August 2nd, 2014
Chris Mercer
• Content Developer
• Optimization Expert
• Host of DMTW
• Call me “Mercer” 
Who Am I?
This Week’s Focus Topic…
Have A Question?
http://ssm.tips/question
5 Things That Help SEO
(And 2 Things That Can Hurt)
Thing 1:
“Keywords”
• More Important Than
Ever Before
• “Long Tail”
• Placement Matters
Thing 2:
“Links”
• These CAN Hurt!
• The Source Matters
• The Mix Matters
Thing 3:
“Sitemaps”
• Describes Your Site To
Search Engines
Thing 4:
“Social Activity”
• Not Just Facebook…
• Comments Count
• Engagement
Thing 5:
“Authorship”
• Totally Free
• Raises Quality Score
Watch Out For:
“Duplicate Content”
• Create “Enhanced Content”
Instead
• Bounce Rate
• Time On Page
• Think Like A “Bot”
Watch Out For:
“Bot Judgement”
The Plugins We Use:
• WordPress SEO By Yoast
• AuthorSure
http://www.seroundtable.com/google-local-search-algorithm-updated-18904.html
http://searchenginewatch.com/article/2358054/Google-Analytics-Helps-You-Filter-Spider-and-Bot-Traffic
Join DMTW Insiders: www.SeriouslySimpleMarketing.com
How To Ask A Question...
http://ssm.tips/question
Join DMTW Insiders: www.SeriouslySimpleMarketing.com
Insiders get expanded access
to the Q&A portion of
Digital Marketing This Week.
Are You A DMTW Insider?
Visit: www.Serious...
Digital Marketing This Week - August 2nd 2014
Digital Marketing This Week - August 2nd 2014
Digital Marketing This Week - August 2nd 2014
Digital Marketing This Week - August 2nd 2014
Digital Marketing This Week - August 2nd 2014
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Digital Marketing This Week - August 2nd 2014

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Let's face it. Even the best WordPress site is useless if it's getting minimal traffic. In this episode of Digital Marketing This Week, we show the five things that can boost your WordPress SEO and the two things you might be doing that are hurting your search engine rankings.

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Digital Marketing This Week - August 2nd 2014

  1. 1. August 2nd, 2014
  2. 2. Chris Mercer • Content Developer • Optimization Expert • Host of DMTW • Call me “Mercer”  Who Am I?
  3. 3. This Week’s Focus Topic…
  4. 4. Have A Question? http://ssm.tips/question
  5. 5. 5 Things That Help SEO (And 2 Things That Can Hurt)
  6. 6. Thing 1: “Keywords” • More Important Than Ever Before • “Long Tail” • Placement Matters
  7. 7. Thing 2: “Links” • These CAN Hurt! • The Source Matters • The Mix Matters
  8. 8. Thing 3: “Sitemaps” • Describes Your Site To Search Engines
  9. 9. Thing 4: “Social Activity” • Not Just Facebook… • Comments Count • Engagement
  10. 10. Thing 5: “Authorship” • Totally Free • Raises Quality Score
  11. 11. Watch Out For: “Duplicate Content” • Create “Enhanced Content” Instead
  12. 12. • Bounce Rate • Time On Page • Think Like A “Bot” Watch Out For: “Bot Judgement”
  13. 13. The Plugins We Use: • WordPress SEO By Yoast • AuthorSure
  14. 14. http://www.seroundtable.com/google-local-search-algorithm-updated-18904.html
  15. 15. http://searchenginewatch.com/article/2358054/Google-Analytics-Helps-You-Filter-Spider-and-Bot-Traffic
  16. 16. Join DMTW Insiders: www.SeriouslySimpleMarketing.com
  17. 17. How To Ask A Question... http://ssm.tips/question
  18. 18. Join DMTW Insiders: www.SeriouslySimpleMarketing.com
  19. 19. Insiders get expanded access to the Q&A portion of Digital Marketing This Week. Are You A DMTW Insider? Visit: www.SeriouslySimpleMarketing.com

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