1. From Hipster-Centric
to Human-Centred Design
v_0.8
Clive K. Lavery I @cklavery & Bettina Köbler I @bettinakoebler
Service Experience Camp I Berlin 2018

2. Quiet Please.
@cklavery

3. Quiet Please
Pssst!
@cklavery

4. Please stand up if you think design can
make the world a better place
@cklavery

5. Remain standing if you have used design to
solve a social problem in the last year or so.
The rest please sit down again.
@cklavery

6. 80% I Believe UX can play a role
in contributing to Social Good
@cklavery
Surveymonkey survey answered by 100 UX Professionals in 2014

7. 75% I Are not involved in any activities
for Social Good
@cklavery
Surveymonkey survey answered by 100 UX Professionals in 2014

8. 80% I Had second thoughts about
a client or project for ethical reasons
@cklavery
Surveymonkey survey answered by 100 UX Professionals in 2014

9. 45% I Refused to work for a client
due to ethical reasons
@cklavery
Surveymonkey survey answered by 100 UX Professionals in 2014

10. 40% I Designed something for a client
who’s ethics they really hated
@cklavery
Surveymonkey survey answered by 100 UX Professionals in 2014

11. 25% I Quit their job
for ethical reasons
Surveymonkey survey answered by 100 UX Professionals in 2014
@cklavery

12. “Wireframe” - Artist unknown, Berlin

13. © 2018 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential. 13
“Wireframe” - Artist unknown, Hamburg

14. • Voice UI/UX Projects & Workshops
• UX Projects (Lead & Strategic)
• Adobe XD Public Workshops & Customised Training
• Public Speaking & Event Moderation
• Coaching & Mentoring
• Cup(s) of tea
@cklavery Clive K. Lavery
Available for Freelance Gigs / Contracts

15. Digital Do Gooder Präse
https://www.slideshare.net/cklavery/being-a-digital-dogooder-ixda-berlin-event-53

16. @cklavery
https://www.spreadshirt.com/i-m+still+in+beta+tote+bag-D13033471

17. @cklavery
Source: The Squiggle, Damien Newman

18. https://visitsteve.com/made/capitalism-works-for-me-truefalse/
@cklavery

19. TRUE
http://animalzfun.blogspot.de/2014/04/Hipster-Dog-Pictures.html
@cklavery

20. https://www.ymedialabs.com/ux-vs-ui/

21. https://www.designdisruptors.com/

22. https://www.designdisruptors.com/

23. http://trumpdonald.org/
@cklavery

24. @cklavery
https://twitter.com/GiveMeInternet/status/998090969064108032

25. @cklavery
https://lolsided.com/index.php?quiz=386

26. https://fuckoffgoogle.de/
@cklavery

27. https://www.vice.com/en_uk/article/9kqbyp/will-google-finally-ruin-kreuzberg
@cklavery

28. @cklavery

29. www.airbnbvsberlin.de
@cklavery
Private Photo

30. www.airbnbvsberlin.de
www.airbnbvsberlin.de
@cklavery

31. www.airbnbvsberlin.de
www.airbnbvsberlin.de
@cklavery

32. http://www.independent.co.uk/life-style/gadgets-and-tech/facebook-like-inventor-deletes-app-iphone-justin-rosenstein-addiction-fears-a7986566.html
@cklavery

33. @cklavery
J. Scott Applewhite (AP)

34. http://www.firstworldproblems.biz/
@cklavery

35. https://www.thelocal.de/20170518/foodora-and-deliveroo-couriers-protest-working-conditions-in-berlin
@cklavery

36. https://youtu.be/nej6gvAvnVw

37. https://makeamazonpay.org/
@cklavery

38. https://twitter.com/karlremarks/status/910076298516684801
@cklavery

39. Empathy ?
@cklavery

40. Human-Centred ?
@cklavery

41. Problem solving ?
@cklavery

43. You my say I’m a dreamer
@cklavery

44. You my say I’m a dreamer
old, white self-hating hipster in a midlife crisis
@cklavery

45. … but I’m not the only one
@cklavery

46. Alan Cooper interaction 18
https://vimeo.com/158879739

47. Mike Monteiro at beyond teller and
https://www.youtube.com/watch?v=ZGsYHws-hbc

48. Alan Cooper interaction 18
https://vimeo.com/254533098

49. https://www.ted.com/talks/tristan_harris_the_manipulative_tricks_tech_companies_use_to_capture_your_attention

50. https://www.theguardian.com/technology/2017/oct/05/smartphone-addiction-silicon-valley-dystopia

51. http://humanetech.com/

52. https://youtu.be/hzGPIZIvKCs

53. It’s not all black & white
@cklavery

54. http://d2u0nkog6zrhcq.cloudfront.net/images/home_page_tiles/its_complicated_tile.jpg
@cklavery

55. https://twitter.com/berkun/status/986753481271721985
@cklavery

56. We’re all hypocrites.
Get over it.
@cklavery

57. Get over it.
Get things done!
@cklavery

58. Hard Easy
High
Low
Ease of implementation
Impact
Quit daytime job for social business
Switch to an ethical bank
Switch to Green Energy
Go vegan
Help social project in spare time
Donate money on a regular basis
Consume less
Only buy ethically sound products
Donate at Christmas
Buy organic products
Raise awareness at conferences / universities
Start own social business
@cklavery

59. https://copenhagenletter.org/
@cklavery

60. – A bunch of nice people
“To debate and draft The Copenhagen Letter, 150 practitioners came
together for 48 hours during Techfestival in 2017.
They include technologists, designers, philosophers, educators, and
artists. This letter mirrors their commitment, starting a conversation on
the values and principles that guide technology.”

61. Placeholder
Examples
http://montrealdesigndeclaration.org/
@cklavery

62. http://www.un.org/sustainabledevelopment/sustainable-development-goals/
@cklavery

63. http://sdgactioncampaign.org/
@cklavery

64. –Johnny Appleseed
“Type a quote here.”
https://www.openideo.com/
@cklavery

65. https://www.betterplace.org/en/volunteering/map
https://www.betterplace.org/
@cklavery

66. https://www.betterplace.org/en/volunteering/map
https://www.betterplace.org/c/botschafter
@cklavery

67. https://www.betterplace.org/en/volunteering/map
http://www.akinda-berlin.org/
@cklavery

68. https://www.betterplace.org/en/volunteering/map
https://www.redi-school.org/
@cklavery

69. https://www.betterplace.org/en/volunteering/map
https://www.redi-school.org/
@cklavery

70. http://www.ac4d.com/
@cklavery

71. http://www.ac4d.com/
@cklavery

72. https://www.ethicsfordesigners.com/tools/
@cklavery

73. NEXT Conference & Blog
https://nextconf.eu/
@cklavery

74. NEXT Conference & Blog
https://persistsummit.com/
@cklavery

75. https://www.tbd.community/en
@cklavery

76. https://www.tbd.community/en
@cklavery

77. https://reasondigital.com

78. https://hanno.co/playbooks/ops/mission/values/

79. https://snips.ai/

80. https://www.nytimes.com/2015/09/21/technology/kickstarters-altruistic-vision-profits-as-the-means-not-the-mission.html
@cklavery

81. https://www.nytimes.com/2015/09/21/technology/kickstarters-altruistic-vision-profits-as-the-means-not-the-mission.html
@cklavery

82. https://bcorporation.net/
@cklavery

83. https://impacthub.net/
@cklavery

84. https://www.conted.ox.ac.uk/courses/social-entrepreneurship-online?code=O18P333SOV
@cklavery

85. https://bethnalgreenventures.com/about/
@cklavery

86. Placeholder
Examples

87. https://uxdesign.cc/findings-from-ethics-in-design-21ba274315d4
@cklavery

88. https://uxdesign.cc/findings-from-ethics-in-design-21ba274315d4
@cklavery

89. https://www.spreadshirt.com/i-m+still+in+beta+tote+bag-D13033471
@cklavery

90. 75% I Are not involved in activities
for Social Good
@cklavery
Surveymonkey survey answered by 100 UX Professionals in 2014

91. 75% I Are not involved in activities
for Social Good
@cklavery
Surveymonkey survey answered by 100 UX Professionals in 2014

92. Get over it.
Get things done!
@cklavery

96. https://www.designit.com/careers

97. • Voice UI/UX Projects & Workshops
• UX Projects (Lead & Strategic)
• Adobe XD Public Workshops & Customised Training
• Public Speaking & Event Moderation
• Coaching & Mentoring
• Cup(s) of tea
@cklavery Clive K. Lavery
Available for Freelance Gigs / Contracts