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Your YouTube advertising strategy Hunter Walk, Director of Product Management content
YouTube 2010 ,[object Object],[object Object],[object Object],[object Object],[object Object]
What’s a content strategy? ,[object Object],[object Object],[object Object]
Everyone says “be authentic” link
Create Content: Basics ,[object Object],[object Object],[object Object],[object Object],[object Object]
Create Content : Pro Tips ,[object Object],[object Object],[object Object]
 
Smule CEO:  "youtube 'been vedy vedy good to smule" link
Not just “funny” or B2C 300+ videos 6,000 views/day “ that’s roughly equivalent to 35 hyper-efficient sales reps on the phone” -  Jamie Grenney, Senior Director of Social Media Strategy at Salesforce.com
Look for opportunities to be responsive link
Link
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