Library technology in
content discovery
Evidence from a large-scale reader survey
Simon Inger, April 2013
This work is lic...
Researcher
Student
Librarian
Publisher Site
Search Engine
Library Link
Server
Aggregator
A&I
Library
Web Pages
Peer Link
E...
Publisher Site
Search Engine
Library Link
Server
A&I
Peer Link
Email Alert
Aggregated
Article
Publisher’s
Article
What the...
Researcher
Student
Librarian
Publisher Site
Search Engine
Library Link
Server
Aggregator
A&I
Library
Web Pages
Aggregated
...
Researcher
Student
Librarian
Publisher Site
Search Engine
Library Link
Server
Aggregator
A&I
Library
Web Pages
Peer Link
E...
Survey on Reader Navigation
• Mission: Gain a measure of the relative
importance of all of these channels to
inform publis...
Supporters
• BMJ Group
• CABI
• Cambridge University Press
• IOP Publishing
• Nature Publishing Group
• Palgrave Macmillan...
Limitations
• It’s a survey
• Survey was only in English
• Survey used invitations from our
supporters – not necessarily c...
What was studied?
• Preference of discovery resources
• Search engine preference
• Device preference
• App use
• Publisher...
Some take-aways
• Libraries
– Do these figures match your experiences?
– What plans to better reach some subjects?
• Publi...
Questions?
simon@sic.ox14.com
simon@renewtraining.com
Report and Analytical Tool
• Full report contains 90 charts and 123
pages in total
• Analytical tool allows for breakdown ...
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013
Upcoming SlideShare
Loading in …5
×

Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013

678 views

Published on

Library Discovery Services survey results

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
678
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
5
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • 1:1
  • 1:1
  • 1:2
  • 1:3
  • 0:3
  • 1:4
  • 0:4
  • 1:5
  • 0:5
  • 1:6
  • 1:7
  • 2:9
  • 1:10
  • 2:12
  • 2, 14Downsampled!
  • 2, 16
  • 1:17
  • 2:19
  • 1:20
  • 1:21
  • 1:22
  • 1:23
  • 2:25
  • Library technology in content discovery - evidence from a large-scale reader survey - uksg 2013

    1. 1. Library technology in content discovery Evidence from a large-scale reader survey Simon Inger, April 2013 This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License
    2. 2. Researcher Student Librarian Publisher Site Search Engine Library Link Server Aggregator A&I Library Web Pages Peer Link Email Alert Aggregated Article Publisher’s Article
    3. 3. Publisher Site Search Engine Library Link Server A&I Peer Link Email Alert Aggregated Article Publisher’s Article What the publisher can count
    4. 4. Researcher Student Librarian Publisher Site Search Engine Library Link Server Aggregator A&I Library Web Pages Aggregated Article Publisher’s Article What the library can count
    5. 5. Researcher Student Librarian Publisher Site Search Engine Library Link Server Aggregator A&I Library Web Pages Peer Link Email Alert Aggregated Article Publisher’s Article
    6. 6. Survey on Reader Navigation • Mission: Gain a measure of the relative importance of all of these channels to inform publishers and information buyers • Survey of Readers following on from 2005 and 2008 studies • Much larger, with over 19,000 respondents globally • Over a year in planning, execution and analysis • Thanks to all our supporters, studied multiple subject areas
    7. 7. Supporters • BMJ Group • CABI • Cambridge University Press • IOP Publishing • Nature Publishing Group • Palgrave Macmillan • Publishing Technology • RSC Publishing • SAGE (response rates between 1.7% and 6.4%)
    8. 8. Limitations • It’s a survey • Survey was only in English • Survey used invitations from our supporters – not necessarily completely representative sample • Due to data privacy/data protection rules, all those invited to the survey via email will be quite highly engaged with the publisher (“opted in”)
    9. 9. What was studied? • Preference of discovery resources • Search engine preference • Device preference • App use • Publisher web site features • all broken down by region, income, job role, subject area, sector
    10. 10. Some take-aways • Libraries – Do these figures match your experiences? – What plans to better reach some subjects? • Publishers – Understand which channels readers in your disciplines utilise to discover your content. • Library Technology Providers – What should be done about underperforming subject areas? More content, better tools? • Platform Providers – Supporting all of these discovery channels?
    11. 11. Questions? simon@sic.ox14.com simon@renewtraining.com
    12. 12. Report and Analytical Tool • Full report contains 90 charts and 123 pages in total • Analytical tool allows for breakdown of results by all demographics and subject area. – Over 19000 respondents globally – Over a trillion meaningful chart combinations – Marketing to libraries, authors, societies – Assessing aggregator deals and inclusion in library search tools • See http://www.renewtraining.com/publications.htm for details and to order.

    ×