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Empathy and Its Role in User-Centered Design

WUD2017@SBU

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Empathy and Its Role in User-Centered Design

  1. 1. ‫دﻟﯽ‬‫ﻫﻢ‬ ‫و‬‫ﻧﻘﺶ‬‫آن‬‫در‬‫ﻃﺮاﺣﯽ‬‫اﻧﺴﺎن‬-‫ﻣﺤﻮر‬ ‫ﺷﺮاره‬‫ﺷﻬﺮاﺑﯽ‬ ‫راﻫﺒﺮ‬‫ﻃﺮاﺣﯽ‬‫ﻣﺤﺼﻮل‬‫در‬‫اﺳﻨﭗ‬ ‫روز‬‫ﺟﻬﺎﻧﯽ‬‫ﮐﺎرﺑﺮدﭘﺬﯾﺮي‬2017 ‫داﻧﺸﮕﺎه‬‫ﺷﻬﯿﺪ‬‫ﺑﻬﺸﺘﯽ‬ ‫آﺑﺎن‬1396
  2. 2. ‫ﮐﺎﻣﭙﯿﻮﺗﺮ‬ ‫ﻋﻠﻮم‬ ‫ﮐﺎرﺷﻨﺎﺳﯽ‬ ‫واﺣﺪ‬HCICoursera - HCI ‫ﺻﻨﻌﺘﯽ‬ ‫ﻃﺮاﺣﯽ‬ ‫ارﺷﺪ‬ ‫ﮐﺎرﺑﺮي‬ ‫ﺗﺠﺮﺑﻪ‬ ‫ﻃﺮاح‬-‫اﺳﻨﭗ‬ ‫ﻣﺤﺼﻮل‬ ‫ﻃﺮاﺣﯽ‬ ‫راﻫﺒﺮ‬-‫اﺳﻨﭗ‬
  3. 3. ‫ﻫﺎي‬‫ﻧﻮرون‬‫اي‬‫آﯾﻨﻪ‬‫و‬‫دﻟﯽ‬‫ﻫﻢ‬
  4. 4. ‫ﭘﺮﯾﺸﺎﻧﯽ‬‫ﺷﺨﺼﯽ‬
  5. 5. ‫ﻫﻢﭘﻨﺪاري‬
  6. 6. ‫دﻟﯽ‬‫ﻫﻢ‬‫ﺑﺎ‬‫ﺧﻮد‬
  7. 7. ‫دﻟﯽ‬‫ﻫﻢ‬‫ﻋﺎﻃﻔﯽ‬
  8. 8. ‫دﻟﯽ‬‫ﻫﻢ‬‫ﺷﻨﺎﺧﺘﯽ‬
  9. 9. ‫ﻃﻮﻓﺎن‬‫ﻓﮑﺮي‬ ‫اﻧﺴﺎن‬‫اﯾﺪه‬ ‫ﺳﺎﺧﺘﻦ‬ ‫ﺟﻮﺷﺎﻧﺪن‬! ‫ﺑﻪ‬‫ﮐﺎر‬‫ﺑﺴﺘﻦ‬ ‫دﻟﯽ‬‫ﻫﻢ‬ ‫ﭘﮋوﻫﺶ‬‫ﮐﺎرﺑﺮ‬ ‫ﺗﻮﺳﻌﻪ‬‫دﻟﯽ‬‫ﻫﻢ‬
  10. 10. ‫ﮐﺎرﺑﺮ‬:‫ﮐﺴﯽ‬‫ﮐﻪ‬‫ﺑﺎ‬‫ﻣﺤﺼﻮل‬‫در‬‫ارﺗﺒﺎط‬‫اﺳ‬‫ﺖ‬ ‫اﻧﺴﺎن‬:‫ﮐﺴﯽ‬‫ﮐﻪ‬‫داراي‬‫ﻫﺪف‬‫اﺳﺖ‬ ‫ﻧﻮآوري‬ ‫اﺳﺘﺮاﺗﮋي‬ ‫رﻓﻊ‬‫ﺷﮑﺎف‬ ‫ﻣﺤﺼﻮل‬/ ‫ﺳﺮوﯾﺲ‬ ‫اﻧﺴﺎن‬ ‫ﺗﻮﺳﻌﻪ‬‫دﻟﯽ‬‫ﻫﻢ‬ ‫ﺗﻮﻟﯿﺪ‬‫ﻫﺎ‬‫اﯾﺪه‬/‫ﻫﺎ‬‫ﻃﺮح‬ ‫ارزﯾﺎﺑﯽ‬‫ﻫﺎ‬‫اﯾﺪه‬/‫ﻫﺎ‬‫ﻃﺮح‬ ‫ﻫﺎي‬‫ﮔﺮوه‬‫ﻣﺨﺎﻃﺐ‬ ‫ﻧﻤﻮدار‬‫ﻣﺪل‬‫ذﻫﻨﯽ‬ ‫ﻓﻀﺎي‬‫ﻣﺴﺄﻟﻪ‬‫ﻓﻀﺎي‬‫راه‬‫ﺣﻞ‬
  11. 11. ‫ﻃﺮاﺣﯽ‬‫اﻧﺴﺎن‬-‫ﻣﺤﻮر‬ ‫رﯾﺰي‬‫ﺑﺮﻧﺎﻣﻪ‬ ‫ﭘﮋوﻫﺶ‬ ‫ﻃﺮاﺣﯽ‬ ‫اﻧﻄﺒﺎق‬ ‫ﺳﻨﺠﺶ‬
  12. 12. ‫ﻫﻢدﻟﯽ‬ ‫ﺗﻌﺮﯾﻒ‬ ‫اﯾﺪهﭘﺮدازي‬ ‫ﻧﻤﻮﻧﻪﺳﺎزي‬ ‫ﺳﻨﺠﺶ‬ ‫اﺟﺮا‬ ‫ﻓﻬﻤﯿﺪن‬ ‫ﮐﺎوﯾﺪن‬ ‫ﮐﺮدن‬ ‫ﻣﺤﻘﻖ‬
  13. 13. ‫ﭼﻪ‬‫ﻓﮑﺮ‬‫و‬‫ﺣﺴﯽ‬‫داره‬‫؟‬ ‫ﭼﯽ‬‫ﺑﯿﻨﻪ؟‬‫ﻣﯽ‬‫ﭼﯽ‬‫ﺷﻨﻮه‬‫ﻣﯽ‬‫؟‬ ‫ﭼﯽ‬‫ﮔﻪ‬‫ﻣﯽ‬‫و‬‫ﮐﺎر‬‫ﭼﯽ‬‫ﮐﻨﻪ‬‫ﻣﯽ‬‫؟‬ ‫ش‬‫ﻣﺸﮑﻼت‬‫ﭼﯿﻪ؟‬ ‫دﻧﺒﺎل‬‫ﺑﻪ‬‫دﺳﺖ‬‫آوردن‬‫ﭼﯿﻪ‬‫؟‬

WUD2017@SBU

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