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Affiliate Marketing             GETTING STARTED IN AFFILIATE                      MARKETINGIncrease Your Internet Marketin...
Your Affiliate Mission Performance marketing   You are promoting other people’s/company’s products or    services on you...
Setting Up for Success Identify:   Your passions   Your interests   Topics of interest   Subjects you can easily writ...
Website Goals for Success Build trust Solve problems Become an expert Provide free problem solving information Remark...
What You Will NeedThe most common way: Website or Landing page    Platform and design theme Domain Name Hosting E-Com...
Additional Site Needs Analytics provider    Google analytics Email Service provider    Aweber    Constant contact   ...
Structuring Your WebsiteStarting with a blog format is the easiest and has proveneffective.Blogs     Wordpress.com     W...
Marketing Needs Link building Content writing Article marketing Research Paid search budget Media buy budget Social...
Operations Contact relationship management    Outlook    Salesforce.com    High Rise Collaboration    Basecamp    D...
Costs Monthly recurring fees    Domain    Hosting    Email Overage fees    Bandwidth Taxes               To Learn M...
Business Plan Establish timelines and goals   Monthly calendar   Determine priorities and deadlines   Plan for lead ti...
Research is ImportantThe goal is to find a niche tied to your passion thatisn’t too competitive. Review your competition ...
Domains and HostsYour own domain name is recommended. You can useyour keyword research to assist with a domain name.    B...
Different Types of Sites Product Review Sites    Does well, but you must be an expert or provide thorough reviews Video...
Website Design Design could be one page or multiple pages   Single landing page for lead generation Typically used for ...
Landing Page for Lead GenTo Learn More Visit www.USanFranOnline.com
Affiliate PartnersAffiliate Networks offer major brand products. Commission Junction Linkshare Google Affilate Network...
Payout Options Cost per sale (CPS) – commission earned as a percentage of the sale Cost per Lead (CPL) – commission earn...
Commission Potential   Source: http://affstat.com/2010/03/06/2009-affiliate-summit-affstat-report/To Learn More Visit www....
Affiliate TrainingLearn affiliate marketing from some of the top internetmarketers in the industry. How Super Affiliates ...
Learn Affiliate Marketing  Shorten the learning curve with advanced affiliate marketing  training from the University of S...
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What You Need to Know About Affiliate Marketing

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This affiliate marketing presentation discusses the details of doing affiliate marketing from beginning to the end. It covers affiliate marketing from an individual point of view as well as from a business perspective. It recommends top affiliate partners with excellent programs along with suggestions to maximize your success.

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What You Need to Know About Affiliate Marketing

  1. 1. Affiliate Marketing GETTING STARTED IN AFFILIATE MARKETINGIncrease Your Internet Marketing Expertise:Search, Usability, Analytics & More — 100% Online Certificate Programs To Learn More Visit www.USanFranOnline.com
  2. 2. Your Affiliate Mission Performance marketing  You are promoting other people’s/company’s products or services on your web site Earn a commission for sales and leads you refer Place other people’s/company ads on your website to generate income To Learn More Visit www.USanFranOnline.com
  3. 3. Setting Up for Success Identify:  Your passions  Your interests  Topics of interest  Subjects you can easily write about To Learn More Visit www.USanFranOnline.com
  4. 4. Website Goals for Success Build trust Solve problems Become an expert Provide free problem solving information Remarket when possibleNote: Always disclose affiliate links To Learn More Visit www.USanFranOnline.com
  5. 5. What You Will NeedThe most common way: Website or Landing page  Platform and design theme Domain Name Hosting E-Commerce capability (shopping cart) for non blog styled site Affiliate partners (products and services) To Learn More Visit www.USanFranOnline.com
  6. 6. Additional Site Needs Analytics provider  Google analytics Email Service provider  Aweber  Constant contact  Icontact Wordpress plug-ins  Contact forms  Ad managers  Link cloaker  Ratings  Extend.wordpress.org To Learn More Visit www.USanFranOnline.com
  7. 7. Structuring Your WebsiteStarting with a blog format is the easiest and has proveneffective.Blogs  Wordpress.com  Wordpress.org  Blogger.comCMS (content management system)  Wordpress.com  Wordpress.org  Blogger.com  Joomla!  Drupal To Learn More Visit www.USanFranOnline.com
  8. 8. Marketing Needs Link building Content writing Article marketing Research Paid search budget Media buy budget Social media To Learn More Visit www.USanFranOnline.com
  9. 9. Operations Contact relationship management  Outlook  Salesforce.com  High Rise Collaboration  Basecamp  Drop.io Accounting system  Quick books  Freshbooks To Learn More Visit www.USanFranOnline.com
  10. 10. Costs Monthly recurring fees  Domain  Hosting  Email Overage fees  Bandwidth Taxes To Learn More Visit www.USanFranOnline.com
  11. 11. Business Plan Establish timelines and goals  Monthly calendar  Determine priorities and deadlines  Plan for lead times To Learn More Visit www.USanFranOnline.com
  12. 12. Research is ImportantThe goal is to find a niche tied to your passion thatisn’t too competitive. Review your competition and try to emulate the successful ones Keywords are critical to your research  Google adwords keyword tool  Wordtracker Strive to use your keyword in your domain name that accurately reflects the theme of the site To Learn More Visit www.USanFranOnline.com
  13. 13. Domains and HostsYour own domain name is recommended. You can useyour keyword research to assist with a domain name.  Builds creditability  Low cost for purchasing domain nameGoDaddy.com is one of the more popular domainname registrars with many others to choose from. To Learn More Visit www.USanFranOnline.com
  14. 14. Different Types of Sites Product Review Sites  Does well, but you must be an expert or provide thorough reviews Video Sites  Does well if content is short, entertaining, and compelling Blogs  Does well, but content must include a lot of information that is compelling and unique Basic Product Information Sites  Can do well, but must provide a lot of information Single Product Promotional Sites  Can do well, but need unique twist To Learn More Visit www.USanFranOnline.com
  15. 15. Website Design Design could be one page or multiple pages  Single landing page for lead generation Typically used for lead generation  Debt leads  Diet leads To Learn More Visit www.USanFranOnline.com
  16. 16. Landing Page for Lead GenTo Learn More Visit www.USanFranOnline.com
  17. 17. Affiliate PartnersAffiliate Networks offer major brand products. Commission Junction Linkshare Google Affilate Network ShareASale Other similar networks To Learn More Visit www.USanFranOnline.com
  18. 18. Payout Options Cost per sale (CPS) – commission earned as a percentage of the sale Cost per Lead (CPL) – commission earned with an explicit sign up or lead qualifier is completed Cost per Acquisition (CPA) – commission earned with a transaction – paid based on click activity Cost per Click (CPC) Cost per Thousand (CPM) – paid per thousand views To Learn More Visit www.USanFranOnline.com
  19. 19. Commission Potential Source: http://affstat.com/2010/03/06/2009-affiliate-summit-affstat-report/To Learn More Visit www.USanFranOnline.com
  20. 20. Affiliate TrainingLearn affiliate marketing from some of the top internetmarketers in the industry. How Super Affiliates choose programs to promote Building trust, influence and engagement with customers Methods to make networks work harder for you Maximizing profits and multiple streams of income To Learn More Visit www.USanFranOnline.com
  21. 21. Learn Affiliate Marketing Shorten the learning curve with advanced affiliate marketing training from the University of San Francisco and learn how to: Implement an affiliate marketing  Leverage social media for affiliate marketing program  Address legal and ethical concerns Develop content that will attract and engage visitors  Maximize profits Drive traffic through natural and paid search Next Step Experience USF’s Advanced Affiliate Marketing Classroom www.USanFranOnline.com/Demo To Learn More Visit www.USanFranOnline.com

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