Diem Ho Exploring Services


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Diem Ho, IESS 10 Keynote

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Diem Ho Exploring Services

  1. 1. Exploring Service Science in our current socio-economic environment Diem Ho Member of the IBM Academy of Technology IESS1.0, University of Geneva, February 17-19, 2010 diem_ho@fr.ibm.com IBM EMEA University Relations © 2002 IBM Corporation
  2. 2. The world is changing Security Environmental Concerns Complexity and Instability Globalization Energy Supply Information Explosion and Conservation 2 University Relations January 2010 © 2010 IBM Corporation
  3. 3. •-30 billion RFID The world today tags embedded into our world •-1 billion transistors INSTRUMENTED for each person on earth by 2011, 2 billion people are expected INTERCONNECTED to connect to the internet everyday,15 petabytes of INTELLIGENT information are being generated, 8x more than information in all US libraries 3 University Relations January 2010 © 2010 IBM Corporation
  4. 4. Reality in Numbers In distributed Annual $89B lost computing impact of $3.7B lost hrs 85% environments, up to congested 85% of computing Roadways $2.3B gallons capacity sits idle in the US of gas The losses of electrical 40%-70% energy due to inefficiency Annual consumer product around the world and retail sales lost in $40B United States due to supply chain inefficiencies 70¢ per $1 Lost annually in the US Spent on due to healthcare fraud $100B IT maintenance of total port volume 22% in North America is empty containers Increase in global water Worth of produce is wasted usage since the 90s, 6X $11.5B in India because of outdated post-harvest infrastructure twice the rate of human population growth 4 University Relations January 2010 © 2010 IBM Corporation
  5. 5. It’s all about Values and Value Creation Cost Quality Utility Perception 5 University Relations January 2010 © 2010 IBM Corporation
  6. 6. Economic Evolution: Value Creation Driver: getting closer to users nomad agriculture goods services ? integrating Technical Vitality Product complexity URGENCY Client’s needsOF NOW! New Technologies / by Integration h Products Knowledge Acquire Create Assimilate n Products tio Understand ica business Develop values challenges Services ist ph so Society/Businesses Products Services IBM EMEA University Relations © 2002 IBM Corporation Service complexity
  8. 8. Service Innovation: Value Creation Matrix Do we have Science in Services? Value Market Revenue Profit Productivity Challenges Share /Utility Customers Mass Customization Products & Services Facilitation, Simplification, Integration, Standardization, Differentiation Market & Competitors Globalization, Market Singularization Operations/ Optimization, Automation, Integration, Processes/ Resources Organization, Securitization, Virtualization Governance & Regulation Compliance Optimization Business Integrity Risk Management 8 University Relations January 2010 © 2010 IBM Corporation
  9. 9. Examples: Smarter City urbanization: demographic changes •2008 was the first year in which more than half of the world – 3.3 billion– was living in cities •by 2050, city dwellers are expected to make up 70% of the earth’s total population – 6.4 billion out of 9.2 billion– •India: every minute for the next 20 years, 30 people will leave rural India for urban India. - They need 500 new cities •There will be 1.2 billion cars on the road by 2015 (~1 car/6 people) •95% of the world's cities still dump raw sewage into their waters 9 University Relations January 2010 © 2010 IBM Corporation
  10. 10. Examples: Smarter City service focus & intensive users of information technologies Smart Transportation Systems Public Safety - Integrated Fare Management - Smart Surveillance System - Road Usage Charging (S3) - Traffic Information Management - Emergency Management Integration - Deep Thunder Micro-Weather Forecasting Healthcare - Clinical and Business Transformation Energy Management - Enterprise Health Analytics - Network Monitoring & Stability - Clinical Integration - Smart Grid – Demand - Healthcare Infrastructure Management - Intelligent Building Management - Automated Meter Management Environmental Management Water Management - City-wide Measurements - Water purity monitoring - KPI’s Telecommunications - Water use optimization - CO2 Management - Fixed and mobile - Waste water treatment - Scorecards operators 10 optimization Relations January 2010 University - Reporting © 2010 IBM Corporation - Media Broadcasters
  11. 11. Example: smarter supply chain Fresh on demand, action against fresh food wastage Total wastage: € 3 billion Total wastage: € 27+ billion Production & Wholesale Logistics Retailers Out of home Others Source: Johan A Van Staalduinen/Netherlands/IBM 11 University Relations January 2010 © 2010 IBM Corporation
  12. 12. Example: Cloud Computing Dynamic Infrastructure for Service Delivery IMPROVE SERVICE Not only ensuring high availability and quality of existing services, but also meeting customer expectations MANAGE RISK REDUCE COST for real-time, dynamic access to innovative new services. Not only addressing today’s Not just containing operational cost security, resiliency, and and complexity, but achieving compliance challenges, but breakthrough productivity gains also preparing for the new through virtualization, optimization, risks posed by an even energy stewardship, and flexible more connected and sourcing. collaborative world. Cloud Computing •Customization •Efficiency •Flexibility VIRTUALIZATION + AUTOMATION + STANDARDIZATION = Cost •Availability Flexibility •Resiliency •Cost Effectiveness http://www-03.ibm.com/press/us/en/pressrelease/29367.wss •Security & Privacy 12 University Relations January 2010 © 2010 IBM Corporation
  13. 13. Examples of Skills Required for Service Science •Leadership •Entrepreneurship •Strategy MARKET & •Critical Thinking/Analysis COMPETITORS •Macroeconomics PRODUCTS & SERVICES OPERATIONS/PROCESSES/RESOURCES CUSTOMERS •Infrastructure •Processes •BI/Data warehousing •BI//Data warehousing -IT Architecture - e-Commerce •Product/Service Management •Behaviour Science -IT for Services - SOA/BPM/ERP/ISC •Product/Service Marketing •Business Analytics -IT Management - Quality Management •R&D Management •Optimization •Project Mgt/Consultancy •Human Capacity Mgt •Microeconomics •CRM, Marketing •Financial Management •Knowledge Mgt •Pricing •Sales •Innovation and Design •Innovation GOVERNANCE BUSINESS INTEGRITY •Social Responsibilities •Business Law/Reg. Compliances ERP: Enterprise Resource Plannng BI: Business Intelligence •IT based Risk Management ISC: Integrated Supply Chain SOA: Service Oriented Architecture •Ethics and Values 13 University Relations January 2010 © 2010 IBM Corporation
  14. 14. Making our service system more efficient, better utilized and more responsive Skills to develop flexible and dynamic processes modeled SMARTER for the new way people buy, live & work. Skills to take advantage Smart Work LE Smart Work Skills to reduce energy costs, of the wealth of IB information available in drive greater efficiencies, INSIGHTFUL NS SUSTAINABLE real time from a New New Green & respond more quickly by taking PO action now on energy, the multitude of sources to Intelligence Intelligence Beyond ES environment, and sustainability, make more intelligent R choices. Dynamic Dynamic and develop new portfolio of green services and products. Infrastructure Infrastructure RESPONSIVE Skills to create intelligent infrastructure that drives down cost, is secure, and is just as dynamic as today’s business environment 14 University Relations January 2010 © 2010 IBM Corporation
  15. 15. Top Solutions for Smart Work for Smarter Planet Agile Industry business solutions and Industry frameworks Academic Initiative Business Business Model Innovation services (CBMSOMA) Related Smart Work Courseware SOA strategy services Model Smart SOA INsight series Collaboration software and services •Designing SOA Solutions with the IBM SOA Foundation RFID, sensors, actuators, consulting services•Assessment Assets for Service Oriented Architecture (SW707) Web 2.0 products and service •Developing Applications with a Service-Oriented Architecture Connected Consulting services for CRM and SCM •Getting Started with SOA Collaborative Software Development Customers WebSphere Commerce •Implementation Technologies for Service Oriented Designs •Service Oriented Architecture Design Patterns Mobility & Contact Center Solutions •The Value of Service Oriented Architecture •Fundamentals of IBM Lotus Domino 8 Application Development •Using IBM Lotus Notes 8 Mail, Calendar, and Contacts Key Agility Indicators •IBM WebSphere Portal v6.0: Administration 1&2 Dynamic BPM Suite and consulting services •IBM WebSphere Business Modeler- Process Simulation and WebSphere Business Events Business Component Business Modeling services – (KAIs) Analysis Processes Enterprise Architecture products and services •IBM WebSphere Enterprise Service Bus Implementing an ESB •Using IBM WebSphere Business Modeler, Monitor and Process Server for BPM •IBM WebSphere Commerce V6.0 Hands-on Training for Smart SOA and SOA solution services Developers Application Infrastructure Smart SOA Connectivity and Integration •Programming XML with Java 1.4 •Teaching Business Process Management with Innov8 SOA Sandbox •Developing Supply Chains to support Service Operations •Introduction to XML and Related Technologies 15 15 University Relations January 2010 © 2010 IBM Corporation •Teaching Business Process Modeling
  16. 16. Top Solutions for New Intelligence for Smarter Planet Information on Demand Academic Initiative Information Information Agenda Related New Intelligence Courseware Management Information Infrastructure Business Intelligence •Designing SOA Solutions with the IBM SOA Foundation •Information Management Basics Business Event Processing Predictive Analytics Solutions •Architecting the Data Warehouse •Relational Database Design Capability Telelogic and Cognos •Changing Business with Data Insight •IBM Informix Dynamic Server Administration •SQL & Database basics Industry Specific Assets (IA, MRO, •Teaching Business Process Management with Innov8 Engaging Telelogic) •Teaching Business Process Modeling CRM, SCM and HR Transformation the Value Sensor and Actuator •Introduction to IBM DB2 •Advanced Data Warehouse Workshop: Multi-Dimensional Chain Information Integration Modeling •DB2 for z/OS Fundamentals Business Optimization Solutions •DB2 Family Fundamentals Business Process Management •DB2 SQL Workshop Smart SOA •Designing SOA Solutions with the IBM SOA Foundation Business Information On Demand, Information Agenda •Getting Started with SOA Optimization Information Infrastructure SW and Services •Implementation Technologies for Service Oriented Designs •The Value of Service Oriented Architecture •IBM WebSphere Business Modeler- Process Simulation and Analysis 16 University Relations January 2010 •Using IBM WebSphere Business Modeler for BPM © 2010 IBM Corporation
  17. 17. Top Solutions for Dynamic Infrastructure for Smarter Planet Academic Initiative: Related Dynamic Infrastructure Courseware Reduce Cloud Computing Cost Virtualization •Foundations in IT Services I and II •IBM Tivoli Netcool/Proviso 4.4.3 System Administration and Energy Efficiency Maintenance •IBM Tivoli Asset Management for IT 7.1 Implementation •IBM Tivoli Access Manager for Enterprise Single Sign-On Workshop Information Infrastructure •IBM Tivoli Business Services Manager 4.1 for Implementers •IBM Tivoli Composite Appl. Mgr for RTT 6.1 - Install Monitor Deploy •IBM Tivoli Composite Application Manager for Response Time 6.2 Improve Service Management Implement and Admin Workshop •IBM Tivoli Federated Identity Manager 6.1 - Deployment and Service Asset Management Administration •IBM Tivoli Monitoring 6.2 for Implementers •IBM Tivoli Netcool/Impact 4.0 - Administration and Implementation Security Management •IBM Tivoli Netcool/OMNIbus 7.1 - User •IBM Tivoli Netcool/Realtime Active Dashboards 3.0 Fundamentals •IBM Tivoli Network Performance Reporting 3.X User Business Resiliency •IBM Tivoli Provisioning Manager 5.1 - Operations Management Workshop Express Mid-Market •Service Desk Management Using IBM Maximo 6 for IT •Work Management in IBM Maximo 6 for Enterprise Asset Manage Management Risk Offerings •An Introduction to the Mainframe - Large Scale Commercial Computing •An Introduction to the Mainframe - z/OS Basics Strategic Outsourcing •Linux on System z •Teaching Enterprise Systems 17 University Relations January 2010 © 2010 IBM Corporation
  18. 18. Top Solutions for Green and Beyond for Smarter Planet Data Center Assessment and Design Finding the Services Academic Initiative: Value in Green IT Related Green and Beyond Courseware & Green Software for a Greener World Assets Intelligent Utility Network and Metering Intelligent Transportation Consumer Driven Supply Chain •An Introduction to Large Scale Commercial Computing Smart Intelligent Oilfields, Manufacturing •An Introduction to the Mainframe - Networking •An Introduction to the Mainframe - z/OS Basics Systems Productivity •IBM’s Software for Greener World •Lotus Quickr 8.1 •IBM Content Collector, Filenet •Information Agenda for Energy & Utilities •IBM Tivoli Usage and Accounting Manager, IBM Tivoli Societal CSR and Sustainability Monitoring for Energy Management Accounting Carbon Management •Rational Test Lab Manager Managing Shifts and Reputation Management Services •Lotus Notes, Domino 8.5 •SmartSOA Sandbox Accelerating Corporate Ethical Supply Chain Monitoring •IBM FileNet Business Process Manager, Social •IBM FileNet Content Manager •Lotus Forms & Lotus Forms Turbo Responsibilit •Telelogic System Architect y http://www-304.ibm.com/jct01005c/university/scholars/academicinitiative/ 18 University Relations January 2010 © 2010 IBM Corporation
  19. 19. I1 Skills required for a changing world We have a smarter planet and a service-oriented economy We need Skills to Create Values in recursive negative feedback service systems 19 University Relations January 2010 © 2010 IBM Corporation
  20. 20. Diapositive 19 I1 IBM_USER; 10.09.2009
  21. 21. 20 University Relations January 2010 © 2010 IBM Corporation
  22. 22. About the speaker: Dr Diem Ho is Manager of University Relations for IBM Europe, Middle East and Africa (EMEA). His mission is to build and manage relationships of mutual value for IBM and the academic community. Diem’s past research interests covered many disciplines in Science, Technology and Finance/Economics. He has published widely in physics, mathematics, image processing, remote sensing, engineering, optimization and finance. He recently co-edited/authored a special issue of the Computational Economics on Stochastic Process and Data Analysis published by Springer. In recent years, he has lectured intensively on Higher Education Reform and is a member of the peer review teams for the EFMD-EQUIS and EPAS accreditation programs and a member of the EPAS committee. He is an associate editor of the journal of Computational Economics and is a member of the IBM Academy of Technology. Before assuming his current position, he was an EMEA practice leader with the IBM Management Technologies Consulting Group, specializing in using Technologies to address Business Challenges in Banking and Finance sector. Before joining IBM, Diem was a university professor and he continues to supervise PhD thesis to-date. Diem obtained two Master degrees and a PhD in Magnetospheric Physics at Stanford University, California. 21 University Relations January 2010 © 2010 IBM Corporation