Smart AdServer is the 1st IAB certified mobile ad server
The mobile & tabletaudience is bigger than youthink
For the first time in history..… Smartphones sales pass PC sales* ! Sources: various Gartner reports, 2009 – 2011 http://www.gartner.com * New shipments
Key success factors for this market growth: Devices x Content x Connexion Manufacturers innovate with new attractive smartphone capabilities. Advanced OS Interactive devices ….. Publishers create specificcontent for deliveryon mobile devices. Operators extend & improve Content, their network apps, infrastructure. mobile sites… Wifi, 3G, 4G….
The mobile advertisingmarket is (already) here!
Mobile advertising revenue by region Worldwide, 2010-2015 (millions of dollars) Mobile ad sales to hit $3.3 billion this year, $20.6 billion forecast in 2015(Millions of dollars)Source: Gartner (several reports)
A multi-device world: Smartphone stats iOS has been the favourite OS of advertisers but it might be changing as Android sales are risingSource: Smart AdServer Source: Gartner (June 2011)
Monetize your unsold inventory Through one interface, publishers can access various remnant ad networks and manage their monetization. Over 20 international backfill providers have already partnered with Smart AdServer...
Smart AdServer is the 1st mobile ad servercertified by IAB. www.smartadserver.com