Wordpress Cogs And Wheels that makes your site work like a clockwork

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Wordpress Cogs And Wheels that makes your site work like a clockwork

  1. 1. Open Social Media: Where we tell it like it isWordPress Cogs And WheelsThat makes your site work like a clockwork #OpenSM Webinar hosted by Captive Touch Guest speaker Mattias Gronborg, CEO iGoMoon 2012, 26 October
  2. 2. Open Social Media: Where we tell it like it is Who is Mattias?CONNECT WITH MATTIAS IN SHORTBlog: www.mattiasgronborg.com Mattias Gronborg is an entrepreneur who runsTwitter: @MattGron iGoMoon – a managed WordPress solutionGoogle+: mattiasgronborg.com/gplus firm. iGoMoon builds world-class Web in WordPress,iGoMoon: www.igomoon.com responsive adapted, for screen, tablet and smart- phone. He speaks, educates, and consults on different online projects.
  3. 3. Open Social Media: Where we tell it like it isThe iGoMoon Crew
  4. 4. Open Social Media: Where we tell it like it is Our Services
  5. 5. Open Social Media: Where we tell it like it is We Will Cover TodayTechnology setup:•Domain•Hosting/Backup•WordPress framework and design•Responsive (Mobile)•Plugin how to’s
  6. 6. Open Social Media: Where we tell it like it is WordPress?•Who uses WordPress?•Goes beyond blogging•It’s open source (It’s free)•Developer community
  7. 7. Open Social Media: Where we tell it like it is .com OR .orgBenefits WordPress.COM•Free easy setup•Technical maintenance is taken care of(setup, upgrades, spam, backups, security)•Great traffic benefits being part ofWordpress.com communityResources:http://www.mattiasgronborg.com/the-first-step-to-building-your-home-base-w/
  8. 8. Open Social Media: Where we tell it like it is .com OR .orgCons WordPress.COM•You cannot modify PHP code•You can’t upload plugins•Not as scalable as .orgResources:http://en.support.wordpress.com/com-vs-org/
  9. 9. Open Social Media: Where we tell it like it is Setup WordPress.orgYour basic needs:•Domain (www.yourcompany.com)•WordPress friendly Hosting•WP Framework (Genesis & Studiopress)•Think responsive (Go mobile)•Plugins
  10. 10. Open Social Media: Where we tell it like it is Personal Or Company?• Integrate with your company? (search benefits)• Subdomain (www.blog.yourcomapny.com)
  11. 11. Open Social Media: Where we tell it like it is Your Branding Name (www.yourcompany.com)•Use a domain name registrar•Is it easy to pronounce?•Will people remember it?Resources:http://www.mattiasgronborg.com/the-first-step-to-building-your-home-base-with-wordp/
  12. 12. Open Social Media: Where we tell it like it is WP Friendly Hosting• Ask your friends and peers, what kind of hosting are they using?• Your favourite site?• Understand your own needs• One-click installResources:http://www.webhostingclue.com/best-wordpress-hostinghttp://www.mattiasgronborg.com/how-to-choose-a-wordpress-framework-and-web-hos /
  13. 13. Open Social Media: Where we tell it like it is BackUp Your Site
  14. 14. Open Social Media: Where we tell it like it is WordPress FrameWorkiGoMoon’s crew, helps you modify your Genesis frame and design. So you get an astonishing personal touch that fits your company and brand.
  15. 15. Open Social Media: Where we tell it like it is Mobile Responsive• In Sweden 54% surfs the Web on smart-phones, 20% uses iPad. (U.S 45% and 25%)• The layout and/or content responds or adapts based on the size of screen they are presented on.• You dont need mobile Websites or plugins• User friendly for your visitors• Google loves itResources:http://www.igomoon.com/blog/what-is-responsive-web/
  16. 16. Open Social Media: Where we tell it like it is Why Design Matters• To get to the mind, you must go through the eyes. Be unique!• It gets more personal, this overcome the ”who are you?” objection• Use light-weight design, remember people use mobile devices today.
  17. 17. Open Social Media: Where we tell it like it is WordPress Plugins• Extending your WordPress site to do almost anything• Huge community of developers• Easy to install and setup• Make ”safe” plugin choicesResources:http://www.mattiasgronborg.com/how-to-wisely-manage-wordpress-plugins/
  18. 18. Open Social Media: Where we tell it like it is Session Summary• WordPress org best platform• Personal brand or company brand?• WordPress friendly hosting• Use a responsive theme – support mobile• Design is essential – think light weight.• Make wise plugin choices
  19. 19. Open Social Media: Where we tell it like it is WordPress Questions?iGoMoon’s crew is here to support you! Jonas Moller Mattias Gronborg Robert Nyberg @jonaspmoller @MattGron @robsearch Contact us Are We A Perfect Match? www.igomoon.com/contact http://www.igomoon.com/blog/are-we-a-perfect-match/

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