Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Hotel Manager Tips - How to Increase Your Guest Spending

698 views

Published on

Published in: Marketing
  • Be the first to comment

  • Be the first to like this

Hotel Manager Tips - How to Increase Your Guest Spending

  1. 1. Do you have customers staying at your hotel each night, but during the day they are off dining or making purchases at one of your competitors? Do you have convention attendees who go offsite for lunch? These are problems that many resorts and casinos have. There are tools to stop this from happening!
  2. 2. Las Vegas, New York, San Francisco, Dallas, and many other densely populated areas with lots of food & beverage and entertainment options. You may have great food & beverage concepts and awesome cuisine, service and prices, but that doesn’t do you any good if your marketing is not effective. This problem presents itself in many geographical locations!
  3. 3. When speaking to effective marketing most people think about an ad on TV, in a newspaper, or on some other traditional medium. These methods are fine and dandy, but to be really effective in this modern marketplace, you must secure the next purchase upon the impression or while your hotel clerk is communicating with the guest.
  4. 4. Mobile SMS messaging is the key to resolving this problem. Your company has the ability to Piggy Back an SMS Call to action on any existing advertising which you are currently using. This SMS (TXT) call to action will offer the consumer a special discount or incentive which can be redeemed at your facility.
  5. 5. SMS also serves as an excellent measuring tool to identify how many customers are viewing your advertisements which helps justify the existence of the particular ad you are paying for.
  6. 6. It also gets a specific offer to the cell phone of the consumer in which you are trying to engage with and earn business from. Once the guest has a compelling offer on their phone, they are going to be hard-pressed to leave your facility knowing they have something of value which they can recognize in the moment.
  7. 7. The hotel front desk is essential in securing future F&B, retail, and entertainment business for you. When the guest arrives at your hotel prior to check in, they can be alerted via SMS when their room become available and they will be sent offers for your various outlets while they are still on property.
  8. 8. It will be very hard for guests to stay away from your facility once the valuable offers are sitting on their cell phone.
  9. 9. It is important for you to work with a Mobile Technology provider who has the integration to your hotel system to allow for a seamless guest experience.
  10. 10. An interface to the system will prevent your offers from being fraudulently replicated by staff members and guests while giving you, the operator, the right information to measure campaign success. A very important piece to the particular situation is to have the ability to redeem offers securely through the POS system.
  11. 11. Using a reputable Mobile Technology provider who interfaces with your POS system is very important to the success of your campaign and critical to the security of your finances.
  12. 12. 7251 Amigo St. Ste. 210 Las Vegas, NV 89119 866.514.5888 sales@skywire.com www.SkyWire.com https://www.facebook.com/SkywireInc https://twitter.com/SkyWireInc

×