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Icecloud™ Presentation

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Icecloud™ Presentation
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Icecloud™ Presentation

  1. 1. The Micro-Frozen Crystal Beverage
  2. 2. Today: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary
  3. 3. Dispenser cools & forms the beverage in an uninterrupted flow The Concept: Restructuring of Beverage Matter Micro-Frozen Crystallized Beverage Every drop is an Original Beverage drop Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary IceCloud micro-crystals In Electronic Microscope Black circles are CO2 bubbles
  4. 4. Our Vision: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary -4.0 -2.0 0.0 2.0 4.0 6.0 8.0 10.0 12.0 14.0 16.0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 Time in minutes Temp °C Cider IceCloud glass temperature test
  5. 5. The Ice Cloud Process: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary Q- 2 C - 4 C Q 24 C
  6. 6. Technical Benefits: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary • Sub-Zero serving (-1.5 0C) • Beverage frozen micro-crystals and not water ice crystals • Best method of maintaining the Beverage cool • Frozen Beverage Micro-crystal of less than 30 microns • Uninterrupted Flow • Frozen Beverage Micro-crystal do not change Taste • No need for chilled glasses • Changing IceCloud Ratio • Does not lose Carbonation • Low system volume saves beverages at cleaning
  7. 7. The Beverage Sub Zero -1.5 0C – An Innovative Concept in Chilled Beverages that Maintains Quality & Original Non-Diluted Taste - Cup contains 100% Beverage The Dispenser - Uninterrupted Beverage Cooling and Production of Micro-Frozen Beverage Crystals - Equipment in cellar Beer and Soft Carbonated Beverages Marketing Benefits: Cutting Edge Proprietary Technology 1. 2. 3. Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud . Intellectual Property Summary
  8. 8. Challenges: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud Intellectual Property Summary  One Micro-Ice Generator per brand  Downsizing of Prototype  More than one tap per generator  Energy Consumption Optimization  Foam and IceCloud quantity spec  Market Research  Brand Preference  Integration to Beverage Company Strategy
  9. 9. BIG Things Start Small Originaly Founded: 2012, Location: Israel New Initiative: 2023, partner of the beverage Industry IceCloud MISSION: – To develop a new generation Beverage Concept, “The Ice Cloud” Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud Intellectual Property Summary
  10. 10. New Beverage Form – Patentable 100 liters/hour model Intellectual Property: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud Intellectual Property Summary Steady Main stream of profit from royalties on beverage dispensed through IceCloud dispensers (MolsonCoors model) or Fixed royalties per dispensers (S&N, C&C model) Business Model:
  11. 11. • Innovative • Proprietary • Technology * Customer Receives Better Value for Money * Increased Sales of Beverages Summary: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud Intellectual Property Summary Pouring Brahma

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