AdEspresso is a tool designed for small and mid-sized businesses to manage their Facebook ad campaigns easily and intuitively. It allows users to create and optimize ad campaigns, track analytics and campaign performance, and access learning resources through its Academy. The document provides step-by-step instructions for setting up an AdEspresso account and walking through the process of creating an initial campaign.

1. WHAT IS AD ESPRESSO?
AdEspresso is a tool
designed for small and mid-
sized businesses, with an
eye towards managing
Facebook ad campaigns in
an easy and intuitive way.
Even large businesses can
use it, of course, but most of
them just outsource to an
agency.

2. GO TO SEARCH
ENGINES

3. TYPE AD ESPRESSO
HERE

4. CLICK HERE TO
SEARCH AD ESPRESSO

5. CLICK AD ESPRESSO
WEBSITE

6. AD ESPRESSO
HOMEPAGE

7. TAP AND DRAG DOWN
TO EXPLORE HOMPAGE

8. AD ESPRESSO
POWERFUL ANALYTICS
TOOL

9. AD ESPRESSO OPTI MIZE
CAMPAIGN RETURNS

10. AD ESPRESSO
ACADEMY

11. AD ESPRESSO ACADEMY
LEARNING AND
SUPPORT

12. READ MORE ABOUT AD
ESPRESSO

13. CLICK HERE TO SIGN
UP

14. TYPE YOUR EMAIL ADD
HERE

15. TYPE YOUR PASSWORD
HERE

16. TYPE YOUR FIRST NAME
HERE

17. TYPE YOUR LAST NAME
HERE

18. TYPE YOUR COMPANY
NAME HERE

19. CHOOSE YOUR
COUNTRY CLICK HERE

20. CLICK START
OPTIMIZING NOW

21. CREATING ACCOUNT
PAGE WILL POP UP

22. TYPE YOUR PHONE
NUMBER HERE

23. CLICK HERE TO
CHOOSE BUSINESS
TYPE

24. AD ESPRESSO WEBINAR
AS A BONUS

25. CLICK SAVE AND
CONTINUE

26. AD ESPRESSO
WELCOME PAGE

27. CLICK TO REVIEW THE
INFO YOU PROVIDE

28. CLICK HERE TO
CONTINUE AS THIS
USER

29. CLICK TO CHOOSE
WHAT YOU ALLOW

30. WHAT YOU ALLOW
PAGE

31. CLICK HERE TO
CONTINUE

32. ADD FB AD ACCOUNT
PAGE

33. CLICK HERE TO ADD FB
AD ACCOUNT

34. TURN ON IMPORT
ACTIVE CAMPAIGNS

35. CLICK HERE TO
CONTINUE

36. CONGRATULATION
PAGE

37. TAP AND DRAG DOWN
TO VIEW MORE

38. CLICK HERE TO WATCH
VIDEO

39. SIGN UP ON WEEKLY
WEBINAR CLICK HERE

40. WEBINAR
REGISTRATION PAGE

41. CLICK HERE TO
SELECT TIMEZONE

42. CLICK HERE TO
SELECT MY TIME ZONE

43. CLICK SHOW MY TIME
ZONE

44. CLICK SET TIME
ZONE

45. TYPE IN YOUR FIRST
NAME HERE

46. TYPE IN YOUR LAST
NAME HERE

47. TYPE IN YOUR EMAIL
ADDRESS HERE

48. TYPE IN YOUR
ORGANIZATION HERE

49. CLICK REGISTER

50. REGISTRATION
CONFIRMATION PAGE

51. CLICK HERE TO ADD TO
CALENDAR

52. START IMPROVING ROI
INFO

53. AD ESPRESSO AMAZING
FEATURES

54. CLICK TO VIEW MORE
AMAZING FEATURES

55. CLICK HERE TO
CREATE YOUR FIRST
CAMPAIGN

56. AD ESPRESSO
CAMPAIGN PAGE INFO

57. FILL IN CAMPAIGN
NAME HERE

58. CLICK HERE FOR AD
ACCOUNT NAME

59. TYPE HERE TO ADD
MORE AD ACCOUNT

60. FILL IN YOUR TAG
SEARCH HERE

61. CLICK ON WHAT TO
PROMOTE

62. CLICK LEAD
GENERATION

63. CLICK HERE TO
PROCEED

64. STEP 2 CAMPAIGN
PAGE

65. ACCOUNT FORMAT
CLICK CAROUSEL

66. CLICK HERE TO
SELECT PAGE

67. CLICK OFW AROUND
THE GLOBE

68. TYPE IN YOUR AD TEXT
HERE

69. CLICK TO SELECT A
FORM

70. CLICK HERE TO
CREATE NEW FORM

71. LEAD ADS FORM
BUILDER PAGE

72. FILL IN NAME OF YOUR
FORM HERE

73. CLICK HERE TO
CHOOSE A FORM OF
LANGUAGE

74. CLICK NEXT TO
CONTINUE

76. LEAD ADS FORM
BUILDER

77. CLICK AD A CONTEXT
CARD

78. CONTEXT CARD
FORM

79. FILL IN YOUR
HEADLINE HERE

80. CLICK HERE TO
UPLOAD IMAGE

81. CLICK ON THE IMAGE
YOU SELECT

82. CLICK OPEN TO
UPLOAD THE IMAGE

83. IMAGE HAS BEEN
UPLOADED

84. CLICK HERE TO
CHOOSE LAYOUT

85. CLICK PARAGRAPH AS
LAYOUT

86. TYPE HERE ABOUT THE
PRODUCT DETAILS

87. SIGN UP BUTTON
HERE

88. CLICK NEXT

89. CLICK THE INFORMATION
YOU LIKE TO ASK

90. CLICK HERE TO ADD A
QUESTION

91. FILL IN YOUR LINK
TEXT HERE

92. FILL IN YOUR LINK
URL HERE

93. FILL IN LINK TO YOUR
WEBSITE

94. CLICK HERE FOR NEXT
STEP

95. PREVIEW YOUR FORM
PAGE

96. CLICK FINISH FORM

97. SELECT A CALL TO
ACTION CLICK HERE

98. CLICK SIGN UP AS CALL
TO ACTION

99. FILL IN YOUR
HEADLINE HERE

100. FILL IN YOUR
DESCRIPTION LINK
HERE

101. CLICK HERE TO
UPLOAD PRODUCT
IMAGE

102. CLICK HERE TO
SELECT FROM YOUR
GALLERY

103. CLICK HERE TO
DESIGN AN AD

104. CLICK HERE TO ADD AN
ITEM

105. CLICK HERE SELECT
PREVIEW

106. CLICK FACEBOOK
PIXELS AS GOAL
TRACKER

107. CLICK CREATE NEW
PIXELS

108. CLICK TERMS OF
SERVICE TO CREATE FB
PIXELS

109. CLICK HERE TO SYNC
PIXELS

110. CONGRATULATIONS!
PIXELS SUCCESSFULLY
SYNCS

111. GRACIAS
AMIGOS