Crisis and Emergency CommunicationsBest Practices for EducationWhat You Need to Know Before Your Next Event
Additional Resources – Download Now1. Online Demo2. Whitepaper on How to   Integrate Your Systems3. eBook on Media   Train...
Introductions The purpose of our call today is to discuss basic best practices     related to creating and distributing ef...
Defining “Crisis”   “Crisis” means different things to different       people depending on the situation… …The fact is tha...
Emergency/Mass Notification Trends  “By 2015, more than 50% of enterprises        will have implemented EMNS     capabilit...
Notification Plan Methodology                    Situation                           Message                              ...
Simple Best Practices1) Put Yourself in the Mind of a Parent
Simple Best Practices2) Own Your News
Simple Best Practices3) Be Prepared
Simple Best Practices5) Activate Communication Channels
Any-to-Any Notification
Simple Best Practices3) Speed and Reach
Technical OverviewEasily add district-wide emergency notification,overhead paging, and school bells/clocks using yourexist...
Additional Resources – Download Now1. Online Demo2. Whitepaper on How to   Integrate Your Systems3. eBook on Media   Train...
Questions and Answers
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Crisis and Emergency Communications Best Practices

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  • The Big Picture
  • Speed > News travels fast - Twitter in the ClassroomReach > Teachers are Point of Contact for Parents – Involve them
  • Crisis and Emergency Communications Best Practices

    1. 1. Crisis and Emergency CommunicationsBest Practices for EducationWhat You Need to Know Before Your Next Event
    2. 2. Additional Resources – Download Now1. Online Demo2. Whitepaper on How to Integrate Your Systems3. eBook on Media Training and Crisis Communicationswww.singlewire.com/crisis-webinar
    3. 3. Introductions The purpose of our call today is to discuss basic best practices related to creating and distributing effective school and school district crisis communications.
    4. 4. Defining “Crisis” “Crisis” means different things to different people depending on the situation… …The fact is that whether you are dealing with an urgent life or death crisis or a crisis that involves the school districts reputation or “brand”, you can bring to bear the same best practices…
    5. 5. Emergency/Mass Notification Trends “By 2015, more than 50% of enterprises will have implemented EMNS capability, up from 25% in 2011.”* Transition from vendor-hosted to hybrid delivery model: Need to reach BOTH mobile communication channels AND facilities-based endpoints *Gartner Report – “The Emergency or Mass Notification Service Market: Now and the Next Five Years”
    6. 6. Notification Plan Methodology Situation Message Initiation People Device Who Do You Want to Reach? Emergency Pre-Written Desk Phones Staff Phones How Do You Reach Them? How is it Initiated?What is the Situation? What is the Message? Non- Emergency Pre-Recorded Web Access Visitors Overhead Other Dynamic Cell Phone Security Team Speakers All of the Above Email First Responders Computers Device Triggered Prevent other Email guests Social Media How: SMS Text Manually Other Systems Triggered Improve Your Ability to Plan, Execute, and Respond to Events
    7. 7. Simple Best Practices1) Put Yourself in the Mind of a Parent
    8. 8. Simple Best Practices2) Own Your News
    9. 9. Simple Best Practices3) Be Prepared
    10. 10. Simple Best Practices5) Activate Communication Channels
    11. 11. Any-to-Any Notification
    12. 12. Simple Best Practices3) Speed and Reach
    13. 13. Technical OverviewEasily add district-wide emergency notification,overhead paging, and school bells/clocks using yourexisting systems and networks.
    14. 14. Additional Resources – Download Now1. Online Demo2. Whitepaper on How to Integrate Your Systems3. eBook on Media Training and Crisis Communicationswww.singlewire.com/crisis-webinar
    15. 15. Questions and Answers

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