KNOW YOUR AUDIENCE
Your knowledge will give you
insights into what they’re likely to
find humorous – or not.
KEEP YOUR HUMOR APPROPRIATE
A joke or humorous reference should
reinforce your message. It should
keep things light, but not throw your
listeners off message and off track.
Be funny, but don’t downgrade
your brand, credibility, or
reputation in the process.
SELF-DEPRECATING HUMOR CAN
Poking fun at your own weaknesses,
shortcomings or differences can help
make the audience more accepting.
KEEP IT CLEAN
Off-color jokes are almost sure to
offend someone in an audience of
professionals and make you look far
IF YOU HAVE A HARD TIME
DELIVERING JOKES OR
PUNCHLINES WELL, YOU MAY
WANT TO SKIP USING THEM
Alternative: use humorous props or
When you hear something particularly good and funny,
take a moment to make a note about it so you’ll have it
on hand when it’s time to build your next presentation.
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“Humor is by far the most
significant activity of the human
Edward de Bono