Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Digital Marketing This Week Episode 42: A Marketer's Guide To "Mobilegeddon"

325 views

Published on

Google's at it again! In the Episode 42 of Digital Marketing This Week, we take a look at the recent Google algorithm update which will start penalizing non-mobile friendly sites. Mobile search is rising and Google recognizes this. So, if you've been delaying getting a mobile-friendly website, you no longer can. We'll give you tips on how to survive this "mobilegeddon" and what the mobile search experience is really all about.

Published in: Marketing
  • Be the first to comment

  • Be the first to like this

Digital Marketing This Week Episode 42: A Marketer's Guide To "Mobilegeddon"

  1. 1. Episode 42: A Marketer’s Guide To “Mobilegeddon”
  2. 2. Chris Mercer • Analytics & Optimization • Content Development • Host of DMTW • Call me “Mercer” Who Am I?
  3. 3. This Week’s Focus Topic…
  4. 4. Your Goal: • Get ONE Idea • Act On That ONE Idea • Repeat!
  5. 5. Why Should You Care? Because Today You’ll Get… • An understanding of Google’s latest change • What steps you need to take to protect your ranking • And more…
  6. 6. A Marketer’s Guide To… http://searchengineland.com/
  7. 7. What’s The Fuss About?
  8. 8. What’s The Fuss About? It’s bigger than Panda & Penguin It’s the biggest change to mobile rankings ever
  9. 9. What’s Do You Need To Do? “Zoom Free” Large Buttons Responsive or Mobile Designs
  10. 10. Are You Ready? www.google.com/webmasters /tools/mobile-friendly/
  11. 11. Are You Ready? developers.google.com/web masters/mobile-sites/mobile- seo/common-mistakes/
  12. 12. Are You Ready? searchengineland.com/tomorr ow-is-mobilegeddon-are-you- ready-for-the-google-mobile- friendly-update-219291
  13. 13. The key to Mobile SEO is still to provide relevant content.
  14. 14. What Was Your One Idea? • The fact this happened? • The tools? • Next steps? • Action Brings Results!
  15. 15. Click Here To Watch The Recording Of This Episode

×