Social Media & Hurricane Sandy: Crisis Communications Case Studies from ConEdison, JetBlue and the MTA. Before, during and after the Hurricane that devastated much of the Northeast, these three organizations had a tremendous challenges to restore service and communicate with constituents and media.
Sandra Fathi, President, Affect (@TeamAffect, @sandrafathi)
Michael Clendenin, Director of Media Relations, Con Edison (@ConEdison)
Aaron Donovan, Media Liaison, MTA (@Aaron_Donovan, @MTAInsider)
Eugene Ribeiro, Director, Promotions and Business Development, MTA New York City Transit ( @MTAInsider)
Morgan Johnston, Manager of Corporate Communications, Social Media Strategist, JetBlue (@MHJohnston, @JetBlue)
Presented on February 20th, 2013 at Affect (www.affect.com)