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1x Homepage Takeover with Floating Ad -plus- Run of Site Banners:  200,000 impressions Streaming Commercials:  50x Investment: $3,000 net Available on all 5 stations, April only, while inventory lasts.
 
 
 
 
Providing feedback on a status, link, picture Becoming a member of a company’s facebook community It’s the 2011 database.  Communicate instantaneously with your consumers about your products and offers. A facebook page for a company, public figure, club/group Fishing where the fish are…creation of a community where the consumers are and expect to find you Third party platform for launching social media marketing campaigns Drives new fans to their page and can encourage deeper engagement with the brand.  (Can be implemented on either their facebook page or ours) What it is… Why your client wants it…
A hashtag.  The start of a conversation topic in twitter. It’s trackable and can trend up or down.  A way of measuring the social/viral relevancy of a topic related to their products/services. Indicates a twitter account.  When used in a tweet, refers to an account “by name” where the person mentioned will be made aware of the mention.  The conversation starter between a company and our jocks, stations or consumers.  Leads to more followers. 140 character message seen by your followers. Can be retweeted (forwarded) or replied to. Drives traffic to their event, earns more followers to their account, drives traffic to their site. What it is… Why your client wants it…
A “stock ticker” of microblogging. Just because a user follows a company/public figure’s tweets, it doesn’t me the opposite is true – that company/public figure will only see the users tweets if they follow the user back. Just pages within facebook.  Not a website. Neither us nor them own the page – if detailed traffic metrics are requested, only facebook knows the answer. Location based social network where users “check-in” to locations or events and earn points and badges for their activity. Forcers users to actually visit a retail location to interact in the social network.  Tips and badges can drive sales when used as in-store promotions. What it is… Why your client should know…

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Social Media: Cluster CCNY Sales Meeting

  • 1. 1x Homepage Takeover with Floating Ad -plus- Run of Site Banners: 200,000 impressions Streaming Commercials: 50x Investment: $3,000 net Available on all 5 stations, April only, while inventory lasts.
  • 2.  
  • 3.  
  • 4.  
  • 5.  
  • 6. Providing feedback on a status, link, picture Becoming a member of a company’s facebook community It’s the 2011 database. Communicate instantaneously with your consumers about your products and offers. A facebook page for a company, public figure, club/group Fishing where the fish are…creation of a community where the consumers are and expect to find you Third party platform for launching social media marketing campaigns Drives new fans to their page and can encourage deeper engagement with the brand. (Can be implemented on either their facebook page or ours) What it is… Why your client wants it…
  • 7. A hashtag. The start of a conversation topic in twitter. It’s trackable and can trend up or down. A way of measuring the social/viral relevancy of a topic related to their products/services. Indicates a twitter account. When used in a tweet, refers to an account “by name” where the person mentioned will be made aware of the mention. The conversation starter between a company and our jocks, stations or consumers. Leads to more followers. 140 character message seen by your followers. Can be retweeted (forwarded) or replied to. Drives traffic to their event, earns more followers to their account, drives traffic to their site. What it is… Why your client wants it…
  • 8. A “stock ticker” of microblogging. Just because a user follows a company/public figure’s tweets, it doesn’t me the opposite is true – that company/public figure will only see the users tweets if they follow the user back. Just pages within facebook. Not a website. Neither us nor them own the page – if detailed traffic metrics are requested, only facebook knows the answer. Location based social network where users “check-in” to locations or events and earn points and badges for their activity. Forcers users to actually visit a retail location to interact in the social network. Tips and badges can drive sales when used as in-store promotions. What it is… Why your client should know…