Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Why Social Media Visibility analysis & optimization


Published on

Social media a part of business conversion in new era of Online marketing!!.Just a short lookk using presentation!!

Published in: Business
  • Be the first to comment

  • Be the first to like this

Why Social Media Visibility analysis & optimization

  1. 1. Why Social Visibility Analysis & Optimization<br />Businesses refer to social media as user-generated content (UGC) or consumer-generated media (CGM).<br />Social media sites and Community sites<br />Unique step will help the promotion of your brand via word of mouth<br />
  2. 2. Social Media Marketing & Strategy Consulting<br />We create a social map for your web marketing strategy by…<br /><ul><li>Identifying the most suitable social networks which will embrace your site
  3. 3. Evaluating the best syndication strategy for your website
  4. 4. Feedback system, ratings & reviews and the presence of a forum or a community
  5. 5. Determine the most fruitful sources for link collaboration
  6. 6. Optimum utilization of Blogs & Social Networking
  7. 7. Appropriate engagement strategies through Blogs & Forums</li></li></ul><li>Social Media Optimization (SMO)<br />Social Networking<br />Bookmarking<br />Blogging<br />Video sharing<br />Photo sharing<br />Article contribution<br />Press release<br />Slide-Share Marketing<br />
  8. 8. Internet Usage in India<br />Indian internet users use the internet for 3.5 hours a week on an average. This means every Indian uses the Internet for an average of 26 minutes a day.<br />Indian women spend lesser time ~25 minutes, online as compared to men during weekdays and the time spent online on weekends is lower for both men ~22 minutes and women ~23 minutes.<br />Activity of Indians on social networking sites increases gradually through the week and reaches the peak on Fridays. This overall increase from monday to friday was found to be over 12 per cent.<br />
  9. 9. Orkut Vs Facebook<br />A few more stats :<br />India has the second largest user base for Orkut with 20 million<br />Facebook attracted 18 mn unique visitors in India in May<br />Orkut had 19.7 mn unique users in May<br />Facebook grew 177 per cent last year<br />Orkut grew 35 per cent last year<br />
  10. 10. Twitter<br />Led by Facebook, Twitter, Global Time Spent on Social Media Sites up 82% Year over Year<br />Signups in India have increased nearly 100% since the beginning of 2010<br />
  11. 11. Importance of Blogging!!<br />
  12. 12. Asia lies on the top!!!<br />
  13. 13. How to reach customers???<br />Multi Channel Marketing - Social engagements through <br />Social Networking <br />Blog and Forums<br />Video sharing through different Channels<br />Slide-share, Press Release, Bookmarking etc.<br />