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Websites: 15 things I'm certain about

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Websites: 15 things I'm certain about

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In my 15 years in web management I have found 15 things I am certain about for websites and intranets. In this presentation I address those 15 things, including web management, user experience, information architecture, content cleanliness, words, design, function, aesthetics and more.

In my 15 years in web management I have found 15 things I am certain about for websites and intranets. In this presentation I address those 15 things, including web management, user experience, information architecture, content cleanliness, words, design, function, aesthetics and more.

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Websites: 15 things I'm certain about

  1. 1. Websites: 15 things I'm certain about June 2013 Sigurjón Ólafsson Fúnksjón, Web Consultancy @sigurjono - sjon@funksjon.net
  2. 2. Who is this guy? In web management since 1997 Current ○ Fúnksjón, Web Consultancy 2013 ○ University of Iceland: Part-time lecturer 2010 - Previous ○ Íslandsbanki 2011-2013 ○ University of Iceland 2008-2011 ○ Kaupthing Bank 2001-2008 ○ PricewaterhouseCoopers 2000-2001 ○ Icelandic Maritime Administration 1997-2000
  3. 3. Why Fúnksjón (Function)? function (dictionary): role, office, part fúnksigurjón function comes before design if I want to move to Norway!
  4. 4. After 15 (+1) years in web management I'm certain about 15 things
  5. 5. #1 websites need strategy
  6. 6. http://www.flickr.com/photos/skarpi/2416227373/sizes/o/in/photostream/
  7. 7. #2 websites should purr like cats
  8. 8. http://konstantkitten.com/wp-content/uploads/kittne4.jpg
  9. 9. #3 web managers need more coaching and authority
  10. 10. Screenshot from The Adventures of Tintin. Movie by Steven Spielberg
  11. 11. #4 function over aesthetics
  12. 12. #5 intranets need more love and care
  13. 13. #6 it's essential to constantly seek new knowledge
  14. 14. http://www.flickr.com/photos/skarpi/2416227373/sizes/o/in/photostream/
  15. 15. #7 value of usability testing
  16. 16. boagworld.com
  17. 17. #8 having empathy for users
  18. 18. #9 websites should be accessible to everyone
  19. 19. http://www.theblindcook.com/wp-content/uploads/2010/09/whtcne1.jpg
  20. 20. #10 all websites can be reduced and simplified
  21. 21. #11 concentrating on the top tasks
  22. 22. gerrymcgovern.com
  23. 23. #12 all (new) websites should be responsive
  24. 24. #13 not all graphic designers can design for the web
  25. 25. #14 cleanliness is a must for web content
  26. 26. VARÚÐ! EFNI Á VEF - ATTENTION: WEB CONTENT! Aðalatriði strax í fyrstu málsgrein Most important message in top paragraph Yfirlestur bætir gæðin. Betur sjá augu en auga Proofread for better quality Bólulistar (bullets) auðvelda lestur Bullets makes reading easier Lykilorð feitletruð Make keywords bold Lyktar efnið? Uppfærið reglulega Does the content stink? Update regularly Leiðbeiningar um hreinlæti á vef - Guidelines for cleanliness on websites Lýsandi fyrirsögn Descriptive headline Upplestur er góð prófun Reading out loud is a good test Texti styttur, út með óþarfa orð Make text shorter, omit needless words Millifyrirsagnir fyrir lengri texta Subheadings for longer text Notið lýsandi tengla í ítarefni Use descriptive links
  27. 27. #15 finally... words matter (even one)
  28. 28. Want to know more? Fúnksjón - Icelandic Web Consultancy is.linkedin.com/in/sigurjono / twitter: @sigurjono tel: +354 666 5560 / email: sjon@funksjon.net funksjon.net

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