4. Who would be the audience for your media product?My primary audience who would purchase my magazine would be young female adults aged 16-24 who have adisposable income and share an interest in pop music from the past as well as current charts. I also have asecondary audience of males who will share an interest in the genre and the style of the magazine. I reflectedthis in the colour scheme and tone of my front cover where I use a soft red and blue that is bright but standsout against other magazines. This red and blue colour scheme has a stereotypical unisex appeal but themajority of red on the cover lines and the larger ‘Heart’ masthead indicates a more feminine look. The seriftypography that is prominent in the cover lines connotes a very stylish and retro look to it so my females willlike the house style of the magazine and attract to it more on newsstands. The characterisation of the femaleartist shown through the mise-en-scene and poses on the photo shoot also allows my majority femaleaudience to relate more to my product. It is important to convey to your audience a relatable andsophisticated layout which appeals to their liking otherwise they may be put off by the cover artist or font typesimply because it may not be of their taste. My music magazines focuses on music from the late 50’s/early 60sonwards so it would right to exclude anyone born before that so those in their early 50s+ may not beinterested in the magazine. Also this is appropriate because the content will be applied in such way that itappeals more to a younger audience as it will relate to new technologies such as the internet and discusspresent pop music primarily. Therefore those of 50+ may not purchase the magazine if they are only intendingto read content on the past music as it may not be worth their money.