. 25. HKTDC per le aziende italiane Le nostre opportunità Delegazioni investitori e missioni M&A Eventi dedicati a innovazione, tecnologia e business - SmartBiz Expo, Business of IP, AFF Programmi per Start-up Sourcing: Marketplace E-commerce: Small Orders Informazioni di mercato sempre aggiornate
  26. 26. Missioni imprenditoriali in Italia Mainland China–Hong Kong Joint Investment and Partnership Mission (Milano, Bologna)
  27. 27. Missioni imprenditoriali a Hong Kong ALMC 2017 Belt & Road Summit 2018
  28. 28. SmartBiz Expo – 5/7 dicembre 2018 Start-ups pitching sessions and inventors & tech savvy demonstrations Business matching and networking events.
  29. 29. Hong Asia’s IP Business Hub Un marketplace online
  30. 30. Business of IP Asia Forum– 6/7 dicembre 2018
  31. 31. Asian Financial Forum – 14/15 gennaio 2019
  32. 32. Programmi specifici per Start-up • Pitching co-organised with investor alliance (e.g. Hong Kong Business Angel Network) • Business matching • Buyer guided tours Connection • Product launch stage • Meeting with local and overseas journalists • Media coverage (print & social) Exposure • Sharing session by entrepreneurs • Practical tips by experts e.g. indiegogo Mentorship
  33. 33. Programmi specifici per Start-up Pitching
  34. 34. Programmi specifici per Start-up Product Launch
  35. 35. Programmi specifici per Start-up Sharing by expert
  36. 36. Programmi specifici per Start-up Tailor-made publicity
  37. 37. Aree dedicate alle Start-up alle fiere di Hong Kong
  38. 38. Electronics Fair (Autumn Edition) Chi ha partecipato? Exhibitors: 4.300 – Visitors: 87.000 110 tech startups Development stage Conceptual / Prototype stage Exhibits: IoT, VR, Robotics & Unmanned Tech, Smart Tech and 3D Printing Startups expect to meet: Partners (e.g. manufacturer) Buyers (e.g. agent/distributor) Investors
  39. 39. Electronics Fair (Spring and Autumn Edition)
  40. 40. Start-Up alle fiere - Admission Policy • No more than 3 years of establishment • A valid business registration • Products/ ideas not yet commercialised • Did not exhibit in the previous edition in form of shell booth/ raw space • Fulfill fair specific requirement (e.g. Electronics Fair – tech related) • Referrals by recognised institutions nurturing startups preferred
  41. 41. hktdc.com – Online Marketplace 50 offices globally, including 1 office in Milan and 13 on the Chinese mainland 1.8M+ buyer registrati Oltre 130.000 fornitori certificati 5M user mensili 24M+ contatti generati annualmente
  42. 42. Small Orders 50 offices globally, including 1 office in Milan and 13 on the Chinese mainland In fiera –> visibilità espositiva a costi contenuti Online –> per lo sviluppo del tuo e-commerce in Asia http://small-order.hktdc.com/
  43. 43. Informazioni di mercato sempre disponibili 50 offices globally, including 1 office in Milan and 13 on the Chinese mainland
  44. 44. HKTDC Milan Office Via Orefici, 2 Tel: 02 865405

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