How to run
                              Compliant
                                and Successful
                        ...
Places are restricted to 15 people, so please register promptly!             Workshop overview

This invaluable workshop c...
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Compliant

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Compliant

  1. 1. How to run Compliant and Successful Telemarketing Campaigns Did you know you could be fined up to £2million Are you responsible for fundraising via for persistent misuse in telemarketing? Are you confused by current regulations? the telephone? Would you like to fully understand how to be Then this workshop is for you … compliant and achieve best practice? ReynoldsBusbyLee invite you to a half-day workshop which will guide you through current regulations and best practice. This is followed by an interactive session to review and evaluate a current campaign. ReynoldsBusbyLee Southbank House Black Prince Road, 3rd February 2010 London 09.00 – 13.00 SE1 7SJ Barlow Boardroom, t +44 (0)20 7793 2270 Southbank House, m +44 (0) 78248 80580 Black Prince Road, e zara@reynoldsbusbylee.com London www.reynoldsbusbylee.com SE1 7SJ
  2. 2. Places are restricted to 15 people, so please register promptly! Workshop overview This invaluable workshop costs just £75 (Ex VAT) to all registered 09.00 Registration and refreshments charities and £200 (Ex VAT) to non charity organisations. 09.30 Welcome and introductions 09.40 Compliance and Best Practice overview TO BOOK YOUR PLACE NOW: CALL 020 7793 2270 or EMAIL zara@reynoldsbusbylee.com 10.30 Refreshment break or REGISTER ONLINE at www.reynoldsbusbylee.com 10.45 Telemarketing interactive session Attendees are invited to submit an overview of a current/planned 12.15 Round table questions outbound telemarketing campaign. One will be chosen as a basis for discussion in the interactive session. 12.45 Close Presenters ReynoldsBusbyLee understands that well-executed call handling can Joanna Reynolds make the difference between campaign success and failure. As a Managing Director of ReynoldsBusbyLee Previously: IMP (European CEO); Time Life (European CEO); consultancy specialising in direct marketing, we plan and manage Reader’s Digest UK (publishing director); inbound and outbound telemarketing campaigns for a wide range of UK DMA Chair of the Board clients ensuring these campaigns are compliant and as cost effective as possible. Elaine Lee Director of ReynoldsBusbyLee Previously: Time Life (European telemarketing director); HCI (Marketing Manager); Direct Wines; Manweb “It is vital that the industry understands UK telemarketing Laws and adhere to best practice. I welcome this initiative by RBL Samantha Wilson to inform and promote high Marketing Manager of the FundRaising Standards Board Previously: Ironmongery Direct (Marketing Manager); standards of compliance.” Channel 4 (Marketing Manager); Discovery TV (Marketing Manager) Colin Lloyd, Chairman, Telephone Preference Service

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