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Based in the heart of Sonoma’s Wine Country, popular wine retailer invino partnered with ShopSocially and increased its sales conversion rate by 133%. Invino embedded social commerce apps into its website and makes its site more social.
ShopSocially’s social media strategies resulted in impressive gains for invino:
- 3% of invino’s site visitors referred invino to its friends using Refer-a-Friend.
- 15.67% sales conversion rate for traffic originating from social referrals.
- 20.93% sales conversion rate for traffic originating from social sharing of purchases.
ShopSocially conducted a Webinar in which Tony Westfall, CEO at invino, unraveled the social media strategies they have adopted to achieve success. Through this social commerce strategy, invino increased its sales conversion rate, word-of-mouth recommendations and revenue growth while gaining deeper insights into their customer base.This is the presentation used for the invino Webinar.
To know more about how ShopSocially can help you in your social commerce initiatives, please visit ShopSocially.com or write to us at firstname.lastname@example.org.